How to Add Standard Events to your Facebook Pixel
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The document provides instructions for adding standard events to a Facebook Pixel by logging into Facebook Business Manager, navigating to Pixels, creating a conversion event for "Lead", copying the event code, pasting it into the pixel base code on a thank you page, and saving so that the pixel can now track conversions on pages with that code. The process allows tracking of standard events like leads through simple copy and paste of auto-generated event codes.
How to Add Standard Events to your Facebook Pixel
- 1. HOW TO ADD STANDARD EVENTS TO YOUR FACEBOOK PIXEL BY: EJ SAMSON
- 2. Login to your Facebook Business Account at https://business.facebook.com/
- 4. Click Log In
- 5. Welcome to the Business Manager Page
- 6. Click on the Menu icon
- 8. Click on the Menu icon
- 9. Click Pixels
- 11. Click Track Conversions with Standard Events
- 12. Click See More
- 13. Copy the event code for โLeadโ
- 14. Click Done
- 15. Click Actions
- 16. Click View Pixel Code
- 18. Highlight the Pixel Base Code
- 20. Insert the event code after the fbq(โtrackโ,โPageViewโ);
- 21. โฆAs shown
- 22. Copy the entire code
- 23. Paste and Save onto the Thank You Page
- 25. The pixel will now track conversions on every landing page where the pixel base code with the lead event code exists.
- 26. We just learned how to add the standard events to your Facebook Pixel. So thatโs it!
- 27. Thank you for checking this tutorial!