Ibis Performance Insights – Big Data in action - Milan Simakovic
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Ibis Instruments, led by Milan Simaković, offers comprehensive big data solutions, including pre-sale and after-sale support, system integration, software development, consulting, and training services, with two decades of experience in the telecommunications sector and recent expansion into other industries. Their offerings include advanced analytics, real-time monitoring, proactive network maintenance, and machine learning for various operational improvements, all supported by cloud and on-premise solutions. The company aims to enhance customer experience and operational efficiency in sectors such as government, utilities, and finance.
Ibis Performance Insights – Big Data in action - Milan Simakovic
- 1. Milan Simaković Technical Specialist Ibis Performance Insight BIG DATA IN ACTION
- 2. Some facts We are providing: ▸ Complete Pre-sale & After-sale solutions support ▸ System Integration services ▸ Software solutions development ▸ Consulting services ▸ Training services ▸ 20 Years of experience in Telco ▸ In last few years we expand our expertize to different industries: government, utilities, finance… ▸ People – formed technicaly skilled team ▸ Partners – leading T&M and OSS/BSS brands Telecommunications That's us!
- 3. Romania Bulgaria Bosnia and Herzegovina Serbia Kosovo Macedonia Montenegro Albania Romania Bulgaria Bosnia and Herzegovina Serbia Macedonia Montenegro Albania Telecom Instruments Romania, Bucharest 2011 Telecom Instruments Bulgaria, Sofia 2015 IBIS INSTRUMENTS HeadQuarter Belgrade 1996 Ibis Instruments DOOEL Macedonia, Skopje 2009 IBIS INSTRUMENTS branch office, Bosnia and Herzegovina, Banja Luka 2003
- 4. BIG DATA IS LIKE TEENAGE SEX: EVERYONE TALKS ABOUT IT, NOBODY REALY KNOW HOW TO DO IT. EVERYONE THINKS EVERYONE ELSE DOING IT, SO EVERYONE CLAIMS THEY ARE DOING IT Dan Ariely, Duke University What is Big Data?
- 5. Big Data - Analytics Example Smart Meter 5 Is it a good time for breaking in? Looks like they do not have a dishwasher? University of Applied Science, Münster Germany You watch this program? Here is a new offer!
- 6. What have Big Data and apples in common? 6 Data is generated… …collected… …stored… …and this is what we base our big data analytics on…
- 7. NOC Customer Care / Call Center Field Operations C - LevelMarketing Inventory CRM Trouble Ticketing Fault Management Customer Care System SLA Management Integrations Uses
- 8. Customer Care / Call Center Portal STB Middleware platform - Vendor 1 Advanced Analytics Troubleshooting tools Ibis Performance Insights End to End Operational Dashboard Modem Vendor 1 Modem Vendor 2 Modem Vendor 3 STB Vendor 1 STB Vendor 2 Wi-Fi AP Vendor 1 Wi-Fi AP Vendor 2 STB Middleware platform - Vendor 2 Wi-Fi Vendor 2 EMS Integrations Data collectors / pollers Data storing and processing layer Hadoop cluster (analytics over customer and network data) / Real-time processing Modem EMS NOC Customer Care / Call Center Field Operations C - LevelMarketing Inventory CRM Trouble Ticketing Fault Management Customer Care System SLA Management
- 9. E2E Performance Monitoring ▸ Powerful tool for network monitoring ▸ Monitoring automation ▸ Performance monitoring for complete network ▹ End devices ▹ Network elements ▹ Active, passive elements ▸ Multi-vendor/multi-technology coverage ▸ Realtime RCA ▸ PNM – Proactive Network Maintenance ▸ Performance alarming and FM integration
- 11. Topology visualization and detection of problematic NE
- 12. Proactive Network Maintenance ▸ CableLabs PNM technology integrated within IPI ▸ Impairments isolation within a ∓25m range Resolving problem before they happens! Improve first-time fix rates Retain customers with proactive maintenance practices
- 13. Field Measurement Management ▸ Single point of view for all measurements results ▸ Realtime polling ▸ Google maps integration ▸ Integration with measurements performed on field ▸ Installation quality monitoring ▸ Technician efficiency monitoring ▸ Asset and Workforce Management integration Reduce technician operation time! Increased first time installation success rate and first time fix rates Improved customer satisfaction Better control and visibility of work of installers and technicians
- 15. ▸ Reliable service performance information for each and every customer in near real time ▸ Insight in history of KPIs ▸ Easy to distinguish network problems and CPE problems ▸ Integration with external systems (CRM, Inventory, Trouble Ticketing…) ▸ Increased First called Resolution (FCR) and customer satisfaction Increasing of Customer care efficiency
- 16. Simplified subscriber service status dashboard
- 17. Subscribers service performance monitoring
- 18. Machine Learning and predictive analytics ▸ Customer churn prevention ▸ Competitive monitoring ▸ Effective Advertising ▸ Tariff Planning ▸ Web site ranking and analytics ▸ Predictive maintenance Increase campaign effectiveness through better targeting. Increase ARPU by accelerating upsell, churn prevention and creating better service offers. Transform revenue models and create new revenue streams.
- 19. On-premise or on-cloud solution ▸ Based on Microsoft Azure ▸ High availability ▸ Automated Hadoop upgrades ▸ Automatic system scaling ▸ Easy management and advanced Azure features Cloud/Hybrid solution On-premise solution ▸ Based on open source big data software ▹ Hadoop ▹ HDFS ▹ Map Reduce ▹ Spark ▹ HBase
- 20. THANKS! Any questions? You can find me at: milan.simakovic@ibis-instruments.com Ibis Instruments Tošin bunar 272, 11070 Belgrade www.ibis-instruments.com info@ibis-instruments.com + 381 11 715 22 00
Editor's Notes
- #3: Ibis Ins
- #10: Currently iPi is used for monitoring of HFC network: Cable modems and CMTS’s. First step is to extend solution capabilities towards end to end performance monitoring, including following domains: MPLS, STB’s, GPON, UPS, Chameleon, … Multi-vendor/multi-technology coverage. Single solution for all PM needs
- #13: About CableLabs CableLabs is a non-profit Innovationand R&D Lab founded in 1988 by members of the cable television industry.
- #14: Asset Management – Asset Management integration for measurement instruments
- #19: Customer churn prevention - Identification of customer who are likely to churn based on poor service Competitive monitoring - Did my customer were interested in competitors offerings? Did they search competitor’s sites? Effective Advertising - What are my customers doing/searching online? Tariff Planning - Creation of custom offerings based on site visits and traffic consumption Web site ranking and analytics - Which sites are the ones with most visits?