This document discusses how the University of Southampton is using MOOCs and social learning to innovate curriculum and engage students. It highlights the university's flexible degree programs and involvement in the FutureLearn MOOC platform. MOOCs are seen as catalysts for changing teaching practices by adding social elements and flipping classrooms. Learning analytics from massive student cohorts in MOOCs allow new approaches to feedback, assessment and personalization. MOOCs are also used to showcase research and recruit students to existing programs.