Global Stats on the Importance of Social, Email and Mobile
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The document discusses a promotional contest where Stacie opts to receive updates about similar offers from Major Cook. It includes various communication strategies, referencing social media and e-commerce alongside organizational locations. The figures mentioned suggest significant engagement or scale relating to the promotional campaign.
Global Stats on the Importance of Social, Email and Mobile
- 3. 11 billion+ 250+ 200+ 900 million+
- 35. Slide via JESS3
- 50. Stacie enters the contest and selects the option to Opt-in to promotional messages from Major Cook so that she can be the first to find out about similar offers.
- 76. Kunskapsspår Sök E-postkommunikation A2, 1 trappa upp A4, 1 trappa upp Sociala medier A1, stora salen Webbstrategi E-handel C1, nedre plan C2, nedre plan
Editor's Notes
- #9: Email has survived more “guru”-predicted, near-death experiences than any other medium. The lesson, “_____ Is Dead” proclamations are foolish in a world fragmented by channels and devices. There’s more than enough room for everyone. This should calm some content marketing nerves who woke up to “Blogging Is Dead” headlines earlier this year. But it should also serve as a cautionary tale about beating a dead subject line. “_____ Is Dead” headlines are clearly provocative, linkbait. However, if you ride such waves too late or with a faulty premise, you run the risk of sending “rolling eye content” and losing your credibility. Don’t sacrifice accuracy for provocation.