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Enchanted Objects

    @DavidRose
What’s next?
Disney
Enchanted Objects TEDx Berkeley 2.19
<shoes>
Enchanted Objects TEDx Berkeley 2.19
Enchanted Objects TEDx Berkeley 2.19
Enchantment
              creates the right
                affordances


Ambient Umbrella
So,which objects should we enchant?
Study the history of the future
Primal wishes are revealed
through narratives you know
   (it’s a psychology problem)
Enchanted Objects


    1                   2              3
Omniscience       Communication    Protection




    4                   5              6
  Health           Teleportation   Expression
Enchanted Objects



   1
Omniscience
The desire to know...
A single pixel browser
Orb
Knowing, without thinking about knowing

                Stage 1:               Stage 2:
         Pre-attentive               Late
          Processing              Processing
       • Rapid parallel       • Slower serial processing
       • Feature extraction   • Emphasis on symbols
       • Involuntary          • Volitional
Fishing
Fishing
Fishing
Fishing
Fishing
Enchanted Objects TEDx Berkeley 2.19
Enchanted Objects



         2
Communication
Enchanted Objects TEDx Berkeley 2.19
Bond’s Pen
Dick tracy’s watch
Enchanted Objects TEDx Berkeley 2.19
Presence objects: LumiTouch (from MIT) communicates via squeeze sensors and light
Enchanted Objects
Enchanted Objects



    3
Protection
Enchanted Objects TEDx Berkeley 2.19
Enchanted Objects TEDx Berkeley 2.19
Enchanted Objects TEDx Berkeley 2.19
Enchanted Objects TEDx Berkeley 2.19
Enchanted Objects



    4
  Health
Fountain of Youth
Enchanted Objects TEDx Berkeley 2.19
z




    Dramatically improving medication
    adherence through smart packaging,
    reminders, reports, and rewards.
Enchanted Objects TEDx Berkeley 2.19
40
Every month you and your physician receive a
printed progress report.
This is what poor-adherence looks like...
Each row is person, each column is a day. Red indicates a missed dose.




                     Control group=71% of doses taken
This is what adherence looks like with GlowCaps




     Over 98% of doses taken over 6 months
Vitality BlisterPack
Vitality Watch
Spirometer Kazoo
                   •   Makes spirometry fun using sound and
                       projection
                   •   Spirograph projection shows visual
                       feedback to anticipate an asthma attack
                   •   Wireless connection to the web permits
                       realtime data analysis and graphing on
                       smart phone.
Pepper projector




•   Dispenses salt and grinds pepper
•   360 degree camera uploads images
    to offshore nutritionist for realtime
    analysis
•   Mini-projector displays information
    adjacent to each item: calories
    against a budget, ecological footprint,
    transportation modality.
•   Press the “i” for more information.
Enchanted Objects



      5
Teleportation
Enchanted Objects TEDx Berkeley 2.19
Jetson
Enchanted Objects TEDx Berkeley 2.19
Enchanted Objects TEDx Berkeley 2.19
Enchanted Objects TEDx Berkeley 2.19
Ambient Bus Pole




                   ambient
Enchanted Objects



    6
Expression
Enchanted Objects TEDx Berkeley 2.19
Enchanted Objects TEDx Berkeley 2.19
Mindstorms
Enchanted Objects TEDx Berkeley 2.19
IO Brush
Guitar Hero
Enchanted Objects


    1                   2              3
Omniscience       Communication    Protection




    4                   5              6
  Health           Teleportation   Expression
Use Enchanted Objects for:
      * UX simplicity
      * glanceability
     * brand presence
Objects are avatars for services
levels of enchantment

                      story-ification
                 gamification
           socialization
   personalization
augmentation
So,which objects should we enchant?
Enchanted Objects

    @DavidRose

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Enchanted Objects TEDx Berkeley 2.19