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How To Make Your
Move To The Cloud
with Confidence
Cloud Spectator
Makiko Ara
Director, Digital Marketing
Total Product Marketing
—
Marketing for Cloud and Hosting Companies
YOUR MODERATOR
OUR SPONSORS
About Cloud Spectator
Kenny Li
CEO & Co-Founder
Cloud Spectator
—
PERFORMANCE CHAIR FOR
THE CLOUD ADVISORY COUNCIL
THE PRESENTER
Which Cloud Provider?
$2,076,086 $2,076,086$1,991,832
$3,922,098
Assumed Cost Actual Cost
CostPerYear
Provider 1 Provider 2
FIRST ANALYSIS
$2,076,086 $2,076,086$1,991,832
$3,922,098
Assumed Cost Actual Cost
CostPerYear
Provider 1 Provider 2
$1.8M
SECOND ANALYSIS
BUYING JUST BASED ON PRICE
CAN SOMETIMES COST YOU MORE
IN THE LONG RUN.
The Beauty of
Cloud (or IaaS)
Infrastructure
at your
fingertips
–
(fast and easy)
BENEFITS OF THE CLOUD
Utility based
charging
–
(pay only for
what you
need)
Dynamically
scale
–
(adjust with
your changing
needs)
CapEx to
OpEx
–
(less up front
expenditures)
MOVING TO THE CLOUD
88 percent of
enterprises are
using public cloud
while 63 percent
are using private
cloud.
In 12 months, 27
percent of enterprise
respondents expect to
have more than 1,000
VMs — more than
doubling the current
13 percent.
13 percent of
enterprises run more
than 1,000 VMs in
public cloud, while 22
percent of
organizations run more
than 1,000 VMs in
private cloud.
http://www.rightscale.com/blog/cloud-industry-insights/cloud-computing-trends-2015-state-cloud-survey
Why it’s difficult to
move to the Cloud
with Confidence?
NOTHING IN THE CLOUD IS
STANDARD AND ITS ALWAYS
CHANGING
Some providers… while others…
Have packaged VMs Have customizable resources
Use local storage Use persistent SAN storage
Bill by the hour or minute Bill by the month or year
Include support Charge for support
Back up your VM by default Do not back up your VMs
Have flexible networking Have inflexible networking
PERFORMANCE VARIES
AS WELL
• M1 Family: First-generation IaaS offering
• M2 Family: Increased memory per VM
• M3 Family: More compute power and Local SSDs
• M4 Family: More compute power, no local storage
M1.XLARGE
M4.XLARGE
CLOUD IS ALWAYS CHANGING
PERFORMANCE IS IMPROVING
FOR EXAMPLE, AWS:
• M1 Family: First-generation IaaS offering
• M2 Family: Increased memory per VM
• M3 Family: More compute power and Local SSDs
• M4 Family: More compute power, no local storage
M1.XLARGE
M4.XLARGE
3X Improvement in Performance Over 3 Years
CLOUD IS ALWAYS CHANGING
PERFORMANCE IS IMPROVING
FOR EXAMPLE, AWS:
M4.XLARGE (2015): $184
M1.XLARGE (2012): $496
CLOUD IS ALWAYS CHANGING
PRICES ARE DROPPING
FOR EXAMPLE, AWS:
• 42+ price drops since 2006
• Cost in 2012 for an m1.xlarge: $496 per month
• Cost in 2015 for an m4.xlarge: $184 per month
M4.XLARGE (2015): $184
M1.XLARGE (2012): $496
Decreased by 63% in 3 years
CLOUD IS ALWAYS CHANGING
PRICES ARE DROPPING
FOR EXAMPLE, AWS:
• 42+ price drops since 2006
• Cost in 2012 for an m1.xlarge: $496 per month
• Cost in 2015 for an m4.xlarge: $184 per month
PERFORMANCE IMPROVEMENTS
& PRICE DROPS
ARE NOT STANDARD
DIFFERENT CLOUD PROVIDERS IN THE IAAS INDUSTRY
10247
6927 6922 6897
5600
4258
6536
$137
$153
$80
$85
$80
$127
$131
Actual Performance
Price
PERFORMANCE & PRICE-PERFORMANCE
Across the industry’s largest cloud providers
1 2 3 4 5 6 7
The performance difference varies greatly between the
fastest and slowest processor across cloud providers in
the IaaS industry.
1 2 3 4 5 6 7
DIFFERENT CLOUD PROVIDERS IN THE IAAS INDUSTRY
10247
6927 6922 6897
5600
4258
6536
Actual Performance
Price
The performance difference between the
fastest and slowest processor across cloud
providers in the IaaS industry.2.5X!
1 2 3 4 5 6 7
DIFFERENT CLOUD PROVIDERS IN THE IAAS INDUSTRY
10247
6927 6922 6897
5600
4258
6536
Actual Performance
Price
Pricing varies greatly too across IaaS providers.
1 2 3 4 5 6 7
DIFFERENT CLOUD PROVIDERS IN THE IAAS INDUSTRY
Actual Performance
Price$137
$153
$80
$85
$80
$127
$131
The difference in cost between the same
VM sizes across cloud providers in the
IaaS industry.2.0X!
1 2 3 4 5 6 7
DIFFERENT CLOUD PROVIDERS IN THE IAAS INDUSTRY
Actual Performance
Price$137
$153
$80
$85
$80
$127
$131
1 2 3 4 5 6 7
DIFFERENT CLOUD PROVIDERS IN THE IAAS INDUSTRY
PRICE-PERFORMANCE
$153
$80
6927 6922
Similar performance with a 2x price
difference. No correlation.
Actual Performance
Price
1 2 3 4 5 6 7
DIFFERENT CLOUD PROVIDERS IN THE IAAS INDUSTRY
PRICE-PERFORMANCE
30% better performance while 10% less
expensive per month.
$137
$153
10247
6927
Actual Performance
Price
1 2 3 4 5 6 7
DIFFERENT CLOUD PROVIDERS IN THE IAAS INDUSTRY
APPLICATION’S PERFORMANCE REQUIREMENTS
USER DEMAND
Businesses may have performance
requirements based on applications and
application types.
1024
7
6927 6922 6897
Actual Performance
Price
How do you move to the
Cloud with Confidence?
Selecting Your Candidate
Cloud Providers
There are a lot of cloud providers
OUT THERE.
BASIC CLOUD SELECTION PROCESS
Security Locations Compliance
Management Features Services
Provider vCPUs Memory
(GB)
Cost
(month)
1 4 8 $137
2 4 4 $153
3 4 4 $80
4 4 6 $85
5 4 8 $80
6 4 8 $127
7 4 15 $131
BASIC CLOUD SELECTION PROCESS
1
2
3
4
5
6
7
Provider vCPUs Memory
(GB)
Cost
(month)
1 4 8 $137
2 4 4 $153
3 4 4 $80
4 4 6 $85
5 4 8 $80
6 4 8 $127
7 4 15 $131
1
2
3
4
5
6
7
BASIC CLOUD SELECTION PROCESS
THE 3 KEY STEPS TO CLOUD
BENCHMARKING
Select Your
Candidate
Cloud
Providers
Test Against
Your
Real-World
Workloads
Perform
Standardized
Comparison of
Providers
1 2 3
Understanding
PERFORMANCE BENCHMARKING
What do we mean by
Performance?
The Virtual Processor
The Disk & File System
The Internal and External Network
The Cache and Memory
Cloud-centric Metrics
THE CLOUD SPECTATOR PROCESS
INFRASTRUCTURE COMPONENTS
THE CLOUD SPECTATOR PROCESS
APPLICATIONS
Simulating applications on environments to verify performance.
PERFORMANCE BENCHMARKING
…Helps Enterprises
—
STREAMLINE DECISION MAKING
OPTIMIZE CLOUD INFRASTRUCTURE
REDUCE SPENDING
HOW TO BENCHMARK IN THE
CLOUD
THE CLOUD SPECTATOR PROCESS
TESTING OVER TIME
Public cloud environments fluctuate in
performance as users contend for available
physical resources.
TESTING OVER TIME
Public cloud environments fluctuate in
performance as users contend for available
physical resources.
CREATE/DESTROY VMs
Variability may emerge from machine to
machine.
THE CLOUD SPECTATOR PROCESS
INHABITABILITY
There are many stars and planets in the
universe. You can’t just run tests on one
planet if you want to gauge inhabitability in
the universe.
CREATE & TERMINATE
MACHINES
Variability may emerge from machine to
machine.
SYNTHETIC TESTING
Great for capturing hardware performance
and spotting hardware bottlenecks.
THE CLOUD SPECTATOR PROCESS
SYNTHETIC TESTING
Great for capturing hardware performance and spotting hardware bottlenecks.
The Virtual Processor
The Disk & File System
The Internal and External Network
The Cache and Memory
Cloud-centric Metrics
THE CLOUD SPECTATOR PROCESS
THE CLOUD SPECTATOR PROCESS
APPLICATION TESTING
Collect performance data on actual
application functionality in virtual
environments.
APPLICATION TESTING
Simulating applications on environments to verify performance.
THE CLOUD SPECTATOR PROCESS
Real World Application
Testing The Clouds – A Case Study
Supermajor (multi-national) oil company moving
applications to a cloud.
The Enterprise
Case Study
We needed to compare VMs using performance values to
ensure sufficient application performance and an accurate
cost analysis.
DETERMINING APPLICATION
REQUIREMENTS
Servers
being
migrated:
820
Server sizes
determined by
vCPU count
3 Sizes:
Medium, Large,
Xlarge
What are the performance requirements of the applications being
moved?
5
4
KEY QUESTIONS
What VM sizes on each provider fulfill those application performance
requirements?
Which provider delivers the cost advantage once the application’s
performance requirements are met?
THE RESULTS
INFRASTRUCTURE PRICE WITHOUT PERFORMANCE NORMALIZATION
SIZE Medium Large Xlarge Total
NUMBER OF
VMS
480 325 15 820
PROVIDER 1 $819,302 $1,109,472 $147,312 $2,076,086
PROVIDER 2 $771,264 $1,044,420 $176,148 $1,991,832
TESTING CPU PERFORMANCE
Medium Large Xlarge
PERFORMANCE
VM SIZE
Internal Infrastructure Provider 1 Provider 2
CPU PERFORMANCE
DETERMINING APPLICATION
REQUIREMENTS
Medium Large Xlarge
PERFORMANCE
VM SIZE
Internal Infrastructure Provider 1 Provider 2
CPU PERFORMANCE
PERFORMANCE
REQUIREMENT
PERFORMANCE
REQUIREMENT
PERFORMANCE
REQUIREMENT
RIGHT-SIZING VMs
Medium Large Xlarge
PERFORMANCE
VM SIZE
Internal Infrastructure Provider 1 Provider 2
CPU PERFORMANCE
Scale to LARGE
Scale to XLARGE
Scale to XXLARGE
THE RESULTS
INFRASTRUCTURE PRICE WITH PERFORMANCE NORMALIZATION
SIZE Medium Large Xlarge Total
NUMBER OF
VMS
480 325 15 820
PROVIDER
1
$819,302 $1,109,472 $147,312 $2,076,086
PROVIDER
2
$1,528,128 $2,069,340 $324,630 $3,922,098
LOWERING OPERATING COSTS THROUGH
PERFORMANCE
PROVIDER 1 INFRASTRUCTURE COST
PROVIDER 1 (NOT NORMALIZED) $2,076,086
PROVIDER 1 (NORMALIZED) $2,076,086
PROVIDER 2 INFRASTRUCTURE COST
PROVIDER 2 (NOT NORMALIZED) $1,991,832
PROVIDER 2 (NORMALIZED) $3,922,098
CLIENT SAVINGS: OVER $1.8M PER YEAR (47%)
How to Make Your Move to the Cloud with Confidence
How to Make Your Move to the Cloud with Confidence
... HELPS ENTERPRISES
Streamline decision making
Optimize Cloud Infrastructure
Reduce Spending
And be confident about it…
Performance Standardizing
And Real World Testing
THANKS AGAIN TO OUR SPONSORS
QUESTIONS?
KENNY LI
CEO OF CLOUD SPECTATOR
KLI@CLOUDSPECTATOR.COM
@KENNYMULI
+1 (857) 389-8114

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How to Make Your Move to the Cloud with Confidence

  • 1. How To Make Your Move To The Cloud with Confidence Cloud Spectator
  • 2. Makiko Ara Director, Digital Marketing Total Product Marketing — Marketing for Cloud and Hosting Companies YOUR MODERATOR
  • 5. Kenny Li CEO & Co-Founder Cloud Spectator — PERFORMANCE CHAIR FOR THE CLOUD ADVISORY COUNCIL THE PRESENTER
  • 7. $2,076,086 $2,076,086$1,991,832 $3,922,098 Assumed Cost Actual Cost CostPerYear Provider 1 Provider 2 FIRST ANALYSIS
  • 8. $2,076,086 $2,076,086$1,991,832 $3,922,098 Assumed Cost Actual Cost CostPerYear Provider 1 Provider 2 $1.8M SECOND ANALYSIS
  • 9. BUYING JUST BASED ON PRICE CAN SOMETIMES COST YOU MORE IN THE LONG RUN.
  • 10. The Beauty of Cloud (or IaaS)
  • 11. Infrastructure at your fingertips – (fast and easy) BENEFITS OF THE CLOUD Utility based charging – (pay only for what you need) Dynamically scale – (adjust with your changing needs) CapEx to OpEx – (less up front expenditures)
  • 12. MOVING TO THE CLOUD 88 percent of enterprises are using public cloud while 63 percent are using private cloud. In 12 months, 27 percent of enterprise respondents expect to have more than 1,000 VMs — more than doubling the current 13 percent. 13 percent of enterprises run more than 1,000 VMs in public cloud, while 22 percent of organizations run more than 1,000 VMs in private cloud. http://www.rightscale.com/blog/cloud-industry-insights/cloud-computing-trends-2015-state-cloud-survey
  • 13. Why it’s difficult to move to the Cloud with Confidence?
  • 14. NOTHING IN THE CLOUD IS STANDARD AND ITS ALWAYS CHANGING Some providers… while others… Have packaged VMs Have customizable resources Use local storage Use persistent SAN storage Bill by the hour or minute Bill by the month or year Include support Charge for support Back up your VM by default Do not back up your VMs Have flexible networking Have inflexible networking
  • 16. • M1 Family: First-generation IaaS offering • M2 Family: Increased memory per VM • M3 Family: More compute power and Local SSDs • M4 Family: More compute power, no local storage M1.XLARGE M4.XLARGE CLOUD IS ALWAYS CHANGING PERFORMANCE IS IMPROVING FOR EXAMPLE, AWS:
  • 17. • M1 Family: First-generation IaaS offering • M2 Family: Increased memory per VM • M3 Family: More compute power and Local SSDs • M4 Family: More compute power, no local storage M1.XLARGE M4.XLARGE 3X Improvement in Performance Over 3 Years CLOUD IS ALWAYS CHANGING PERFORMANCE IS IMPROVING FOR EXAMPLE, AWS:
  • 18. M4.XLARGE (2015): $184 M1.XLARGE (2012): $496 CLOUD IS ALWAYS CHANGING PRICES ARE DROPPING FOR EXAMPLE, AWS: • 42+ price drops since 2006 • Cost in 2012 for an m1.xlarge: $496 per month • Cost in 2015 for an m4.xlarge: $184 per month
  • 19. M4.XLARGE (2015): $184 M1.XLARGE (2012): $496 Decreased by 63% in 3 years CLOUD IS ALWAYS CHANGING PRICES ARE DROPPING FOR EXAMPLE, AWS: • 42+ price drops since 2006 • Cost in 2012 for an m1.xlarge: $496 per month • Cost in 2015 for an m4.xlarge: $184 per month
  • 20. PERFORMANCE IMPROVEMENTS & PRICE DROPS ARE NOT STANDARD
  • 21. DIFFERENT CLOUD PROVIDERS IN THE IAAS INDUSTRY 10247 6927 6922 6897 5600 4258 6536 $137 $153 $80 $85 $80 $127 $131 Actual Performance Price PERFORMANCE & PRICE-PERFORMANCE Across the industry’s largest cloud providers 1 2 3 4 5 6 7
  • 22. The performance difference varies greatly between the fastest and slowest processor across cloud providers in the IaaS industry. 1 2 3 4 5 6 7 DIFFERENT CLOUD PROVIDERS IN THE IAAS INDUSTRY 10247 6927 6922 6897 5600 4258 6536 Actual Performance Price
  • 23. The performance difference between the fastest and slowest processor across cloud providers in the IaaS industry.2.5X! 1 2 3 4 5 6 7 DIFFERENT CLOUD PROVIDERS IN THE IAAS INDUSTRY 10247 6927 6922 6897 5600 4258 6536 Actual Performance Price
  • 24. Pricing varies greatly too across IaaS providers. 1 2 3 4 5 6 7 DIFFERENT CLOUD PROVIDERS IN THE IAAS INDUSTRY Actual Performance Price$137 $153 $80 $85 $80 $127 $131
  • 25. The difference in cost between the same VM sizes across cloud providers in the IaaS industry.2.0X! 1 2 3 4 5 6 7 DIFFERENT CLOUD PROVIDERS IN THE IAAS INDUSTRY Actual Performance Price$137 $153 $80 $85 $80 $127 $131
  • 26. 1 2 3 4 5 6 7 DIFFERENT CLOUD PROVIDERS IN THE IAAS INDUSTRY PRICE-PERFORMANCE $153 $80 6927 6922 Similar performance with a 2x price difference. No correlation. Actual Performance Price
  • 27. 1 2 3 4 5 6 7 DIFFERENT CLOUD PROVIDERS IN THE IAAS INDUSTRY PRICE-PERFORMANCE 30% better performance while 10% less expensive per month. $137 $153 10247 6927 Actual Performance Price
  • 28. 1 2 3 4 5 6 7 DIFFERENT CLOUD PROVIDERS IN THE IAAS INDUSTRY APPLICATION’S PERFORMANCE REQUIREMENTS USER DEMAND Businesses may have performance requirements based on applications and application types. 1024 7 6927 6922 6897 Actual Performance Price
  • 29. How do you move to the Cloud with Confidence?
  • 31. There are a lot of cloud providers OUT THERE.
  • 32. BASIC CLOUD SELECTION PROCESS Security Locations Compliance Management Features Services
  • 33. Provider vCPUs Memory (GB) Cost (month) 1 4 8 $137 2 4 4 $153 3 4 4 $80 4 4 6 $85 5 4 8 $80 6 4 8 $127 7 4 15 $131 BASIC CLOUD SELECTION PROCESS 1 2 3 4 5 6 7
  • 34. Provider vCPUs Memory (GB) Cost (month) 1 4 8 $137 2 4 4 $153 3 4 4 $80 4 4 6 $85 5 4 8 $80 6 4 8 $127 7 4 15 $131 1 2 3 4 5 6 7 BASIC CLOUD SELECTION PROCESS
  • 35. THE 3 KEY STEPS TO CLOUD BENCHMARKING Select Your Candidate Cloud Providers Test Against Your Real-World Workloads Perform Standardized Comparison of Providers 1 2 3
  • 37. What do we mean by Performance?
  • 38. The Virtual Processor The Disk & File System The Internal and External Network The Cache and Memory Cloud-centric Metrics THE CLOUD SPECTATOR PROCESS INFRASTRUCTURE COMPONENTS
  • 39. THE CLOUD SPECTATOR PROCESS APPLICATIONS Simulating applications on environments to verify performance.
  • 40. PERFORMANCE BENCHMARKING …Helps Enterprises — STREAMLINE DECISION MAKING OPTIMIZE CLOUD INFRASTRUCTURE REDUCE SPENDING
  • 41. HOW TO BENCHMARK IN THE CLOUD
  • 42. THE CLOUD SPECTATOR PROCESS TESTING OVER TIME Public cloud environments fluctuate in performance as users contend for available physical resources.
  • 43. TESTING OVER TIME Public cloud environments fluctuate in performance as users contend for available physical resources.
  • 44. CREATE/DESTROY VMs Variability may emerge from machine to machine. THE CLOUD SPECTATOR PROCESS
  • 45. INHABITABILITY There are many stars and planets in the universe. You can’t just run tests on one planet if you want to gauge inhabitability in the universe.
  • 46. CREATE & TERMINATE MACHINES Variability may emerge from machine to machine.
  • 47. SYNTHETIC TESTING Great for capturing hardware performance and spotting hardware bottlenecks. THE CLOUD SPECTATOR PROCESS
  • 48. SYNTHETIC TESTING Great for capturing hardware performance and spotting hardware bottlenecks. The Virtual Processor The Disk & File System The Internal and External Network The Cache and Memory Cloud-centric Metrics THE CLOUD SPECTATOR PROCESS
  • 49. THE CLOUD SPECTATOR PROCESS APPLICATION TESTING Collect performance data on actual application functionality in virtual environments.
  • 50. APPLICATION TESTING Simulating applications on environments to verify performance. THE CLOUD SPECTATOR PROCESS
  • 51. Real World Application Testing The Clouds – A Case Study
  • 52. Supermajor (multi-national) oil company moving applications to a cloud. The Enterprise Case Study We needed to compare VMs using performance values to ensure sufficient application performance and an accurate cost analysis.
  • 54. What are the performance requirements of the applications being moved? 5 4 KEY QUESTIONS What VM sizes on each provider fulfill those application performance requirements? Which provider delivers the cost advantage once the application’s performance requirements are met?
  • 55. THE RESULTS INFRASTRUCTURE PRICE WITHOUT PERFORMANCE NORMALIZATION SIZE Medium Large Xlarge Total NUMBER OF VMS 480 325 15 820 PROVIDER 1 $819,302 $1,109,472 $147,312 $2,076,086 PROVIDER 2 $771,264 $1,044,420 $176,148 $1,991,832
  • 56. TESTING CPU PERFORMANCE Medium Large Xlarge PERFORMANCE VM SIZE Internal Infrastructure Provider 1 Provider 2 CPU PERFORMANCE
  • 57. DETERMINING APPLICATION REQUIREMENTS Medium Large Xlarge PERFORMANCE VM SIZE Internal Infrastructure Provider 1 Provider 2 CPU PERFORMANCE PERFORMANCE REQUIREMENT PERFORMANCE REQUIREMENT PERFORMANCE REQUIREMENT
  • 58. RIGHT-SIZING VMs Medium Large Xlarge PERFORMANCE VM SIZE Internal Infrastructure Provider 1 Provider 2 CPU PERFORMANCE Scale to LARGE Scale to XLARGE Scale to XXLARGE
  • 59. THE RESULTS INFRASTRUCTURE PRICE WITH PERFORMANCE NORMALIZATION SIZE Medium Large Xlarge Total NUMBER OF VMS 480 325 15 820 PROVIDER 1 $819,302 $1,109,472 $147,312 $2,076,086 PROVIDER 2 $1,528,128 $2,069,340 $324,630 $3,922,098
  • 60. LOWERING OPERATING COSTS THROUGH PERFORMANCE PROVIDER 1 INFRASTRUCTURE COST PROVIDER 1 (NOT NORMALIZED) $2,076,086 PROVIDER 1 (NORMALIZED) $2,076,086 PROVIDER 2 INFRASTRUCTURE COST PROVIDER 2 (NOT NORMALIZED) $1,991,832 PROVIDER 2 (NORMALIZED) $3,922,098 CLIENT SAVINGS: OVER $1.8M PER YEAR (47%)
  • 63. ... HELPS ENTERPRISES Streamline decision making Optimize Cloud Infrastructure Reduce Spending And be confident about it… Performance Standardizing And Real World Testing
  • 64. THANKS AGAIN TO OUR SPONSORS
  • 65. QUESTIONS? KENNY LI CEO OF CLOUD SPECTATOR KLI@CLOUDSPECTATOR.COM @KENNYMULI +1 (857) 389-8114