FastForward, Tobias Golodnoff
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This document discusses strategies for digitizing film archives. It argues that quality comes from the content itself, not the technology used to digitize it. While technology can impact cost and productivity, sacrificing quality for speed may compromise the archive. Different digitization methods are tested and evaluated based on cost, productivity and quality to determine the best approach. The goal is to "un-black-box" the archive and make the content accessible while preserving the original quality.
FastForward, Tobias Golodnoff
- 2. HELLO
- 3. DIGITIZATION REVOLUTIONIZED THE HOLY GRAIL Source: The Victrola book of the opera, internet archive book images on Flickr in search of or
- 4. A STRATEGY FOR SUCCES
- 5. Source/inspiration: “The long tail” Chris Anderson PRODUCTS (items, assets, reels, collections or…) POPULARITY(value) SELECTION STRATEGY
- 6. HERITAGE STRATEGY USE = VALUE DIGITZATION VALUE
- 7. QUALITY IS IN THE CONTENT “Looking through archive clips is for me like going on a ride in a time machine. The world and the way people lived just 50 years ago can be as exotic as watching rare animals in the zoo. And then again you discover that some things never change, that history keeps on repeating itself and that our time on this earth is very short. It´s good to get remembered of that once in a while.” Jella Bethmann - director & producer at Achtung Film.
- 8. QUALITY IS IN THE CONTENT Clip from “The best age” to be broadcasted on DR K oktober 2015
- 9. THE BLACK BOX Photo credit: DRs Kulturarvsprojekt
- 10. UN-BLACK-BOX THE ARCHIVE! Photo credit: DRs Kulturarvsprojekt
- 11. THE ROAD TO SMART DIGITIZATION Telecine Digitization Scanner COST Productivity
- 13. QUALITY IS IN THE CONTENT B&G test digitization clip
- 14. COSTS ARE COSTS
- 16. TIME IS YOUR WORST ENEMY GOOD - decision BAD - decision SLOW -digitization FAST -digitization TIME
- 17. CHALLENGE PRESUMPTIONS Photo credit: DRs Kulturarvsprojekt
- 18. Tobias Golodnoff CEO, FASTFORWARD P +45 2132 7088 E tobias@ffw.io THANK YOU!