Fmp presentation 2
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Streetwear magazine that targets 16-40 year olds, predominantly male and middle to upper class. The magazine covers various streetwear businesses and brands and was created as part of an FMP. It aims to be released in cities where there is a larger potential audience. Social media presence on Instagram is seen as vital to showcase the product, build a brand following and demand similar to successful streetwear brands.
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Fmp presentation 2
- 2. Introduction This year for my FMP I have created a fashion magazine looking at various aspects of streetwear. The magazine covers various businesses and brands. I have researched in to each of these throughout the project and tried to reflect them in my designs. I hope you enjoy my product.
- 3. Target market and audience • 16-40 year olds • Middle to upper class • Predominantly male My target audience is fairly varied as streetwear has an enormous following. My magazine will be targeted to be released mainly in citys as there is a bigger potential audience there.
- 11. Social media Social media is of course vital in this day to show off your product and build a brand following. If I aim to follow the same business model as streetwear brands with more demand than supply I first need to build a following. I have made an Instagram account as a small example of how it might look.