Have a lean startup with user experience
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The document outlines the key user experience activities involved in building a lean startup: 1. Learn about users through personas, user journeys, and user experience mapping to understand their needs and goals. 2. Build prototypes in the form of wireframes and usability testing to get early feedback before development. 3. Build the initial product using code, release it to market, and measure how users receive it through further usability testing and analytics. Iterate based on learnings to improve the product.
Have a lean startup with user experience
- 1. Have a lean startup with User Experience
- 2. have a lean startup Learn personas, user journeys, Build user experience (in theory) mapping wireframes Measure usability testing
- 3. have a lean startup Learn personas, user journeys, Build user experience (in theory) mapping wireframes Measure usability testing
- 4. have a lean startup Learn personas, user journeys, Build user experience Build (in theory) mapping wireframes (code) Measure usability testing
- 5. have a lean startup Learn personas, user journeys, Build user experience Build (in theory) mapping wireframes (code) build and release to market Measure usability testing
- 6. have a lean startup Learn personas, user journeys, Build user experience Build (in theory) mapping wireframes (code) build and release to market Measure usability testing
- 7. have a lean startup Learn personas, user journeys, Build user experience Build (in theory) mapping wireframes (code) build and release to market Measure usability testing Measure
- 8. have a lean startup Learn personas, user journeys, Build user experience Build (in theory) mapping wireframes (code) build and release to market Measure usability testing Measure notice how the market receives it
- 9. have a lean startup Learn personas, user journeys, Build user experience Build (in theory) mapping wireframes (code) build and release to market Measure usability testing Measure notice how the market receives it
- 10. have a lean startup Learn Learn personas, user journeys, Build user experience Build (in theory) mapping wireframes (code) build and release to market Measure usability testing Measure notice how the market receives it
- 11. have a lean startup Learn did we think right? Learn personas, user journeys, Build user experience Build (in theory) mapping wireframes (code) build and release to market Measure usability testing Measure notice how the market receives it
- 12. have a lean startup Learn did we think right? Learn personas, user journeys, Build user experience Build (in theory) mapping wireframes (code) build and release to market Measure usability testing Measure notice how the market receives it
- 13. have a lean startup Learn did we think right? Learn personas, user journeys, Build user experience Build (in theory) mapping wireframes (re-code) re-build and release to market Measure usability testing Measure notice how the market receives it
- 14. User Experience activities • personas • user journeys • user experience mapping • wireframes • usability testing
- 15. personas ”get to know your typical users” personas, user journeys, user experience mapping, wireframes, usability testing
- 16. personas ”get to know your typical users” personas, user journeys, user experience mapping, wireframes, usability testing
- 17. user journeys Goal 5 4 2 3 1 Start ”understand the context” personas, user journeys, user experience mapping, wireframes, usability testing
- 18. user journeys Goal 5 4 2 3 ”Ouch, my back hurts! I need a naprapath! Now!” 1 Start ”understand the context” personas, user journeys, user experience mapping, wireframes, usability testing
- 19. user journeys Goal 5 Googles for help on the phone. Gets a long list of possible naprapaths.... 4 Are in a lot of pain, want an appointment now! 2 3 ”Ouch, my back hurts! I need a naprapath! Now!” 1 Start ”understand the context” personas, user journeys, user experience mapping, wireframes, usability testing
- 20. user journeys Goal 5 Googles for help on the phone. Gets a long list of possible naprapaths.... 4 Are in a lot of pain, want an appointment now! 2 3 ”Ouch, my back Notices a naprapath hurts! I need a that has got time today, naprapath! Now!” books it right away! 1 Start ”understand the context” personas, user journeys, user experience mapping, wireframes, usability testing
- 21. user journeys Goal Visits the naprapath... 5 Googles for help on the phone. Gets a long list of possible naprapaths.... 4 Are in a lot of pain, want an appointment now! 2 3 ”Ouch, my back Notices a naprapath hurts! I need a that has got time today, naprapath! Now!” books it right away! 1 Start ”understand the context” personas, user journeys, user experience mapping, wireframes, usability testing
- 22. user journeys Goal Visits the naprapath... 5 Googles for help on the phone. Gets a long list of possible naprapaths.... 4 ”Wow! My back is Are in a lot of pain, want much better now. I an appointment now! want to recommend this to my friends!” 2 3 ”Ouch, my back Notices a naprapath hurts! I need a that has got time today, naprapath! Now!” books it right away! 1 Start ”understand the context” personas, user journeys, user experience mapping, wireframes, usability testing
- 23. user experience mapping Googles for help on the phone. Gets a long list of possible Notices a naprapath ”Wow! My back is naprapaths.... Are in that has got time much better now. I ”Ouch, my back a lot of pain, want an today, books it right Visits the want to recommend hurts! I need a appointment now! away! naprapath... this to my friends!” naprapath! Now!” Start 1 2 3 4 5 Goal ”design the experience” personas, user journeys, user experience mapping, wireframes, usability testing
- 24. user experience mapping Googles for help on the phone. Gets a long list of possible Notices a naprapath ”Wow! My back is naprapaths.... Are in that has got time much better now. I ”Ouch, my back a lot of pain, want an today, books it right Visits the want to recommend hurts! I need a appointment now! away! naprapath... this to my friends!” naprapath! Now!” Start 1 2 3 4 5 Goal ...we want people to know that they can find us easy. ”design the experience” personas, user journeys, user experience mapping, wireframes, usability testing
- 25. user experience mapping Googles for help on the phone. Gets a long list of possible Notices a naprapath ”Wow! My back is naprapaths.... Are in that has got time much better now. I ”Ouch, my back a lot of pain, want an today, books it right Visits the want to recommend hurts! I need a appointment now! away! naprapath... this to my friends!” naprapath! Now!” Start 1 2 3 4 5 Goal ...when people google specific ...we want people to words in a special know that they can GPS location we will find us easy. appear. We want to give a trustworthy appearance. ”design the experience” personas, user journeys, user experience mapping, wireframes, usability testing
- 26. user experience mapping Googles for help on the phone. Gets a long list of possible Notices a naprapath ”Wow! My back is naprapaths.... Are in that has got time much better now. I ”Ouch, my back a lot of pain, want an today, books it right Visits the want to recommend hurts! I need a appointment now! away! naprapath... this to my friends!” naprapath! Now!” Start 1 2 3 4 5 Goal ...when people google specific ...we want people to words in a special ...the customer can know that they can GPS location we will easily book their find us easy. appear. We want to own appointment. give a trustworthy appearance. ”design the experience” personas, user journeys, user experience mapping, wireframes, usability testing
- 27. user experience mapping Googles for help on the phone. Gets a long list of possible Notices a naprapath ”Wow! My back is naprapaths.... Are in that has got time much better now. I ”Ouch, my back a lot of pain, want an today, books it right Visits the want to recommend hurts! I need a appointment now! away! naprapath... this to my friends!” naprapath! Now!” Start 1 2 3 4 5 Goal ...when people google specific ...a friendly reminder ...we want people to words in a special ...the customer can tells when it is time know that they can GPS location we will easily book their and give directions find us easy. appear. We want to own appointment. to get to the give a trustworthy naprapath. appearance. ”design the experience” personas, user journeys, user experience mapping, wireframes, usability testing
- 28. user experience mapping Googles for help on the phone. Gets a long list of possible Notices a naprapath ”Wow! My back is naprapaths.... Are in that has got time much better now. I ”Ouch, my back a lot of pain, want an today, books it right Visits the want to recommend hurts! I need a appointment now! away! naprapath... this to my friends!” naprapath! Now!” Start 1 2 3 4 5 Goal ...when people google specific ...a friendly reminder ...we want people to words in a special ...the customer can tells when it is time ...make it easy to know that they can GPS location we will easily book their and give directions spread the word. find us easy. appear. We want to own appointment. to get to the give a trustworthy naprapath. appearance. ”design the experience” personas, user journeys, user experience mapping, wireframes, usability testing
- 29. wireframes 3 Notices a naprapath that has got time today, books it right away! ”prototyping” personas, user journeys, user experience mapping, wireframes, usability testing
- 30. wireframes 3 Notices a naprapath ...the customer can that has got time easily book their today, books it right own appointment. away! ”prototyping” personas, user journeys, user experience mapping, wireframes, usability testing
- 31. usability testing ”verify the prototypes” personas, user journeys, user experience mapping, wireframes, usability testing