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Research Findings and New Concept Proposal
- Vineet Sharma
Guided by:
Sujit Ramesh
Ankita Gautam
Agenda of the Presentation :
Research Findings in a Nutshell
Market Study and Analysis
New Workflow Proposal
Primary Research
Shadowing
Long Interviews
Contextual Enquiry
Secondary Research
Published Reports
Popular Blogs
Magazines / Articles
Customers Covered
Top Findings from the study
TRANSPARENCY
PERFORMANCE
ISSUES
NOT INTUITIVE
REDUNDANT
TASKS
LEARNING
CURVE
LACK OF TRUST
Secondary Market Research References
Published Studies
Forrester Wave Report
(2012)
Forrester Wave Report
(2013)
Forrester Wave Report
(2014)
Internet Blogs
Techno Social
Smart Data Collective
Forbes Blog – Bruno
Aziza
Research Papers
Yellowfin BI Research
Gartner’s Magic
Quadrant
Mapping BI Trends
Reporting
System
R + Decision
Support
System
R + D.S +
Decision
Enabler
?
POINT TO PONDER
Emerging Trends in BI Marketplace
Huge Investments in Big Data
In-memory and Desktop Analytics
Combined data management and Intelligence
Agile BI or self Service BI
Mobile and cloud integration
SAP’s Presence in the Trends
Huge Investments in Big Data
In-memory and Desktop Analytics
Combined data management and Intelligence
Agile BI or self Service BI
Mobile and cloud integration
SAP’s Presence in the Trends
Huge Investments in Big Data
In-memory and Desktop Analytics
Combined data management and Intelligence
Agile BI or self Service BI
Mobile and cloud integration
So we have checked all the Market Trends Positively, So there should be NO
Problems for SAP in the BI Marketplace. But is it so?
Secondary Research Findings
TABLEAU
SAP
Secondary Research Analysis
SAP Fared well on the ability to execute but went back on the
completeness of Vision
Point to ponder: We have shown positives but why does Tableau
sits at the top?
Secondary Research Analysis
Secondary Research Analysis
23%
30%
70%
TableauTibcoQlikTech
GROWTH IN TERMS OF
REVENUE 2013-14
One of the point of concern is the rate of growth these smaller players are
showing in the same period of time. But Why?
Secondary Research Analysis
Smaller Firms
with less than
100 users prefer
Emerging Market
Players
Insight for Market Strategy
Why?
Based on my analysis, Most small and medium firms cannot afford
the very large BI solutions, so they look towards to those that can
provide just what they need – self service and bespoke software
that just ticks all of the right boxes.
Emerging Trends in User Experience
No need to be a data scientist ( reducing the role of IT )
We need customized/ self service platforms.
Intelligence on the move
Business collaboration within BI.
Shedding the Responsibility onus ( example Cloud)
Automation of the processes.
Direction to device User Experience
 Create useful functions
 Elimination of
unnecessary functions
 Increase Scope of
applications
 Integration of functions
 Increasing dynamism and
controllability
 Improving resource
application
 Elimination of
contradictions.
 Refining processes
 Moving towards multi-
level
 Changes in human
involvement.
Directions to
innovate
Existing
Levels
0
Devising Short Term Strategy for CMC
Steps to solve a
purpose example 50
clicks to solve a
purpose.
Learning Curve
Dependency on IT
Performance Issues
specially End-user
Troubles
Redundancy of Similar
tasks
Ambiguity related to
tasks
Information Overload
on a single screen.
The level of Trust on the
platform
Trace log Readability
Customization
Control of functions
example running a
selected report on
selected server.
User based report
publishing
Intuitive and Connected
workflows example U&G
connected with
Scheduling.
Intelligence to tackle
daily and repetitive
tasks
Monitoring Experience
along with the system.
REDUCE ELIMINATE RAISE CREATE
Directions for Product Innovation
Reporting
System
R + Decision
Support
System
R + D.S +
Decision
Enabler
IFR – Ideal
Final Result
SAP has to Decide what the IFR would be for this entire platform. IFR?
END USER EXPERIENCE MONITOR
Concept Proposal
Customer Insights
“ I Receive Approximately 20-25
end-user mails daily. 50% of
these mails are Issues “
“ Sometimes Multiple Issues
come at the same time ”
“ I log into CMC for two reasons:
Deployment of Project and End
User Troubleshooting ”
“ We have Different Users. I have
to solve issues of the people at
higher posts first ”
“ Approximately 50% of my time
on CMC goes into solving End
User Issue “
Current Troubleshooting Scenario
Receives a mail –
Report Failed
Urgency Mentioned
Cross checks in
Company’s DB
CEO’s Mail
Tries solving
Takes all Corrective
Steps
Creates a Test User
If solved, sends
confirmation
INSTANCES
ACCESS
SERVERS
….
Gaps Observed
Manual Work Redundant
No User Centric
Approach
No Experience
Monitor
Point of View
Admin requires a Tool which can Monitor “End User Experience”
and be Proactive in Approach to reduce the Incoming End User
Issues.
IDEATION
Admin open the new
tool while Deploying
the new Project
Tool Tells Him that
Business Heads
usually executes tasks
between 9-11 am
He thus apply 2
Checks in Business
Heads Group:
8:00 & 10:00
These checks
automatically creates
a test user in the
group with all the
possible access.
Now Checks Auto-
simulate an end user
and perform all the
tasks than the user is
authorized to do.
In case of Anomaly, it
sends notification on
Admin’s phone
containing Nature of
issue & log.
Admin takes
corrective steps, even
before end user
actually face the
problem
Happy User &
Happy Admin
Revised Scenario
8:00 Simulation 8:10 Report Failure Mail on phone
Corrective Steps by
8.30
Seamless work at
9:00
Admin can Either Schedule this check or can run it manually
whenever needed.
Admin can Receive a trended Report/ Health Card with Failure
Issues as well as Best Performance Analysis so that he can
pre-plan things.
Leads to PROACTIVE approach than REACTIVE approach.
THANK YOU

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Final Presentation - SAP

  • 1. Research Findings and New Concept Proposal - Vineet Sharma Guided by: Sujit Ramesh Ankita Gautam
  • 2. Agenda of the Presentation : Research Findings in a Nutshell Market Study and Analysis New Workflow Proposal
  • 3. Primary Research Shadowing Long Interviews Contextual Enquiry Secondary Research Published Reports Popular Blogs Magazines / Articles
  • 5. Top Findings from the study TRANSPARENCY PERFORMANCE ISSUES NOT INTUITIVE REDUNDANT TASKS LEARNING CURVE LACK OF TRUST
  • 6. Secondary Market Research References Published Studies Forrester Wave Report (2012) Forrester Wave Report (2013) Forrester Wave Report (2014) Internet Blogs Techno Social Smart Data Collective Forbes Blog – Bruno Aziza Research Papers Yellowfin BI Research Gartner’s Magic Quadrant
  • 7. Mapping BI Trends Reporting System R + Decision Support System R + D.S + Decision Enabler ? POINT TO PONDER
  • 8. Emerging Trends in BI Marketplace Huge Investments in Big Data In-memory and Desktop Analytics Combined data management and Intelligence Agile BI or self Service BI Mobile and cloud integration
  • 9. SAP’s Presence in the Trends Huge Investments in Big Data In-memory and Desktop Analytics Combined data management and Intelligence Agile BI or self Service BI Mobile and cloud integration
  • 10. SAP’s Presence in the Trends Huge Investments in Big Data In-memory and Desktop Analytics Combined data management and Intelligence Agile BI or self Service BI Mobile and cloud integration So we have checked all the Market Trends Positively, So there should be NO Problems for SAP in the BI Marketplace. But is it so?
  • 12. Secondary Research Analysis SAP Fared well on the ability to execute but went back on the completeness of Vision Point to ponder: We have shown positives but why does Tableau sits at the top?
  • 14. Secondary Research Analysis 23% 30% 70% TableauTibcoQlikTech GROWTH IN TERMS OF REVENUE 2013-14 One of the point of concern is the rate of growth these smaller players are showing in the same period of time. But Why?
  • 15. Secondary Research Analysis Smaller Firms with less than 100 users prefer Emerging Market Players
  • 16. Insight for Market Strategy Why? Based on my analysis, Most small and medium firms cannot afford the very large BI solutions, so they look towards to those that can provide just what they need – self service and bespoke software that just ticks all of the right boxes.
  • 17. Emerging Trends in User Experience No need to be a data scientist ( reducing the role of IT ) We need customized/ self service platforms. Intelligence on the move Business collaboration within BI. Shedding the Responsibility onus ( example Cloud) Automation of the processes.
  • 18. Direction to device User Experience  Create useful functions  Elimination of unnecessary functions  Increase Scope of applications  Integration of functions  Increasing dynamism and controllability  Improving resource application  Elimination of contradictions.  Refining processes  Moving towards multi- level  Changes in human involvement. Directions to innovate Existing Levels 0
  • 19. Devising Short Term Strategy for CMC Steps to solve a purpose example 50 clicks to solve a purpose. Learning Curve Dependency on IT Performance Issues specially End-user Troubles Redundancy of Similar tasks Ambiguity related to tasks Information Overload on a single screen. The level of Trust on the platform Trace log Readability Customization Control of functions example running a selected report on selected server. User based report publishing Intuitive and Connected workflows example U&G connected with Scheduling. Intelligence to tackle daily and repetitive tasks Monitoring Experience along with the system. REDUCE ELIMINATE RAISE CREATE
  • 20. Directions for Product Innovation Reporting System R + Decision Support System R + D.S + Decision Enabler IFR – Ideal Final Result SAP has to Decide what the IFR would be for this entire platform. IFR?
  • 21. END USER EXPERIENCE MONITOR Concept Proposal
  • 22. Customer Insights “ I Receive Approximately 20-25 end-user mails daily. 50% of these mails are Issues “ “ Sometimes Multiple Issues come at the same time ” “ I log into CMC for two reasons: Deployment of Project and End User Troubleshooting ” “ We have Different Users. I have to solve issues of the people at higher posts first ” “ Approximately 50% of my time on CMC goes into solving End User Issue “
  • 23. Current Troubleshooting Scenario Receives a mail – Report Failed Urgency Mentioned Cross checks in Company’s DB CEO’s Mail Tries solving Takes all Corrective Steps Creates a Test User If solved, sends confirmation INSTANCES ACCESS SERVERS ….
  • 24. Gaps Observed Manual Work Redundant No User Centric Approach No Experience Monitor
  • 25. Point of View Admin requires a Tool which can Monitor “End User Experience” and be Proactive in Approach to reduce the Incoming End User Issues.
  • 26. IDEATION Admin open the new tool while Deploying the new Project Tool Tells Him that Business Heads usually executes tasks between 9-11 am He thus apply 2 Checks in Business Heads Group: 8:00 & 10:00 These checks automatically creates a test user in the group with all the possible access. Now Checks Auto- simulate an end user and perform all the tasks than the user is authorized to do. In case of Anomaly, it sends notification on Admin’s phone containing Nature of issue & log. Admin takes corrective steps, even before end user actually face the problem Happy User & Happy Admin
  • 27. Revised Scenario 8:00 Simulation 8:10 Report Failure Mail on phone Corrective Steps by 8.30 Seamless work at 9:00 Admin can Either Schedule this check or can run it manually whenever needed. Admin can Receive a trended Report/ Health Card with Failure Issues as well as Best Performance Analysis so that he can pre-plan things. Leads to PROACTIVE approach than REACTIVE approach.