Executives Navigating Change Like A Startup
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This document discusses navigating change like a startup founder. It suggests expanding the focus from profit to include purpose, dismantling hierarchies and crafting networks, limiting control and driving empowerment, and stopping planning and beginning experimenting. It also discusses models for behavior change, including Fogg's behavior model that behavior equals motivation plus ability plus a trigger. Nir Eyal's hooked model for how to hook motivation is also referenced. The key ideas are to start change slowly, make people feel safe, and reward and reinforce new behaviors.
Executives Navigating Change Like A Startup
- 1. Click to edit Master title style Don Smithmier EXECUTIVES NAVIGATING CHANGE LIKE A STARTUP DR. STEPH HABIF TANDEM DIABETES CARE
- 2. YOU Navigating Change Like a Startup Founder
- 3. @STEPHHABIF Harvard Business Review “The culture at large companies is typically built on a foundation of operational excellence and predictable growth. Change-makers trying to conduct experiments are rarely greeted with open arms — especially when they’re working on an idea that may cannibalize stable businesses or upend today’s distribution model.” -HBR, July 2018, “The Biggest Obstacles to Innovation in Large Companies”
- 4. @STEPHHABIF How to “allow the empowerment of purpose?” • Expand the focus from profit to include purpose. • Dismantle hierarchies and craft networks. • Limit control and drive empowerment. • Stop planning and begin experimenting.
- 7. @STEPHHABIF Behavior Change Have an epiphany Change your environment Take Baby Steps
- 8. @STEPHHABIF How To Start B = M + A + T Behavior = Motivation + Ability + Trigger *Fogg Behavior Model
- 9. @STEPHHABIF BEHAVIOR = Trigger Ability Motivation + + A behavior happens when a combination of ONE factor from each of the following three categories comes together at the same time. Ex: “I didn’t answer my phone because I was in the shower”
- 10. www.BehaviorModel.org Easy to DoHard to Do Fogg Behavior Model ability motivation BehaviorModel.org B = matmotivation at the same moment triggerabilitybehavior triggers succeed here triggers fail here Activation Threshold ©2007 BJ Fogg
- 11. @STEPHHABIF How To Hook Motivation Ability Trigger Tribe Hunt Self Internal External Store Value Preferences *Nir Eyal’s Hooked Model