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Blackboard 11A conceptual design
The Goal	Write a concept for a replacement and/or upgrade of Blackboard
The Plan	1. Interview lecturers, coordinators,  students & technical people		2. Review Internal UvT documentation on 	Blackboard		3. Analyze Student responses / requests 	on Blackboard Portal			4. Collect Scientific articles				&			5. A lot of brainstorm-sessions
The Scope	In the end, most of the Blackboard issues are not a matter of adding      more features		But of changing basic design
Four main issuesUser is effectively isolatedThere is no integration among featuresFlexibility is limitedBlackboard is always years behind on reality
Problem 1: IsolatedusersEducation and communication have changed a lot over time.		Blackboard has not...
Blackboard as itisnow
Blackboard as itshouldbe
Solution 1: Groups & ProfilesA lot more happens at a university than just coursesInteractions are between	People	Groups of people
Proposed Structure
Pervasive communicationAnnouncements 	(group / profile)Wall 			(group / profile)(quick) Message 	(profile)(group) Chat 		(group / profile)Video-conference 	(group)
Dashboard (example)
Problem 2: lack of integration	Many different features	That do many different things	Or almost the same	But no linking / integration
Solution 2: Integratecore componentsCommunicationFile-sharing / collaborationAgenda / rostering
Example: File sharing
Problem 3: Inflexible systemKey requirement for Blackboard:Stable, dependable systemBut many users want:FlexibilityCustomization
Solution 3: Modular design
Problem 4: Keeping up with reality	Developments in society (internet) lead demand. Blackboard can only follow 	You cannot both maintain a stable, reliable system and be at the frontier of development
Bottom up developmentBlackboard has a lot of users, withsimilar needs and goalsA large creative community!Encourage users to create and implement solutions for their problemsShare these solutions
Solution 4:The BlackboardmarketplaceMake user-generated modules available on a marketplaceModular system; add modules or replace one component with anotherModules as a source of income and/or prestige for universities, lecturers or even students
The Blackboardmarketplace	Blackboard focus: providing core features and maintaining a stable core system
“You can't just ask customers what they want and then try to give that to them. By the time you get it built, they'll want something new.”Steve Jobs

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