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Framing the Opportunities for
Powerful Metrics in Libraries
Rebecca Jones & Joe Matthews
rebecca@dysartjones.com & joe@joematthews.org
Framing the opportunities for powerful metrics in libraries with joe matthews
Churchill’s Frame
A pessimist sees the
difficulty in every
opportunity; an
optimist sees the
opportunity in
every difficulty.
Keyne’s Frame
The difficulty lies
not so much in
developing new
ideas as in
escaping from
old ones.
Frame or anchor?
Are clear on:
 their purpose
 the culture in which they operate
 what’s important & of value to their
stakeholders
 not what the people in their communities or
campuses or companies need, but rather
what they need to do
 how library services expedite or enhance
people’s ability to do what they want to or
need to do
Successful measurers
Three types of
measures
Value
SatisfactionOperational
Understand
the Context
Align
Strategies &
Objectives
Identify
Services &
Programs
Define
Measures
Manage
Measurement
Data
Translate Data
into
Outcomes &
Impacts
Communicate
Results
Measurement
Framework
Framing the opportunities for powerful metrics in libraries with joe matthews
INPUT OUTPUT OUTCOME IMPACT
It’s logical that:
resource
perspective
operational
perspective
user
perspective
stakeholder
perspective
The Logic Model
Refocus from the activity & output
to the impact
Start with the end in mind
Some Interesting Studies
Framing the opportunities for powerful metrics in libraries with joe matthews
The Library Cube
Framing the opportunities for powerful metrics in libraries with joe matthews
University of Minnesota Library
Hope College Library
Framing the opportunities for powerful metrics in libraries with joe matthews
Resonate
University of Minnesota
Summer Reading
Framing the opportunities for powerful metrics in libraries with joe matthews
Framing the opportunities for powerful metrics in libraries with joe matthews
Framing the opportunities for powerful metrics in libraries with joe matthews
Framing the opportunities for powerful metrics in libraries with joe matthews
The real frame:
How have we
impacted someone’s
life – their studies, their
work, their ability to
read, their garden –
today?
The real frame:
How have we
impacted someone’s
life – their studies, their
work, their ability to
read, their garden –
today?
 What problems do people face?
What are their pains?
 What pain relievers can we best
provide?
 What are the desired outcomes &
impacts?
 How well are we allocating our
resources to achieve those?
The real questions
Our frames for today

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