Go Your Own Way | The Path of Product Company | WordCamp Tampa 2014
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The document outlines key principles for building successful products, emphasizing the importance of execution and customer feedback. It suggests redefining markets, achieving significant improvements, and filling market gaps while advocating for rapid iteration and sustainable business models. The insights are underscored by notable quotes from influential figures in the entrepreneurial space.
Go Your Own Way | The Path of Product Company | WordCamp Tampa 2014
- 1. Go Your Own Way The Path of a Product Company Nathan Hangen
- 2. Nathan Hangen @nhangen Psyop Sergeant Runner & Triathlete Coach Soccer Addict Brewmaster Entrepreneur
- 14. 10 7.5 5 2.5 Launch 2011
- 15. 140 105 70 35 46x 2011 2012
- 16. 140 105 70 35 90% Product 2011 2012 2013
- 17. 400 300 200 100 200% 2011 2012 2013 2014
- 18. 1200 900 600 300 ? 2011 2012 2013 2014 2015
- 19. Generating Ideas
- 20. “Ideas are a just a multiplier of execution” – Derek Sivers
- 21. Characteristics of a Successful Product • Redefines an Existing Market • 10x Improvement on Existing Market Leader • Defines a New Market • Fills a Gap in the Market
- 22. “The most successful businesses have an idea for the future that's very different from the present” – Peter Theil
- 23. GYOW: We Build Products That Empower Entrepreneurs
- 24. Build Baby Build
- 25. “Move fast and break things. Unless you are breaking stuff, you are not moving fast enough.” – Mark Zuckerberg
- 26. GYOW: Build for testing, not for perfection
- 27. Testing Product Market Fit
- 28. “No plan survives first contact with a customer” – Steve Blank
- 29. Soft Launch
- 31. GYOW: Customer feedback is the only feedback that matters
- 33. “If you don’t have a competitive advantage, don’t compete” – Jack Welch
- 34. Choosing a Model
- 35. Pricing
- 36. GYOW: Choose the Model that allows you to build a sustainable business
- 38. “…there’s just a tremendous amount of craftsmanship in between a great idea and a great product.” – Steve Jobs
- 39. GYOW: The future of WordPress is independent from its history
- 40. We’re all making it up as we go along
- 41. “There is a difference between knowing the path and walking the path” – Morpheus