Idea development

Client Project Pro- Forma
name

Mind Maps/Brainstorms
Star by using the first few slides to create mind
maps and or brainstorms for ideas related to
your project. Get as many possibilities as you
can.
Don’t worry about practicality, suitability or
potential at this stage. You will assess the ideas
later.

This mind map which I have made here I am talking about here is the main part of the home page of the website that I am
wanting to recreate. By using main photographs which they have used for previous projects in the past and also looking at
the earlier developments they will doing in the upcoming years as well. Of how I can make my own changes to this website
to the home page first. The way it is going to be laid out on to the page.

Mind Maps/Brainstorms Development page of what it is going
to seem like visually.
For this mind map I have talked about here is the some of the specific
pages which are about the developments and the meet the team page
as well. As I have said the way I wanted specifically looked and also the
way I was going to lay it out on web page.

Strap line
The strap line was originally said, “Breathing Life into the City”
As they are wanting this strap line to be changed to something which is suitable for both in rural areas as
well as urban areas. As this strap line only accommodates too urban areas with the word “City” within it. So,
this is why I have to think of a new strap line for numerous of uses instead of just using it in the city.
So for an alternative idea for this, these are the following ideas of strap lines;
• Enticing Life of Quality into our Surroundings
• Gaining Taste into our Atmosphere / Bringing Taste Back into Our Freedom
• Breathing or Growing Life into Our Essence
• In taking our nature to cities and countryside
• Reviving the cities into the countryside
• Reliving the countryside to the modern ages like cities.

The colour which I have got here are
multiple shades of the colour green. As my
client wanted to keep the colour green on
their website. From the website they have
only got one main colour as I have got the
issue number for this colour to get other
colour shades that are which similar to this
kind of colour of green as well. So, I would
think from these different shades green
that I should just use the darker colours.
The reason for this is because you won’t be
able to see the bright green colours on the
screen of the website. So, this reason why I
am going to use the other darker colours
instead, as they will be easier to read from
the screen of a computer.

Assessing ideas
Now you have generated lots of potential ideas, it is
time to rationalise those against the requirements of
the brief from your client.
Use the next few slides to consolidate your ideas and
then assess them against the requirements and
constraints of the project.
Finally, select an idea to take forward for further
development.

Idea 1
For my first idea for this client project is to make a mock up web design. To redesign the home page of this
website and also redesigning the some of inside of the pages for this website as well. So for making the mock
up design of the welcome home page for the website. Is to make the whole look from the original design
different to my own. From by seeing the home page for this website that the sub heading doesn’t relate to
developments that have done or redoing at the moment. So I would have to change the sub heading to fit
within all of the website for all of its developments not just the city ones. Also on this home page I will
change the layout of the design so far. To make it seem more landscape, instead of portrait. So I was thinking
of having a landscape look towards the home page. As I was just wanting the first look of the home page to
be just couple of photographs instead of lots of writing as well as photos. So I wanting to have a look of the
design of just the photographs on the home page. As the photographs will show past recent developments
which has been so far but then some recent upcoming developments which they are developing on so I will
show for these ones sketches of the outlines of design of the development. As the number of photographs of
the developments will be 3. As this will be on rotation as it will flip from one photograph to the next. This will
show what they do from just by looking at the photographs and getting a bit of taste of what this company
does. For the writing of; Home, Meet the Team , Developments, News, Contact. This will be either shown at
the top or the bottom of the website. So, for this the banner that which this will be on will be one whole
colour of a shade of colour green from either these colours which I have chosen. As the sub heading will be
in front of the of the photographs that will be rotating from one image to the next on its loop.
Home Page Web design

Idea 1
The website mock up designs of other parts of the website for instances the other parts will be
pages of developments web page, meet the team web page and opportunities of on
coming developments. For one of my web pages I am going to plan out my design for the
development web page is to have the main section to be a load of squares of where there
will be pictures of development of the project. On top of the picture will the name of
development and also where it is in north Yorkshire. However, if they are on there of
making the project will be sketches of the outline of development scheme. When you click
on to the square of a particularly development there will be more information about the
development etc. As this is for the looks of the website and the design of it all.
With the other mock up design of another web page this will be about meeting the team who
work here and what kind of jobs they do here as well. So the design of this page will be that
every individual person who works here will be inside a small circle. At the bottom of every
circle there will be their name of each person. So when you click on a certain person then
this will take you to the page of information about them of what they do at this company.

Evaluation of idea
• What do you like about the idea?
My idea of what I like about it is that the way I have planned out my designs of how I am going to layout
my home page, to make it seem less worded. As I will just make it seem more eye catching with the
photographs as this interest the audience to look within more within this company. The designs and
layout schemes for each one of my web pages.
• Does it match what the client wants?
From what my client has said of what they are wanting I am doing what they are saying to see is a
different strap line and different kinds of technique within this page which I have thought of here.
• Are you capable of delivering this?
Yes, I do think I can make this capable to deliver because I can layout the designs onto Photoshop of
how I am going to make them out from a visible point of view but also for the client as well if they
like the way it looks and all.
• Can you do this on time?
I think I can do in the estimated time which I have got but I can also the extra time I have outside to do
more to more work.
• Do you have the resources available to do this?
I don’t have the full resources to make the actually website by using coding or any of that but I can use
Photoshop and the Wix website that creates websites so this could show of how it is going to look.
From a eye point of view.

Idea Evaluation
Which of your ideas do you want to develop further? Explain why you think that is
the right idea to take forward.
I will want to develop idea number 1 this reason is because I like the design schemes for each one
of my web pages have a different look towards them as they not the same at all with the types of
layouts. I think the way I have laid out these designs out and made some of these web pages a
more of a cleaner look towards it. So from looking at the home page for the website as I will make
it less worded and more eye catching and visual ideas by using more images instead of loads of
words on one page. As this is looking towards for the home page you want people to invest in to
their company so this is why I am going to use huge images of properties which has been been
refurbished etc. Also there will numerous images of the process of the way they get there like
sketches and so on. So this will make the audience want there properties to be done by them as
they have seen there work. As this immediately grabs there attention straight away. Also with the
two other pages with this website I think that this is the right idea because the way that it links
with in to property. As it makes the audience to know about more about there properties so they
will have to click on to the properties that they have find interesting, take forward maybe with
upcoming clients for them.

Development
Use the next slides to document your idea development.
This should include mood boards and other visual examples of work. It
could include basic mock ups of your vision for the project using the
work of others.
If you are taking doing something outside of your ordinary skill set or
way of working, you could include test work or practice work here too.
There is room to develop a second idea here as well. This could give
you a greater variety of options to give to your client.
You will then assess your developed idea against the constraints of the
project before producing a final treatment.

Developed Idea 1
This is what I am waiting my home page to look like of where the you
will come to first. As this is the kind of look I am going for and also the
layout scheme as well. In the background of where there a huge
photograph, this will change to three different types of properties that
this has company in the past, this will tell the audience a bit of insight
of what this kind of company does. In this white square you can see
here it has got a bit of writing this will be a great idea for to tell my
audience when they come to this page to give some history about the
company and what kind stuff they do with properties as well.
Another idea for the home page is is by having the main image right in
the middle of the of the website, so on top of of the image I will have
the sub-heading for the company. So around the image there will
boarders around it in colours of black or white. As this will brighten up
the image more up. As around the main images there will description
about the company at the bottom, as there will be a mini title at the
bottom saying what does our company do. Also there will be at the top
on the right hand side there will be heading for the different categories
for instance like; Home, Development, Meet the Team, Contact and
news. Also at the top left hand corner there will be logo of company.

Developed Idea 1
For this image to the side I was thinking this would be the layout of my development
page. As you can see on this image with each square they have some images on them
but then some with just words on top of them. As I thought this was interesting idea
to have because it makes the project for some of the properties that more interesting
to read about. Then some have images that are linked within the project of the
property or just having a simple image of the photograph of the property itself.
For this image this will be clicking on to one of the categories from the heading as this
will be going onto the development page. By looking at the very bottom of the images
which are in the shapes of the squares they have got images of the properties in these
ones, also as well they have got the writing on top of it to tell you a little bit what the
property is about. As they have shown into three different sections of the web page, so
this makes it neater with the pictures with in boxes and also they have boarder around
each one. As this is a good idea to have, this layout for all of the properties. As with on
this website mock up the only that interests me is the bottom section. But however, at
the top of this website page they have got photograph of a property here but with in
mine it would be a good to make this area maybe on my own one to have this area to
have it in pour black colour or white depending on the background colour. As I will have
the the writing in a different colour on the top saying “Past projects and present
projects”.

Developed Idea 1
For this image here from a website for talking about there team members of
what they do here and what there names are. As they have done here is put the
members of the team in separate circles, as they have taken the photograph
each one of the team in a plain background to make the black and white over
the top. As I like the idea of this as this still keeps it smart within the company.
As I also like about this is that when you click on someone they have made the
the colour go once you have mouse over a particular person. As this colour is
blue, so for my own one I would choose to go for a colour green. I would choose
this colour because this links within my logo colour. With the writing they have
made the their names a bolder than the job which they do for this company. As
they have made the background a clearer background which workouts for both
for the layout and also representing their company to others as well.
For this image about meeting the team, I liked the way it has been laid out on to the
page of the website. They have made sure that they have got a look that is not similar
to any other websites. So from starting at the top of this web page from looking at
the heading they have got a darker grey colour but then a hint of a text book of a
background glimpsing through it. As I thought this is a good idea to grab on to my
category pages for the heading to make the website seem more interesting as this
can be used for multiple uses for this. As this is a good idea I would use pictures of
projects sketches into the background to link back to the company for property. Then
by looking at the background they have used a more of a light blue/grey shade of hint
colour. On top of this background they have got individual squares that have got a
pure white colour this is for each individual member of the team. As this is to make
sure that the each team member gets to be seen. However, with mine I will layout
this scheme landscape instead of portrait. The circle for each member of the team
are small but with my own one I will make each circle look bigger.

Assessment of final ideas
Suitable for audience?
The suitable audience for my client is for the mostly for the older generation the reason for this is because
this generation will be more interested with in this company and the smart look towards the website suggests
that it links with in the smart older generation.
Suitability for client?
I would said the ideas which I have gathered here with text and the visible resemblance look of what I am
trying to go for within the mock up design of the web page. As I would think that the ideas which I have
gathered here would be good for my client, which I have got here.
Appeal of the work:
The appeal of my work will be clean and simple look towards them in a sense they are smart. I am wanting
my work to see eye catching and unlike on other web designs. To make it stand out it from the rest of the way
the it is going to be laid out against another.
Timescales for production:
I would say that my ideas which I have got are manageable with in the time I have got.
Costs:
I don’t think that my project has a budget cost with it at all, because I making a website design so I don’t
know what the costs would be or not have any.
Personnel:
I would say that no other people are are going to be bringing no other skills to this project.

Assessment of final ideas
Legal and ethical issues:
Legal and ethical issues about my project are that if use the photographs without there
permission of using the photographs from my client called Oakgate PLC company, as I
would have said I have taken as my own by saying taken by myself as this will be copyright.
This would be taking pictures of the properties so I would have to get permission to use the
photographs which they got for these properties. As they have got multiple sketches and
photographs that I will need to get granted permission to use these within my website mock
ups as well. As if I don’t this will be copyright. Also legal and ethical issues would be that if I
used one of there photographs without permission and going on to Photoshop and made
some other effects on top of it to make as seen as my own as this would also seem as
copyright.

Competition/Market research:
Who is in competition with your client?
My client is called Oakgate PLC there competition with other companies are the following are called; Grantside
http://www.grantside.com/commercial-projects.php and company called Caddick development
https://caddickdevelopments.co.uk/about/our-company/ . With in my client there are multiple property developers investors who
are located through out our country of UK. So my client has competition against all other property developer company in UK. As
they all have in competition is that they are all working to gain clients but also with in the region that they are in. Also they all want
to gain number of properties that they redoing properties for or more stuff to do with properties and changing for the clients
priorities.
What is their design/photography/marketing/promotional/advertising work like?
https://caddickdevelopments.co.uk/about/our-company/ From looking at this website home page they have particularly got designs
is by firstly looking at the colour which they have linked within with their logo as the colours which they have chosen here is are
white and mustard yellow colour. As they have laid out there designs of their website of their home page they have to chosen to go
with one half of the website to be purely to put pictures of their developments. Also with the main section of where the picture is
they have got in the left hand corner have got different sections which you can click on the side. The other half of the website is just
for text. As the written section they have got different colours behind it just one pure colour which is either black or yellow. As the
opposite colour goes on top. As I think these colours which they have chosen fits very well within into the photographs which they
have taken. Then with looking into the different sections of the website for instance by clicking on to their projects they have got a
sub heading at the very top of the website which is saying the different types of property development they do with into their areas.
Also kept the side bar in the left hand side with the main bar for the different sections of the website. As they have laid out their
designs of their projects is nice and simple to look on too. Easy access from to each property from the different sections which can be
clicked on. They have their marketing with other clients which they have shown on how many companies they have worked with for
current projects or past projects as well. Either with public sectors or private ones as well. As this is their marketing side towards
from their projects. As they advertise there current projects by showing what is to come up in years to come and on coming ones as
well. As they also advertise their work by showing the developments which they have finished off as well accomplished ones as well.
As they have different way of advertising their work of what they do as a business. As they also promote their work in the news area
of what has happened in the past and also in the present. By looking at there photographs which they have chosen to use are more
night and evening shots on the front page but then however, when you click on to the projects they have shown there photographs
to be shown in the daylight, to show whole structure of the buildings of their property.
For when they talk about there company they talk about how this business all came about and how was brought in to their family
business. As there writing which they have used a clear font of a thin style as this has been made easier to read. The text which they
have used is a grey colour against the clear cream background. However, with the bolder font they have used for sub headings for
different categories in a black colour.

What wider market is your client part of? Undertake research in to that market. This could be in the form of sales figures,
audience figures, turnover, job roles, customer base, market share, rules, regulations and codes of practice.
The wider market of my research for my client is by looking into my clients website they have got a couple of people you get
customer base in to these types of properties. As these are within this kind of company who are gaining the number of
properties which they redo changes towards these places they try and put an offer on the table to go ahead forward with
their own decisions. The regulation rules of the planning process within a property on itself is that you have to know as a
property developer is the; cost intake of the whole property, proposed developments, providing costs of infrastructure,
costs for delays within the projects.
What is their design/photography/marketing/promotional/advertising work like?
From looking at this website, http://www.grantside.com/commercial-projects.php . So from by looking at the main home page the
first thing you see is pictures of their already accomplished properties which they have finished off as there is like a slide of different
properties which are shown here before you get a flavor of what they does as a business. As they also say at the bottom of the
photograph of property of what is called. They have chosen to use bold writing here to stand out from the photograph in bold white
colour. As when you scroll down the page they have got information about what this company does and what they have to offer for
their clients. They have also given more information about what more what they do within their work as well. As they have used
visual images here to resemble to their audience to inspire to click on this to know what others things do as well. As this will gain
more clients. As also on the home page they are promoting their projects of the developments which they have finished or what they
are working on currently. As they have also shown to their audiences that they are a good business of what they do because they
have got property awards of five stars. At the very end of the home page they have given simple facts that people can just read from
your phone or just from a website easily. As this shows their statics with their projects of their developments. From their company
business called ‘Grantside’ they have chosen to use colours of like a burgundy red pink kind of colour with in their title which they
have used through out their website. The text which they have used is thin light text and bold text font. The colours which they have
chosen for the text is either red text which have used the same kind of colour from their title from their logo and also light/dark grey
colour. When you click on the side bar at the very side of the website they have chosen to continue this burgundy colour through on
to these further sections. However, when you click on to one section the dark burgundy changes to a lighter one instead. With the
whole design of this website they have kept it clean with the use of the colours which they have used. As you can see near the edges
of this website they have used the white colour for the background of the website as boarder and then by using a separate colour to
go behind the written text sometimes. As they have used this idea because to make sure it stands from the rest of the text. As this
fits within the smart website design of the page. For their top of the boarder of the sector they have defined their options like for
instance for properties are residential section or commercial section or industrial section. Their photography has been captured by
using the daylight hour light or using the midevening light as this both gives a good reflection on to the photos.

Audience/Customer research:
Who is the audience or customer that your client is trying to reach? Perhaps they have already told you. Perhaps you should ask. You
could also do further research in to the type of audience or customer you are hoping to appeal to.
I would say from reading from my clients website that their type of audience would be appealed towards the companies which are
wanting a change with in their style with in their property’s. As I would say this would go forward to the head manager of the
company as for their customers to be interested with my own clients. As I would say there is a wide sector of people who would want
to be appealed in to my client company and what they have to offer. As they looking at their different sectors in properties wise like
for instance; industrial development, residential property or commercial property. Within these different property sectors of
audiences which will cover different areas which would appeal to different people for their different uses. So for instance a industrial
property this would be good for the business people, this would help there area of work place to make their life styles better for
them. For commercial property or land uses this is initial on audiences of how this will gain jobs for people but also by gaining their
audiences to be interested to wanting to go there and also wanting that intention of wanting to buy the products there of how it
looks of development from the outside to inside. As this can be for numerous stores of their development within commercial
property or land uses. Then with residential property or space use of land this is where the audience of modern age or older are
wanting to live in more luxury's home with in flats or with in an ordinary home itself. As they know where there audiences want to
live either with in the city centre or with in the outside rural area.
As the audience would be interested with in these different sectors as they have different kind that they have to offer for different
kinds of ages to represent to them within a development itself. Also the gain it will gain into a city.
However, with what my client says about my audience is that they have a range of audiences to do with their projects that they have
with their properties. As these audiences to them would be other professionals, especially agents, investors, venture partners who
can include pension funds, local authorities or land owners. As for there age profile sector would be around the ages of 25 up to the
retirement age of 65/70.
https://www.lendinvest.com/blog/2016/12/ace-sales-marketing-
property-development/

Content research:
This should take the form of secondary research (exiting products from your client and the competition and wider market)
and also some primary research (asking potential audience, your client and your market,) to help you formalise the content
of your project.
For my client they have gained a wide vast difference of working with in different properties industries with in the UK of
North Yorkshire. As their clients come to them or they go towards there own clients to gain more projects of developments
to come through. As the similar type of web pages out their already which do the similar kinds of sectors, which have the
same kind of style to it and also they also have information but on the front to tell the people who go on their page know
what they do. From by looking at my clients website page they have got similar types of areas to click on with in the side bar
for each content with in the website which it all links within to as the competition with different websites they have the
same basis.
However, with there promotional side towards my clients website they haven’t got any social media web pages which you
can not go on but with my client they have formal conversation with one another over the phone as they are wanting a
more of a personal towards there clients over the phone. Of by giving there company number to call them. Within my client
they have got map of where there company office is based within Wetherby. As this is formalised of where they are based
and also has there address as well if there clients want them to come to them. As if you want to contact a certain person
with the team that works within this company they have got there own emails on the pictures of when you click over them,
also has there name of kind of job they work within the company.

Treatment:
The treatment evokes how an audience will experience what you are making.
Write in the active-voice in present tense. Tell the reader what they will see.
Describe the content of your project.
Write vibrantly, so the reader gets excited about your work. They should be able to
visualise the finished pieces. You could also supplement this with some mood boards or
mock ups.
Be specific—don’t use words like may, might or possibly.

TreatmentThe treatment within my own product which I am making for my client is some different kind of
different types of styles for a web page. As this will occur on some of their web pages which I will
change which they have said to me. As my audience which will get from my own styles on to their
original web pages looks is that I will give their offering clients who go on to their website pages is an
more an exciting look towards of their developments and overall. As this promote them in a way to
give them more offers from their clients. From just by looking at the first looks from their website
which I will be making for them .
For my client they have asked me to make is a web mock pages of how they have got their own
original website already but they are just wanting for me to make alterations within some of website
to make what they want to be changed but then also by for me to make some also changes with the
layout of the website, colour and changing sub-titles.
As I will give my audience the nice and simple and clean look which they have done before on to their
website pages but just making that more eye catching to their wanting clients. To make them want to
go for them. As, I will do this by using the single colour which they have got so far with by using
combination of the similar colours of greens as well on to the website. As I think that this type of taste
of these kind of colours will bring it out of the website, to bring it more uplifting. Will be using the
style of text font which they have chosen as I think and I think also agrees it goes with there website
and as it keeps within that clean look of smart towards of the whole website. I will be showing the
classy side within my clients website page, I will be able to do this by making some simple alterations
by making sure most written statements are highlighted than others by using an more brighter
background and making the whole look to my clients website page to make it more neater. The why I
am going to layout more will be more catogorised out. So in a way making the website mock ups
more of an uplifting look towards of a kind of fun look to the website and also keeping a smartness
within the lines of this business.

Timescales:
You should prepare a production schedule that will allow you to manage your time over
the 3 weeks of production. This should include:
• Deadlines: Interim deadlines help you keep on track, final deadlines are final.
• Availability: The availability of the client and any other people you may need to help
you with your project. You will need to contact them. You might to do visit. You may
need to liaise with models, or photographers.
• Feedback: This is a working brief with a real client. You will need to get feedback on
your work and also allow yourself time to make appropriate changes. Plan appropriate
time in to you schedule so that you can do this.
• Resources: You should include a list of resources that you will need to complete your
project. Remember that this all needs to be your own work

Evaluation
Finding my client
When I first started on to to this project, I had a think about what kind of clients I was wanting to do work
for them. The specific skills which I could offer to my client towards this project which I am going to be
working on. So, I emailed my dads business called Oaktgate PLC.
The response which I got from them was this brief which I had sent out to the manger of the company to
email which they had printed off for me and gave it to me to take an over view of what they would want me
to do for them. As they wanted me to make for them is a classic, simple design which goes well for my
company.
As for other responses which I had got from my them were physical of a face to face conversation talking
about it to my client.
As my client which I have chosen they are based in Wetherby in North Yorkshire.

Here which I had emailed my client asking about what kind of audience they aim their work at and their
properties at, also who is their particularly audience who they attract. As this shows positive connection
between me and my client responding to one and another.
The response which I got from the manager of my client was very helpful indeed
because this meant I could take action and make the layout of the design of my
mock up of my website design more applying towards to my clients audience.

The response which I have
sent towards one of their
collages, contacting her
about getting information
for the website of the logo
and the type of text which
they have used within their
website.
As she responsed by giving
me a positive response by
agreeing to give me a the
text type of font and also
there logo which they use on
their website.

Then I got a negative response by my clients business couldn’t give me the
photographs of the properties which they had done over the past or upcoming
properties. So, this meant I couldn’t use their property photographs at all without
their permission, so I used fake property pictures from the internet. As this was
the easy way, to get around this issue.

Evaluation
Creating work
I started work for my client that which by know I knew what they wanted to do for them which was to make
web designs So, I made mood boards and mind maps of what ideas I was coming with for my individual
designs. As I also made a redesign of a major sub-heading which my client wanted to be changed. Ideas
which I had here had different ranges of designs for my mock up designs, as these contributed to different
designs so then, brought up the designs to show my client of what there thoughts of my ideas were like for
them and what they were thinking about the mock up designs, of which one was best suited for my own
client. I had made further developed design ideas as this helped me which type of design I should make and
also what kind of colour to go for a style and layout as well.
Also looking into research for two other company's websites who are in the same business as my own clients
are, which are property developers. As by looking at these two clients for research they have also kept that
simple look but also kept it within that business standards, with the colour's and layout of the whole look of
it. As I kept this within my own website mock ups as well.
As I talked to my own client about the ideas which I was thinking of and showed him from my mind maps,
mood boards and developed ideas. As the visual part of what I showed to my client was the web page mock
ups I thought this would be a good idea to show my client instead of showing my mind maps of what my
ideas were about in visual way. As from visual pictures of the web pages mock as they liked the look of these
fake mock ups as they thought they were smart and suited towards there audience and their work base. As
this shows the communications with my client were very well as I talked to the main manger face to face,
and also over email too. As always keeping them update to do with my work which I have got new ideas for
them or things which they want to be seen on their website mock pages.

Evaluation
Managing my product
Within this project I do feel like I had managed it very well, for my type of work experience, with
my set of skills for building up a mock up of website page; with the layouts, which colour's go
well together and just making sure everything else compliments everything on the page as well
as together too. The time which I had got offered to do the production in two weeks was done
in a week and a half, so then I could use the other half of the week for to look back through
things for my client that what they wanted was all there on the production JPEG of the mock up
of website pages. As to see if they liked the way it was designed or if anything needs changing
with language which I have used then I could easily change it with in the time I have free to do it
in. So, this shows that I have used my time specifically well within the restriant up to the
deadline of this client project.

Evaluation
Requirements of the brief
From reading the brief which I got from my client, helped me so much through out this
project. As by reading this brief as this gave me a taste of what they wanted for me to
make for them for this project. As, I did stick towards this brief which I my client gave me.
By saying on the brief what I should do to follow their requirements of what I should
change or should keep the same within the brief of they have said with my client, as I
have kept this all the same of what my client wanted me to do within the brief. As I
followed the brief exactly to what my client had told within the brief.
As I made my own sub – heading that they wanted changing to go for both rural
properties and urban properties as well. Other adjustments as well within the brief
which I asked my client what he specifically wanted to keep the same for an example of
this would colour and text. As they didn’t specifically

Evaluation
What I have learnt
I have learnt with working with this project for my client, is that you as the person making
this project have to make numerous communications with your client, either through email
or face to face. As by talking to them through email by face to face then it is best to define
what they are wanting within their project of what you are making for them. So, by talking to
them you can give them multiple ideas which you have created which gives more options of
what want to choose from.
With communications with my client you need to make inputs of what you think the designs
should look like on to this project. So you have to pitch forward ideas which you have got to
them in person or over email, or however your trying contact them in anyway.
Make sure you that you take control of your project without stressing out about it all. As you
need to take on what clients are wanting with in the end piece of project, depending on the
brief which your given.

Evaluation
Legal (Copyright), Regulatory (ASA) and Financial Perspective
By looking at my own project the major things which I was worrying about was going to
use their photographs of there properties which they had worked on, as they are
represented on to their website. As, I didn’t get confirmation to say that could use their
photographs of their property photographs so to get around this is by using images from
Google. So, when I have showed my final design of my project I will say we change these
images to be replaced with their own images. With the text of font style and also the logo
and the colour they all allowed to use these within my website as well. With the layouts
which I have done with my web site designs I have changed from the original one, so
there is not any copyright here at all.
With the regulations with in my project that I didn’t make any words up, so nothing is
untrue on my website as it is all written from client not me. As nothing on website is
nothing offensive or nothing to harm people look at my website which I have created
visually or language which I have used is all well intake for my clients audience.
The financial perspective I didn’t have to worry about my budget at all because the
programs which I had used which I have got on my laptop or they had got it at college as
well. To visit my client was easy because I could see them on a daily basis. However, in
other potential clients in the future I would quote them of when they want the project
finished by and then I would give the amount of money it would be.

Idea development

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Idea development