Margarita Sarri and Hugo Spiers discuss experimental design and estimation efficiency in event-related functional MRI. They cover different types of designs including blocked and event-related, as well as how to order events. Estimation efficiency depends on the design matrix and can be calculated to determine which designs are most powerful for detecting effects of interest. Both the order of trials and spacing of events, such as the stimulus onset asynchrony, impact efficiency. While blocked designs tend to be most efficient, some randomized event-related designs can also achieve high efficiency depending on the specific contrasts and hypotheses being tested.