How To Generate Leads On Autopilot By Making Content Part Of Your Sales Strategy For 2018 & Beyond
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Eric Siu, CEO of Single Grain, presents strategies for generating leads through content marketing at the Revenue Summit 2018. He emphasizes the importance of maximizing content impact by using a proper framework and leveraging higher domain authority sites for increased traffic. The session showcases examples of successful marketing tactics, including live events and partnerships that lead to significant business contracts and relationships.
How To Generate Leads On Autopilot By Making Content Part Of Your Sales Strategy For 2018 & Beyond
- 1. Eric Siu – CEO – Single Grain How To Generate Leads On Autopilot By Making Content Part Of Your Sales Strategy For 2018 & Beyond
- 2. Revenue Summit 2018 KEYNOTE SESSION CEO – Single Grain eric@singlegrain.com @ericosiu Revenue Summit 2018 ERIC SIU KS
- 3. Revenue Summit 2018 SOME OF OUR CLIENTS
- 4. Revenue Summit 2018 Have a podcast called ‘Marketing School’ with Neil Patel.
- 5. Revenue Summit 2018 One more: Growth Everywhere.
- 6. Revenue Summit 2018 First, traffic temperatures:
- 11. Revenue Summit 2018 It wasn’t always sunshine and flowers though…
- 18. Revenue Summit 2018 HUB & SPOKE
- 19. Revenue Summit 2018 Not like this… Not like this…
- 20. Revenue Summit 2018 Like this!Like this!
- 26. Revenue Summit 2018 The secret to maximizing your content…
- 29. Revenue Summit 2018 Why does Wikipedia rank so well?
- 30. Revenue Summit 2018 In 2007: 13,000 words In 2011: 18,000 words In 2014: 20,000 words In 2017: 24,000 words
- 34. Revenue Summit 2018 2017 - 4x increase!
- 35. Revenue Summit 2018 It actually drives consultation leads!
- 36. Revenue Summit 2018 2018 - 7.25x increase!
- 38. Revenue Summit 2018 A framework you can use. Get ready to screenshot!
- 42. Revenue Summit 2018 But how do we do even MORE with this?
- 43. Revenue Summit 2018 We threw this content over to a site with a higher domain authority and our traffic shot up by 20,000 visits/mo
- 44. Revenue Summit 2018 How long should your content be?
- 52. Revenue Summit 2018 LIVE EVENTS
- 55. Revenue Summit 2018 EXAMPLES • Dinners • Happy Hours • Throw your own mini conferences
- 56. Revenue Summit 2018 RESULTS • $200k contract • Referrals to more incredible people • Long term friendships
- 58. CEO – Single Grain eric@singlegrain.com @ericosiu Revenue Summit 2018 THANK YOU SALES HACKER REVENUE SUMMIT 2018. ERIC SIU