![Subject: Closing The Loop
Hi [FirstName];
I haven’t heard back from you on [project/opportunity]
so I’m going to assume you’ve gone in a different
direction or your priorities have changed.
Let me know if we can be of assistance in the future.
Regards,
[You]](https://image.slidesharecdn.com/howtowinatdesignppt8forslideshare-140522130938-phpapp02/85/How-to-Win-at-Design-What-They-Don-t-Teach-You-in-School-113-320.jpg)
How to Win at Design: What They Don't Teach You in School
- 1. How to Win at Design
- 17. Q: What does winning at design mean for you?
- 24. =Profit!
- 28. Doing great work won’t make you happy
- 38. Who are you?
- 39. Mindset
- 40. Get out of your own way
- 43. Over-inspired
- 44. Design inspiration is so easily accessible now that it’s distracting at best, and intimidating at worst.
- 49. 1%
- 50. Craft
- 51. What is your craft?
- 56. Designer You Marketer Social Media Bookkeeper ProofreaderProject Manager Salesperson Illustrator Copywriter Manager Office Manager Web Designer
- 57. Drawing/sketching Page layout Composition Typography Speaking my mind Hyperfocusing Writing Color theory Management Iteration Marketing Multitasking Motion GFX Details Strengths Weaknesses
- 58. Love to fail
- 59. It's so freeing, it's beautiful in a way, to have a great failure, there's nowhere to go but up. —David Lynch
- 62. You have to get bad in order to get good. You have to try a lot of things and fail in order to make the next discovery. —Paula Scher
- 63. Love to fail Take on projects before you know how you’ll do them
- 70. Love to fail Don’t wait for inspiration Take on projects before you know how you’ll do them
- 72. Criticism
- 73. Take it
- 75. You are not your ideas.
- 76. You Idea You
- 77. You Idea You
- 78. You Idea
- 79. You Idea
- 80. You Idea
- 81. You Idea You
- 82. You Idea You
- 83. You You Idea
- 86. Never fall in love with an idea. They’re whores. If the one you’re with isn’t doing the job, there’s always, always, always another. —Chip Kidd
- 90. Give it
- 91. Good Bad Good
- 93. I love the mark on the left. That orange isn’t working, but I really like the typeface.
- 94. I love the mark on the left. That orange is horrible, but I really like the typeface.
- 95. Networking
- 96. Go to real live events
- 97. Go to real live events Always be testing and impriving your value proposition
- 98. What Who Why
- 99. What do you do Who do you do it for Why should anyone care 15 seconds
- 101. Go to real live events Know who to talk to Always be testing and impriving your value proposition
- 107. Groups of two, how do you do?®™ Worldwide copyright 2014 Jason Adam. All Rights Reserved.
- 108. Chances are they came together, and probably wish they were mingling instead Even if they didn’t, they’re probably tired of talking to each other If it goes south, you won’t feel bad walking away
- 112. Make it easy Find a contact management system that will send automatic reminders to follow up
- 113. Subject: Closing The Loop Hi [FirstName]; I haven’t heard back from you on [project/opportunity] so I’m going to assume you’ve gone in a different direction or your priorities have changed. Let me know if we can be of assistance in the future. Regards, [You]
- 114. Clients
- 117. Red Flag: The signal a potential client sends that reduces your confidence in the relationship.
- 118. Confuses price with value Places price before goals Cost is a primary motivating factor Overly focused on deliverables Attempts to control the process Wants to gut the process to save money Will not share their budget Contract obsessed Seems generally skeptical Promises exposure for a reduced rate Uses potential future work as a lure Expects after-hours availability Seems indecisive, and hard to please Outwardly rude/disrespectful Flaked on meetings, phone calls, etc. Asked for spec work Red Flags Highly visible/big brands Places goals before cost Desirable budgets Shared their budget with you They pay invoices on time Displays good communication skills Respects your creative process Respectful of your time General affability Looks to you as an expert Generally respectful Understands realistic timelines Available—won’t be difficult to reach Seems committed to the project(s) You’ll have acceptable creative control Seems like a fun project Green Flags
- 119. “I don’t have a specific budget.”
- 121. Shifts conversation from money to cache
- 122. “This will get a ton of eyeballs.” “It’ll make a great piece for your portfolio.” “If this takes off there will be a lot more work.”
- 123. “I already know what I want.”
- 124. There’s rarely such a thing as a bad client
- 125. Fun
- 133. Bring fun into everything you do
- 134. If you achieve happiness or success, take a moment to map out how you got there. Don't take it for granted that you can find your way back. Thank those that helped. It'll make the moment that much more memorable. —Chris Do
- 135. How to Win at Design