Fixing the media short boom xy

This document contains a presentation by Jo Caudron on fixing the media. Some key points from the presentation include: - Jo Caudron is a founding partner of Dear Media and has been active in interactive media since 1993. His mission is to help clients find a balance between traditional and digital media. - New technologies like social media, mobile devices, and tablets are changing how people consume content and interact with media and each other. Younger generations especially have grown up with these technologies and expect on-demand access to content anywhere. - Traditional media industries like newspapers, magazines, music and television are struggling to adapt their business models to the digital world and risk being disrupted by new forms of content distribution and