How to Close Candidates Faster and Navigate Counter Offers
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The document summarizes a presentation about how to close candidates faster and navigate counter offers. It discusses examining the new normal job search experience, authenticating an employer brand with real employee stories and perspectives rather than marketing, and using data to improve the candidate experience and overcome counter offers. The presentation examines understanding candidates and how the interview process compares, and helps understand how a company compares to others on candidate experience and time to hire. It recommends researching the company and competitors, walking through the candidate experience, and identifying and sharing best practices.
How to Close Candidates Faster and Navigate Counter Offers
- 1. How to Close Candidates Faster and Navigate Counter Offers
- 2. Your Presenter Kira Federer Product Marketing Manager at Glassdoor Twitter: @KiraFederer
- 4. comScore, December 2015 With more than 30 million unique monthly visitors, Glassdoor is the fastest-growing job site in the U.S. compared to LinkedIn, Indeed, Monster and CareerBuilder.
- 5. About Glassdoor: • 500K+ companies • 11M pieces of content • Community of 30M monthly visitors Glassdoor Insights, 2015
- 6. agenda examining the new normal authenticating your employer brand using data to improve candidate experience + overcome counter offers
- 8. Job seekers use on average before applying for a job Inavero, 2015 Consumers visit at least before making a purchase Retailing Today, 2013 and look at Inavero, 2015 Job Search Experience Has Changed
- 9. Source: Edelman Global Trust Barometer Survey, 2015
- 11. Harris Interactive Survey for Glassdoor, 2014 MRI Network Recruiter Sentiment Survey, 2015
- 12. agenda examining the new normal authenticating your employer brand using data to improve candidate experience + overcome counter offers
- 14. what makes it an attractive place to work compensation benefits mission, vision, values basic company info Glassdoor Member Survey, 2014 1 2 3 4 5
- 15. • Marketing jargon • Stock photos • A real view into your organization • Consistency across channels • Employee stories and perspective They DON’T want to see: They DO want to see:
- 16. Glassdoor U.S. Site Survey, January 2016
- 17. agenda examining the new normal authenticating your employer brand using data to improve candidate experience + overcome counter offers
- 19. Who are they? Where are they located? What sources? Understanding Your Candidates Top Job Titles Top Locations Candidate Source
- 21. How Your Interview Process Compares What are they saying about your application and interview experience? Who are the candidates you’re winning & losing? Interview Review Highlights Acceptance Rate Job Title
- 23. Candidate Experience and Time-to-Hire Comparison A B C D
- 24. Understand How Your Company Compares to Others A B C D
- 26. Research your company and competitors Walk through your candidate experience
- 27. Identify departments, locations or hiring managers who create great candidate experiences Educate and train peers on best practices