Google Advance Searching- Information System Audit & Control Report
Download as DOCX, PDF0 likes775 views
This document provides an overview of advanced search techniques using Google search operators. It discusses what advanced search is, lists common advanced search operators like +, -, and ", and explains Boolean search logic using AND, OR, and NOT. It also includes examples of advanced search queries and lists which operators work best for different Google search services like Web, Image, News, and more.
Google Advance Searching- Information System Audit & Control Report
- 1. Information System Audit & Control 68926 Google Advance Searching Project Report β Spring 2015 Submitted to: Sir Waqas Azam By: Shahzeb Pirzada (5701) Hafiz Muhammad Qasim (56431)
- 2. Index 1. What is Advanced Search? 2. Advanced Search Operators 3. Google Search Queries 4. Google Advanced Search Operators 5. Boolean Search Logic
- 3. 1. What is Advanced Search? Advanced search enables increased accuracy of search results by using additional syntax to focus the search. One or more search criteria or operators can be combined in order to tailor the results more specifically towards your needs. These operators allow you to find what you're looking for quickly and accurately. For Search Engine Optimizerβs (SEOβs), advanced search operators are essential if you want to βpeek under the hoodβ by doing a much deeper and more accurate web searches. 2. Advanced Search Operators The following 4 search operators are widely known on most search engines and can be used to adjust search results to your current needs: - Excludes the keyword from the search results e.g., loans -student shows results for all types of loans except students' ones + Allows for a forced keyword inclusion (especially useful for including stop words) e.g., Seo +for " β Shows search results for the exact phrase e.g., "Seo Company" OR Shows results for at least one of the keywords e.g., Google OR Bing
- 4. 3. Google Search Queries The following table lists which search operators work best with each Google Search Service. Search Service Search Operators Web Search ο· allinanchor: ο· allintext: ο· allintitle: ο· allinurl: ο· cache: ο· define: ο· filetype: ο· id: ο· inanchor: ο· info: ο· intext: ο· intitle: ο· inurl: ο· link: ο· related: ο· site: Image Search οΌ allintitle: οΌ allinurl: οΌ filetype: οΌ inurl: οΌ intitle: οΌ site: Groups ο· allintext: ο· allintitle: ο· author: ο· group: ο· insubject: ο· intext: ο· intitle: Directory οΌ allintext: οΌ allintitle: οΌ allinurl: οΌ ext οΌ filetype: οΌ intext οΌ intitle: οΌ inurl: News ο· allintext: ο· allintitle: ο· allinurl: ο· intext: ο· intitle: ο· inurl: ο· location: ο· source: ProductSearch οΌ allintext: οΌ allintitle:
- 5. 4. BooleanSearch Logic Boolean Searching on the Internet Boolean logic consists of three logical operators: NOT, AND & OR. Each operator can be visually described by using Venn diagrams, as shown below. OR logic: Most commonly used to search for synonymous terms or concepts. The more terms or concepts we combine in a search with OR logic, the more results we will retrieve. E.g. college OR university OR Campus AND logic: In this search, we retrieve records in which BOTH of the search terms are present. The more terms or concepts we combine in a search with AND logic, the fewer results we will retrieve. E.g. poverty AND crime AND gender
- 6. NOT logic: In this search, we retrieve records in which ONLY ONE of the terms is present, the one we have selected by our search. NOT logic excludes records from your search results. Be careful when you use NOT: the term you do want may be present in an important way in documents that also contain the word you wish to avoid. E.g. Cats NOT dogs This is illustrated by the shaded area with the word cats representing all the records containing the word "cats" with no records are retrieved in the area overlapping the two circles where the word "dogs" appears, even if the word "cats" appears there too . Combined AND & OR logic: You can combine both AND & OR logic in a single search. The use of parentheses in this search is known as forcing the order of processing. In this case, we surround the OR words with parentheses so that the search engine will process the two related terms as a unit. The search engine will use AND logic to combine this result with the second concept. Using this method, we are assured that the semantically-related OR terms are kept together as a logical unit.