Task 7:
Peer feedback evaluation /
Survey Monkey results
Peer Feedback results
The strengths from my two posters
As what I have read from my peer feedbacks from three different people talking about campaign poster about the strengths. By looking at the first poster they have
said that it is very noticeable that this poster is reflecting on the abusive and the impacts on how she looks on her physical side. As they have firstly triggered on to
this by having the split screen as the audience have really captured on to this as shown to be effective to my appropriate targeted audience. As I have targeted my
audience by using both women on these poster but also used the campaign for both men as well. As I am glad that my audience think that it is not just women who
get attacked from domestic violence it is also men as well. As I like the way the audience is also conveying the message across is that they see that implying it for both
genders for men and women not just one. By looking at my second poster my peers have said that they have liked the way I have designed my image in this poster of
how it looks like she is going to fade away. This is the response which I wanted from my audience, as wanted to for my comminutions between me and audience to be
clear and simple. As they can clearly see the message which what I have conveyed across in my posters which I have created. My peers have all seen the resemblance
to domestic violence as this what I was wanting to get from my audience to know my images mean and how the way they have been changed fit within domestic
violence. The colour purple is the main scheme throughout domestic violence as they have seen a clear link with all of my work which I have used within everything.
From what my peer feedback say, is what all I agree with, of the way I have portrayed it to my audiences by using both images and writing. By using different effective
techniques which have been used on my images.
The weakness for my two posters
The weaknesses for this campaign poster there are various different types of feedback which I do agree with but then some feedback which I highly don’t agree with
at all. By looking at the feedback which I disagree with, “The second line doesn’t make sense either. Maybe you could change it to ‘don’t just witness it, report it’. ‘So
the text has more of continuity and a flow to it’. As this I don’t agree with because I think it flows already as it does a pattern of three and also the reason I have
written like this is because it is meant to be remembered from to time to time for the victims of what to call in this situation. As it is meant to have rhyming link with
the three texts. As I have to prove this wrong for this section they have used similar text of words from this campaign poster which I have researched up, as this
campaign poster makes sense with these three repeated words with in them. As both my campaign are both trying to help people to be aware and if they are in these
circumstances to follow these three rules and too call this number. As you can see there is a simple flow from one word to the other. The feedback which says that the
black eye seems a bit cartoonish from the first peer feedback. As I would say this wrong that this bruising around the eye doesn’t look cartoonish in anyway, as I
wanted this part of her eye to be the main focus of the poster.
By looking at the feedback which I do agree with is that my logo isn’t on my posters as i thought that this was a good idea to go over and put it on. As one of my peer
feedback said this as it would make it easier to look online for it. As this would be a good link so then my audience could check the websites out for it. I also agree
with my peer which says, “her mouth looks a bit cartoonish. A way to improve this could be to tone down the ocacity of the injuries so it looks more natural”. First,
reason I agree with this statement is because doesnnt look natural around the mouth area at all, as i could have choosen to use different types of things on photoshop
to make it look more realistic.
So I would say that the feedback which i have got is for this particularly campaign poster is that that I have gathered information that I should have used different
techniques for physically cuts and brusing.
First campaign poster, changes
Original before, poster campaign
Changes afterwards
The reason which I have made changes to this campaign poster is because my peers have given feedback saying things like they didn’t like the way
the bruising and some also cuts on her face looked to cartoonish before I have changed it now. Also the other reasons was that my peers have
said that my writing on the left hand side doesn’t make sense with the rule of three. Also the way of odd use of purple uses on them. The first,
thing which I had removed from my own campaign posters which is by removing is ,“domestic violence” words out of this poster. As I thought that
the message conveyed this message clearly through the use of this photograph of the domestic violence which is represented in the photograph.
Then I decided to change the way the cartoonish bruising around the eye was made so dark and unrealistic in a way. So this is the reason why I
had to change this particular feature around the eye. So I had turned it down the opacity and changing the effect to darken. This helped it make it
seem that more realistic look towards the poster now. Decided to take away some of the scars which were near her mouth as I didn’t think that
this was the key bit part of the poster at all. By looking on the left hand side of the this poster, I have decided to change the word, “listen it” to
“Stop it” as my peers thought that this type of word wasn’t useful at all for this type of social action. This is the reason I had changed it too the
word, “Stop it”. Also on this side of the poster in the title they have got the word “you” in it as this make it seem more personal and eye catching,
so I have decided to change from black coloured text to a purple coloured text. As my peers have said this use of this colour in the title for this
word was more striking than just in plan black coloured text.
Also looking on the left hand side I have changed the
way the writing looks like on to the page. As I have
brought them more close together and some gaps
between. To not make them more spread out. So I
have made them more closer together. By looking on
the right hand side now I have moved up the writing
for the words for, “call 999” I did this because it comes
in line with the other writing on the side of text. At the
very bottom of this side of this side of the poster I have
got the logo for my social action for my website. As I
have got a clear background against it to be a white
coloured background that which helps you see the logo
itself.
Final poster
Second campaign poster, changes
As can see by the very first original copy that I thought that this type of campaign poster which I have made didn’t need any
other changes towards this type of campaign particularly towards the words or pictures or anything else with in the the poster.
However, my peer feedback did say that they wanted me to add in with this poster is the logo of my particular social action. As
can be seen on the the very bottom on the left hand corner I have chosen to put in the logo. As my peers have said that this
would have been good idea to put it in because this could be an easy way to access the website by the internet. Also by adding
the logo at the very bottom of this poster is that when you are searching it online then it is easy to remember of what it looks like
when your looking for the website for the logo on it. I have added behind the logo is a plan box behind the the text. I have
chosen to use a rectangle box is because it has made the the logo more visible and also easy to see from a plan white
background. As thought that nothing else was wrong with this type of campaign poster.
Original copy before Copy afterwards
Campaign postersDo they communicate your message clearly?
From all of my campaign posters which I have made they all have got a message clear to my audience. This is by communicating to my audience
through my pictures which I have used and also the context as well. As they clearly get the point of my messages through this.
How effective are the techniques you have used?
Firstly, by looking at my pictures which are on my campaign posters. Looking at the campaign poster with the split screen of how on one side she
looks okay but on the other side shows us the physical abuse on her face. What effective is here is the use of the split screen between one side
and the other. This shows that you can’t hide something like this, as people can see the physical pain on their faces. As the reason for this to be
effective is because scars and bruising just don’t disappear they stay with you for a long time. As this is trying to show that you need to get help
before it gets even more worse for themselves.
By looking at the other campaign poster which has got the colours of black and white, this has been shown by to be effective of how I have
designed my main photograph on to this campaign. The way I made it look like the photograph of the persons face like like it is fading away with
the background being a white colour background. As my audience understand this part of my campaign poster. The colour choices with I have
chosen which are purple colour constant through my work.
Is the content effective?
The way in one of my campaign posters I have chosen to use is the rule of three to be used in the first poster. This has been shown to be used as
good straight forward words. However, I would say that some of these words have not been put straight with my audience as they don’t feel like
these types of words work together. So need to get change them one of them.
What impact do you think your advertising campaign will have on the public?
I think these types of advertising campaigns for these two types of posters would have an good impact on to them. For instance it would make
the abusers feel more hurt for them as what they have done to their victims, as they would make them feel guilty to not these types of actions
again.
The strengths from my logo
My peers feedback have said about my logo is that each of my peers have chosen to talk about my colour schemes which I have chosen, then the
fonts styles which I have chosen to go with the colours and the whole look of the logo and also how I have laid out my logo out well. From what
all of my three peer feedbacks have given me an insight of some peer audience of what they think about my work as they have conveyed across
that they feel that my work for this logo is firstly effective with the techniques with what I have used and secondly, my logo communicates my
message clearly. By firstly, looking at how effective the techniques with what I have used, by looking at the picture part of my logo. By looking at
this my peers of my audience have said that they like the way I have laid out each square, of how I spread them out from each other. As they liked
how effective my spacing was between each square. They also thought that it was effective by putting my writing to one side. As one of my peers
have said that they have liked the way angled my writing to the right hand side. As it is giving that professional look towards it. As how the three
lines link with in each of the individual squares perfectly. As they liked how I laid out the whole format of it all. As this grabs both the attention of
how different it is compared to other work which have seen for this type of cause. As I thought that this logo is effective in its own way of how it
looks like it trying to represent a window but hidden with the squares. I have made it look like a window of how it has been separated out from
one another, as this is to show they aren't stuck in the dark no more. Also I got from my audience is that, secondly, my logo communicates my
message clearly. My logo creates a clear message through my logo is by using the variation of colours as this resembles domestic violence with
two meanings which are firstly, by looking at the colours which I have chosen as this is the main colour for this charity. Secondly, it creates also it
resembles the bruising of the physical pain of a victim can be suffering.
The weakness from my logo
As I have seen through all of my peers feedback I have seen a similarity by all of them talking about my logo particularly the last line of this word
seems a bit out line and place. As it is not in line with the boxes no more. As I would say this is the main issue which I agree with my peers. As this
line has just shifted at the very end as this doesn’t fit within my own logo as everything else of this logo with fits within this logo. As just this last
bit of the logo that which everyone with the writing of the last word. So when I have shifted this word until it fits with in the squares, then when I
have done this alteration to this logo then this will be one of my pieces of work which fits within my intended purpose.
However, I disagree with peer feedback which says, “The name doesn’t really match up with the campaign though, as it is more about getting
help for people involved in this issue, rather than just being aware about them”. I would say that the name matches with with my campaign very
well as it is trying to make people more aware of this situation which is going behind closed doors. As trying to give them help about of how to
talk the issues the victims which have faced up to more like.
Looking at this existing logo and comparing it to my own logo, they have used the word ‘awareness’ in
bedding it within the logo font text which they have decided to use as this makes perfect sense, of how
they have illustrated with whole campaign. As by looking at this domestic violence campaign they do
both help for the people in this issue and also to make people aware of it. As by looking at my logo it
interlinks with my whole campaign in many different ways. Also with this logo, they have got all there
writing in line with the logo. As you can see this fits perfectly with the logo and writing together.
Changes to my logo, from my feedback
Before
After
From original logo most of my peers which I have said that I should change the way
the last word doesn’t fit within the logo. As it has been shown as the last word is
peaking below the word ‘awareness’. As this shouldn't be the case. So, I have
changed all the letters to fit with in the box equally. As I have also changed the sizes
of the words as well as they were originally 31 size, so I changed then to a 51 size. As
this fits within the shapes of the boxes. Also that it doesn’t over power the shapes of
logos that much. Also the way that I have changed each of the text boxes to be
individual from one another. So I could easily change by one by one. As this helped
me to get an easier position for each of the words. As before I did this, I had made all
the letters of word to go in an individual box as this was the main reason that the
last word didn’t fit with in the shapes as well. The reason it was edging of the edge.
As for now they look more in line with each other and similar from the next row to
the other.
The strengths from my merchandise
My peer feedback have given me feedback of what they have liked with my merchandise which I
have designed. From looking at all of these three positive feedbacks which they have given me, they
have all come across with the same message by saying that they all agree, like all of my designs
which I have come up with. As I am really happy and glad that they also like the designs which I have
come up with for the three different ranges of my products which I have chosen. Also my peers have
also talked about the way I have used my words careful on to my products. As this was one of the
main issues I was having trouble with is wording the things I was trying to say but however, in a
good sense of a way. So I am happy they liked the words which I have chosen, that which they have
particularly said, “positive messages on the tops and mugs. This will boost a person’s moral”. The
other things my peers have said that has cropped up is that they have liked the way have chosen the
same colour of purple but in different shades, to be cropped all through of my designs and all of my
whole campaign.
Are your finished pieces fit for their intended purpose?
I would say with my merchandise which I have designed would be fit for there intended purpose. As
the way I have used words correctly and not any grief on my products at all. As my t-shirts would be
used for commute charities to help for domestic violence. As this why I have says the words on the
T-shirts. With the other products they all fit the purpose.
Is the content effective? Do they communicate your message clearly?
I would say on all my products which I have made for my merchandise has got a clear content which
has been specified on to them all. In way I have worded all of my words on them. As it doesn’t show
to much writing but however shows a clear message which shows to be effective. As it is trying to
raise awarenesses to the this subject but with in a good naturing manure.
How effective are the techniques you have used?
I thought that my techniques which I have used are good because I have kept that simple colour
scheme behind everything. By using using the main colours to be purple, black and white. This was
a good idea because my peers have clung on to this that, this is main my colour which I am going to
use through out my campaign. Also the use of slogans and ribbon symbols, to get a mixture of both
of these two things to come together was a good idea. Instead of just a single logo or just a slogan.
The weakness from my merchandise
From reading my peers feedback of the weaknesses on my merchandise is by them
mainly staying about the very first top which I have designed, as they have said
they don’t like the way I have placed the word, “stand’. They have also said about
the placing on this top they have said that they don’t like the way I positioned the
writing on to the tops. However, I would say that I don’t agree of what my peers
have said about my first merchandise top. The reason for this is because I have
designed the word, “Stand” to be so close to the other words that which say,
“Domestic Violence Awarenesses” is because from looking at existing merchandise
products which are already out there are doing the same thing. Which I have
compared to each other.
As you can see here which I have got two images of previous existing merchandise, that
they have appear to have the writing to be close to one another as it is also have been
made easier to read just like mine one as well. As I think that this type of technique which
works very well with for this top. As other brands have used it before, as I don’t think this
should be changed as in these existing merchandise products have been used for various
things to place out writing onto a tops, to catch the eyes of their public. Also the way this
type of close writing has been used in different ways to the read writing and also makes
the merchandise more that interesting. Also with one of my peers have which have said
that, “The tabs are out of place and could be positioned better”, as I thought that this
statement which I couldn’t agree with because as you have seen in previous existing
merchandise products they have used this idea as well which is by making the last tab of
the word to go a bit below the writing on it’s side. As I think it fits well this top, as I wont
make any adjustments not at all.
I do agree that no one would want to wear these types of tops of merchandise on a day to
day basis but however, these types of merchandise of tops would be worn at charities and
at marches to be run for domestic violence supporters. This is the reason I have made
these types of tops of merchandise.
Comparing my merchandise to
existing merchandise
Task 7 evaluation
Additional material
The strengths from my additional material
By looking at my feedback from my peers talking about my additional material which
I have made, making websites on to different devices. The similar out comes which
have all of my three peers have said that they have liked the way I have laid out out
my websites for each individual purpose of devices. My peers feedback have said
that they have really liked the way I have managed to cut the top half of the website
by using the purple bar to use a separator to cut off the two sections of the page for
the website. As by using this purple bar to cut off some of the website from one half
of the page so it didn’t seem to clustered to a person who will be looking at this
website. So in the top section it has got some information which people can explore
or can click on to. As one of the two main things that my feedback which my peers
have given feedback for is it that they liked that they saw that there were, a phone
number which would always appear on the top of website all the time. Also they also
commented on was that they liked the use of small images/symbols that have
appeared up as well. For instance they are referring to social media networks and
also the phone image as well. As they just liked the way that my whole website
looked all together as one.
Do they communicate your message clearly?
I would say that with my website and everything else about, the way it looks and all portrays to convey my message with domestic violence well through my websites.
As one of these ways is through my colours which I have chosen and the words which I have used with on my website itself.
Are they appropriate for your target audience?
I would say the website which I have created for my particular social action is very well tied down to my targeted audience. One of the reason I think this because the
way I have laid everything out on my page on my websites. Also the way I have looked in with different types of social devices like Ipads and phones as well. As this
would main focus points that this type of my own target audience would be look at my websites. As I have put that clean and simple look with in my own websites, so
come across that more of a classy look. As the way I have used a numerous amount of colours to be associated with websites. As this another reason why my
additional material of websites is targeted at this type of audience which is 18 and upwards.
Are your finished pieces fit for their intended purpose?
I would say that all of my websites designs do fit within my intended purposes, which my intended purposes for these websites is to bring help to the ones who are
suffering with domestic violence and that are who are victims of this tragic cause. However, this is not all of the websites as there is more to it but I have just shown
you is the way it looks and how it would be designed. As I thought that my intended purpose was good that as it gave a clear concept of what my purpose was through
the way I structured it on to the page of the website of way it looks presentable.
The weakness from my additional
material
The feedback which has been given to me, which I mostly
don’t agree with. Firstly, the disagreement which has
come up multiple times is that they have said about the
writing on the pages of how small the writing which has
been placed on to the page. As I only made the writing
this size on Photoshop to see how it was going to look
with writing on the pages. So, however, only actually final
document of this I would use a bigger writing comparing
to this one.
So this would be an much easier size to both read and look at on the website. I also disagree with the
fact that my peer has said there is a lack of negative space as there is apparently there is to much.
However, I highly disagree with this statement because I think with my website designs and other
websites designs they need to have an even amount of negative space compared to everything else
on to the page. As I refer to the feedback of what the peer has said is, “One weakness is the size of
the text on the purple banner, it could be increased or made bold/capitals so it fills up the negative
space”. As I feel this shouldn’t change as by looking about website design with the purple banner as I
don’t want it cover to much of the screen, as I want to keep that more of a clean look towards like
these websites which I have looked up. As you can see with with these two websites which I have
looked up they have used there banners with not covering most of the whole page at all, as they
keeps make it look that more elegant for the older generation as this mainly for my appropriated
targeted audience for this type of sector. Also by looking at the negative space here as well on the
bottom website they have captured this website to not to be full on with it’s colours, so they have
tried to pull away by this and so around the edges of the websites this used up for white space.
Compare and contrast your original intentions
with the outcomes you arrived at.
Feedback off survey monkey
What do you think my purpose of my project was?
From reading my results from survey monkey from what they have seen from my
numerous projects which I made around my particular social action project which
was for Domestic Violence. By reading comments from the people who had
decided to take this survey they all have said similar things to say for this particular
question to answer to. Of what my peers had thought of what my purpose was
through out my projects which I had created. From looking at my results is that
they have mainly said that the purpose of my project was that they I should make
people more aware of domestic violence. Also looking through looking at the
different sectors of domestic violence of which parts it will cover. For instance,
emotional, physical etc. By looking at my results which I had got back from this
question I thought that my peers had the same idea as I did by seeing that the
purpose of how I get to portray the same thing throughout my project which the
peers have understood the message through my work. As the main for my purpose
of my project was to make my peers and my audience more aware of this type of
subject as most people won’t want to take about it at all, so this trying to get more
people to speak it and all.
Do they communicate your message clearly?
I thought that with my projects which I had made was clearly processed for the
people who are looking at my survey and also conveyed a clear message overall. As
they could clearly get through it was about. Firstly, domestic violence and secondly,
they I am trying to make people more aware of domestic violence as covers a huge
sector. As I am glad to hear that all of my peers have got message clearly from
looking at pictures and writing techniques.
What message does it convey, through content and
pictures which have been chosen?
For this particular question which I have asked here, I have got a mixture of
answers. Firstly, looking at the answers which cover the basis area of that people
shouldn’t keep it with themselves as they should talk about it with someone else,
also have some kind of guidance. As this shows this by looking at these answers,
“That domestic abuse is horrible and there should be a awareness of it happening”,
“People aren’t alone and should get help” and “To report abuse and speak to
someone about it. Then secondly, looking at my answers that have covered the
basis of how that domestic violence is a very bad thing which could be happening
anywhere and that we are a society that should do something about this. As this is
by looking at my pictures which I have used onto my projects which element this in
their perspective. As this shows this by looking at their answers, “A strong message
about why it’s bad and the pictures stand out”, “That domestic violence is being
overlooked by the society” and “ The message your work conveys is that domestic
abuse is bad and it happens to loads of people”. Lastly, looking these projects
which I have made as important issue as everything else should be, as if it’s
happening to someone you know or don’t know. As this shows this by this answer
by saying, “Domestic violence is still an important issue in today’s society”. As you
can see this conveys different points of views from different people. As either way
you look at my pictures or my content can be betrayed in different ways of the
different ways it can be expressed from different peoples views. As I totally agree
with this these comments of what my public audience have said to this question.
Do they communicate your message clearly?
As this shows the message has been conveyed in three different ways of what I
have got from my seven peers feedback. By particularly looking at the way I have
made my posters that more darker side to domestic violence, by looking at my
posters. As this shows with in the negative light of my posters and all.
What impact will my adverts have on my public?
Firstly by looking my question which states that, ‘What impact will my
adverts have on my public?’ then by looking at my bar chart this shows
that all of my public audience said that my project will be bring a big
impact on to my individual adverts. From what they have seen to what
have shown with them with my work. 2% of my audience of my public
which have said that my adverts will have, “good impact”. The other half
of my audience of my public have said about my adverts will have,
“effective impact” about 5%. As they all thought that impact will have
big difference on to the public.
What impact do you think your advertising campaign will
have on the public?
I would say that my public would say about my adverts that they would
make great big impacts to everyone in the society and also on to
everyone’s lives. To hope change their minds of how feel about this
particular subject. To stop this going on in today lives. As they have said
my peers that my adverts would have an immediate effect onto
everyone.
What are the technical and aesthetic qualities of your work?
From looking at my aesthetic parts of my work particularly looking at my
work on my adverts and poster are a great impact with on my posters
and all.
Are your finished pieces fit for their intended purpose?
I would say my finished product pieces do fit into within the intended
purpose would be for adverts for domestic violence. As this by looking at
all my earlier work which have done for this project, which is photos and
content. As they it all works within the whole purpose.
How effective is my work at raising awareness of domestic violence?
I would say by looking at this bar chart that all of my peers have agreed that all my work is effective and gets how important it is. By going through
pictures and content. Of how how I was to convey it to my audience. By using different kind of formats, posters, campaign posters, merchandise
and websites. By looking these specific areas I would say they have tried to make domestic violence more aware of this type of horrible subject to
my peers and the public audience. Also the way I have used different types of styles of fonts, colours and loads more which catched their eyes on
these different kind of sorts of formats and worked well with it all.
Is my work appropriate for the intended audience (18 and above)
I would say both me and my peers feedback from the survey monkey both agree with
that my work is appropriate for my intended audience which is 18 and above. This
shows a straight forward answer of all my peers said yes to this question. As I thought
that all my work was good for this particular level for my work to be up to there
standards for the older generation. This is because of how I designed my work and also
how illustrated my work over to them. As within a meaningful manner. As by using the
correct terminology for this particular age and above.
Task 7 evaluation
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Task 7 evaluation

  • 1. Task 7: Peer feedback evaluation / Survey Monkey results
  • 3. The strengths from my two posters As what I have read from my peer feedbacks from three different people talking about campaign poster about the strengths. By looking at the first poster they have said that it is very noticeable that this poster is reflecting on the abusive and the impacts on how she looks on her physical side. As they have firstly triggered on to this by having the split screen as the audience have really captured on to this as shown to be effective to my appropriate targeted audience. As I have targeted my audience by using both women on these poster but also used the campaign for both men as well. As I am glad that my audience think that it is not just women who get attacked from domestic violence it is also men as well. As I like the way the audience is also conveying the message across is that they see that implying it for both genders for men and women not just one. By looking at my second poster my peers have said that they have liked the way I have designed my image in this poster of how it looks like she is going to fade away. This is the response which I wanted from my audience, as wanted to for my comminutions between me and audience to be clear and simple. As they can clearly see the message which what I have conveyed across in my posters which I have created. My peers have all seen the resemblance to domestic violence as this what I was wanting to get from my audience to know my images mean and how the way they have been changed fit within domestic violence. The colour purple is the main scheme throughout domestic violence as they have seen a clear link with all of my work which I have used within everything. From what my peer feedback say, is what all I agree with, of the way I have portrayed it to my audiences by using both images and writing. By using different effective techniques which have been used on my images.
  • 4. The weakness for my two posters The weaknesses for this campaign poster there are various different types of feedback which I do agree with but then some feedback which I highly don’t agree with at all. By looking at the feedback which I disagree with, “The second line doesn’t make sense either. Maybe you could change it to ‘don’t just witness it, report it’. ‘So the text has more of continuity and a flow to it’. As this I don’t agree with because I think it flows already as it does a pattern of three and also the reason I have written like this is because it is meant to be remembered from to time to time for the victims of what to call in this situation. As it is meant to have rhyming link with the three texts. As I have to prove this wrong for this section they have used similar text of words from this campaign poster which I have researched up, as this campaign poster makes sense with these three repeated words with in them. As both my campaign are both trying to help people to be aware and if they are in these circumstances to follow these three rules and too call this number. As you can see there is a simple flow from one word to the other. The feedback which says that the black eye seems a bit cartoonish from the first peer feedback. As I would say this wrong that this bruising around the eye doesn’t look cartoonish in anyway, as I wanted this part of her eye to be the main focus of the poster. By looking at the feedback which I do agree with is that my logo isn’t on my posters as i thought that this was a good idea to go over and put it on. As one of my peer feedback said this as it would make it easier to look online for it. As this would be a good link so then my audience could check the websites out for it. I also agree with my peer which says, “her mouth looks a bit cartoonish. A way to improve this could be to tone down the ocacity of the injuries so it looks more natural”. First, reason I agree with this statement is because doesnnt look natural around the mouth area at all, as i could have choosen to use different types of things on photoshop to make it look more realistic. So I would say that the feedback which i have got is for this particularly campaign poster is that that I have gathered information that I should have used different techniques for physically cuts and brusing.
  • 5. First campaign poster, changes Original before, poster campaign Changes afterwards The reason which I have made changes to this campaign poster is because my peers have given feedback saying things like they didn’t like the way the bruising and some also cuts on her face looked to cartoonish before I have changed it now. Also the other reasons was that my peers have said that my writing on the left hand side doesn’t make sense with the rule of three. Also the way of odd use of purple uses on them. The first, thing which I had removed from my own campaign posters which is by removing is ,“domestic violence” words out of this poster. As I thought that the message conveyed this message clearly through the use of this photograph of the domestic violence which is represented in the photograph. Then I decided to change the way the cartoonish bruising around the eye was made so dark and unrealistic in a way. So this is the reason why I had to change this particular feature around the eye. So I had turned it down the opacity and changing the effect to darken. This helped it make it seem that more realistic look towards the poster now. Decided to take away some of the scars which were near her mouth as I didn’t think that this was the key bit part of the poster at all. By looking on the left hand side of the this poster, I have decided to change the word, “listen it” to “Stop it” as my peers thought that this type of word wasn’t useful at all for this type of social action. This is the reason I had changed it too the word, “Stop it”. Also on this side of the poster in the title they have got the word “you” in it as this make it seem more personal and eye catching, so I have decided to change from black coloured text to a purple coloured text. As my peers have said this use of this colour in the title for this word was more striking than just in plan black coloured text. Also looking on the left hand side I have changed the way the writing looks like on to the page. As I have brought them more close together and some gaps between. To not make them more spread out. So I have made them more closer together. By looking on the right hand side now I have moved up the writing for the words for, “call 999” I did this because it comes in line with the other writing on the side of text. At the very bottom of this side of this side of the poster I have got the logo for my social action for my website. As I have got a clear background against it to be a white coloured background that which helps you see the logo itself.
  • 7. Second campaign poster, changes As can see by the very first original copy that I thought that this type of campaign poster which I have made didn’t need any other changes towards this type of campaign particularly towards the words or pictures or anything else with in the the poster. However, my peer feedback did say that they wanted me to add in with this poster is the logo of my particular social action. As can be seen on the the very bottom on the left hand corner I have chosen to put in the logo. As my peers have said that this would have been good idea to put it in because this could be an easy way to access the website by the internet. Also by adding the logo at the very bottom of this poster is that when you are searching it online then it is easy to remember of what it looks like when your looking for the website for the logo on it. I have added behind the logo is a plan box behind the the text. I have chosen to use a rectangle box is because it has made the the logo more visible and also easy to see from a plan white background. As thought that nothing else was wrong with this type of campaign poster. Original copy before Copy afterwards
  • 8. Campaign postersDo they communicate your message clearly? From all of my campaign posters which I have made they all have got a message clear to my audience. This is by communicating to my audience through my pictures which I have used and also the context as well. As they clearly get the point of my messages through this. How effective are the techniques you have used? Firstly, by looking at my pictures which are on my campaign posters. Looking at the campaign poster with the split screen of how on one side she looks okay but on the other side shows us the physical abuse on her face. What effective is here is the use of the split screen between one side and the other. This shows that you can’t hide something like this, as people can see the physical pain on their faces. As the reason for this to be effective is because scars and bruising just don’t disappear they stay with you for a long time. As this is trying to show that you need to get help before it gets even more worse for themselves. By looking at the other campaign poster which has got the colours of black and white, this has been shown by to be effective of how I have designed my main photograph on to this campaign. The way I made it look like the photograph of the persons face like like it is fading away with the background being a white colour background. As my audience understand this part of my campaign poster. The colour choices with I have chosen which are purple colour constant through my work. Is the content effective? The way in one of my campaign posters I have chosen to use is the rule of three to be used in the first poster. This has been shown to be used as good straight forward words. However, I would say that some of these words have not been put straight with my audience as they don’t feel like these types of words work together. So need to get change them one of them. What impact do you think your advertising campaign will have on the public? I think these types of advertising campaigns for these two types of posters would have an good impact on to them. For instance it would make the abusers feel more hurt for them as what they have done to their victims, as they would make them feel guilty to not these types of actions again.
  • 9. The strengths from my logo My peers feedback have said about my logo is that each of my peers have chosen to talk about my colour schemes which I have chosen, then the fonts styles which I have chosen to go with the colours and the whole look of the logo and also how I have laid out my logo out well. From what all of my three peer feedbacks have given me an insight of some peer audience of what they think about my work as they have conveyed across that they feel that my work for this logo is firstly effective with the techniques with what I have used and secondly, my logo communicates my message clearly. By firstly, looking at how effective the techniques with what I have used, by looking at the picture part of my logo. By looking at this my peers of my audience have said that they like the way I have laid out each square, of how I spread them out from each other. As they liked how effective my spacing was between each square. They also thought that it was effective by putting my writing to one side. As one of my peers have said that they have liked the way angled my writing to the right hand side. As it is giving that professional look towards it. As how the three lines link with in each of the individual squares perfectly. As they liked how I laid out the whole format of it all. As this grabs both the attention of how different it is compared to other work which have seen for this type of cause. As I thought that this logo is effective in its own way of how it looks like it trying to represent a window but hidden with the squares. I have made it look like a window of how it has been separated out from one another, as this is to show they aren't stuck in the dark no more. Also I got from my audience is that, secondly, my logo communicates my message clearly. My logo creates a clear message through my logo is by using the variation of colours as this resembles domestic violence with two meanings which are firstly, by looking at the colours which I have chosen as this is the main colour for this charity. Secondly, it creates also it resembles the bruising of the physical pain of a victim can be suffering.
  • 10. The weakness from my logo As I have seen through all of my peers feedback I have seen a similarity by all of them talking about my logo particularly the last line of this word seems a bit out line and place. As it is not in line with the boxes no more. As I would say this is the main issue which I agree with my peers. As this line has just shifted at the very end as this doesn’t fit within my own logo as everything else of this logo with fits within this logo. As just this last bit of the logo that which everyone with the writing of the last word. So when I have shifted this word until it fits with in the squares, then when I have done this alteration to this logo then this will be one of my pieces of work which fits within my intended purpose. However, I disagree with peer feedback which says, “The name doesn’t really match up with the campaign though, as it is more about getting help for people involved in this issue, rather than just being aware about them”. I would say that the name matches with with my campaign very well as it is trying to make people more aware of this situation which is going behind closed doors. As trying to give them help about of how to talk the issues the victims which have faced up to more like. Looking at this existing logo and comparing it to my own logo, they have used the word ‘awareness’ in bedding it within the logo font text which they have decided to use as this makes perfect sense, of how they have illustrated with whole campaign. As by looking at this domestic violence campaign they do both help for the people in this issue and also to make people aware of it. As by looking at my logo it interlinks with my whole campaign in many different ways. Also with this logo, they have got all there writing in line with the logo. As you can see this fits perfectly with the logo and writing together.
  • 11. Changes to my logo, from my feedback Before After From original logo most of my peers which I have said that I should change the way the last word doesn’t fit within the logo. As it has been shown as the last word is peaking below the word ‘awareness’. As this shouldn't be the case. So, I have changed all the letters to fit with in the box equally. As I have also changed the sizes of the words as well as they were originally 31 size, so I changed then to a 51 size. As this fits within the shapes of the boxes. Also that it doesn’t over power the shapes of logos that much. Also the way that I have changed each of the text boxes to be individual from one another. So I could easily change by one by one. As this helped me to get an easier position for each of the words. As before I did this, I had made all the letters of word to go in an individual box as this was the main reason that the last word didn’t fit with in the shapes as well. The reason it was edging of the edge. As for now they look more in line with each other and similar from the next row to the other.
  • 12. The strengths from my merchandise My peer feedback have given me feedback of what they have liked with my merchandise which I have designed. From looking at all of these three positive feedbacks which they have given me, they have all come across with the same message by saying that they all agree, like all of my designs which I have come up with. As I am really happy and glad that they also like the designs which I have come up with for the three different ranges of my products which I have chosen. Also my peers have also talked about the way I have used my words careful on to my products. As this was one of the main issues I was having trouble with is wording the things I was trying to say but however, in a good sense of a way. So I am happy they liked the words which I have chosen, that which they have particularly said, “positive messages on the tops and mugs. This will boost a person’s moral”. The other things my peers have said that has cropped up is that they have liked the way have chosen the same colour of purple but in different shades, to be cropped all through of my designs and all of my whole campaign. Are your finished pieces fit for their intended purpose? I would say with my merchandise which I have designed would be fit for there intended purpose. As the way I have used words correctly and not any grief on my products at all. As my t-shirts would be used for commute charities to help for domestic violence. As this why I have says the words on the T-shirts. With the other products they all fit the purpose. Is the content effective? Do they communicate your message clearly? I would say on all my products which I have made for my merchandise has got a clear content which has been specified on to them all. In way I have worded all of my words on them. As it doesn’t show to much writing but however shows a clear message which shows to be effective. As it is trying to raise awarenesses to the this subject but with in a good naturing manure. How effective are the techniques you have used? I thought that my techniques which I have used are good because I have kept that simple colour scheme behind everything. By using using the main colours to be purple, black and white. This was a good idea because my peers have clung on to this that, this is main my colour which I am going to use through out my campaign. Also the use of slogans and ribbon symbols, to get a mixture of both of these two things to come together was a good idea. Instead of just a single logo or just a slogan.
  • 13. The weakness from my merchandise From reading my peers feedback of the weaknesses on my merchandise is by them mainly staying about the very first top which I have designed, as they have said they don’t like the way I have placed the word, “stand’. They have also said about the placing on this top they have said that they don’t like the way I positioned the writing on to the tops. However, I would say that I don’t agree of what my peers have said about my first merchandise top. The reason for this is because I have designed the word, “Stand” to be so close to the other words that which say, “Domestic Violence Awarenesses” is because from looking at existing merchandise products which are already out there are doing the same thing. Which I have compared to each other. As you can see here which I have got two images of previous existing merchandise, that they have appear to have the writing to be close to one another as it is also have been made easier to read just like mine one as well. As I think that this type of technique which works very well with for this top. As other brands have used it before, as I don’t think this should be changed as in these existing merchandise products have been used for various things to place out writing onto a tops, to catch the eyes of their public. Also the way this type of close writing has been used in different ways to the read writing and also makes the merchandise more that interesting. Also with one of my peers have which have said that, “The tabs are out of place and could be positioned better”, as I thought that this statement which I couldn’t agree with because as you have seen in previous existing merchandise products they have used this idea as well which is by making the last tab of the word to go a bit below the writing on it’s side. As I think it fits well this top, as I wont make any adjustments not at all. I do agree that no one would want to wear these types of tops of merchandise on a day to day basis but however, these types of merchandise of tops would be worn at charities and at marches to be run for domestic violence supporters. This is the reason I have made these types of tops of merchandise. Comparing my merchandise to existing merchandise
  • 16. The strengths from my additional material By looking at my feedback from my peers talking about my additional material which I have made, making websites on to different devices. The similar out comes which have all of my three peers have said that they have liked the way I have laid out out my websites for each individual purpose of devices. My peers feedback have said that they have really liked the way I have managed to cut the top half of the website by using the purple bar to use a separator to cut off the two sections of the page for the website. As by using this purple bar to cut off some of the website from one half of the page so it didn’t seem to clustered to a person who will be looking at this website. So in the top section it has got some information which people can explore or can click on to. As one of the two main things that my feedback which my peers have given feedback for is it that they liked that they saw that there were, a phone number which would always appear on the top of website all the time. Also they also commented on was that they liked the use of small images/symbols that have appeared up as well. For instance they are referring to social media networks and also the phone image as well. As they just liked the way that my whole website looked all together as one. Do they communicate your message clearly? I would say that with my website and everything else about, the way it looks and all portrays to convey my message with domestic violence well through my websites. As one of these ways is through my colours which I have chosen and the words which I have used with on my website itself. Are they appropriate for your target audience? I would say the website which I have created for my particular social action is very well tied down to my targeted audience. One of the reason I think this because the way I have laid everything out on my page on my websites. Also the way I have looked in with different types of social devices like Ipads and phones as well. As this would main focus points that this type of my own target audience would be look at my websites. As I have put that clean and simple look with in my own websites, so come across that more of a classy look. As the way I have used a numerous amount of colours to be associated with websites. As this another reason why my additional material of websites is targeted at this type of audience which is 18 and upwards. Are your finished pieces fit for their intended purpose? I would say that all of my websites designs do fit within my intended purposes, which my intended purposes for these websites is to bring help to the ones who are suffering with domestic violence and that are who are victims of this tragic cause. However, this is not all of the websites as there is more to it but I have just shown you is the way it looks and how it would be designed. As I thought that my intended purpose was good that as it gave a clear concept of what my purpose was through the way I structured it on to the page of the website of way it looks presentable.
  • 17. The weakness from my additional material The feedback which has been given to me, which I mostly don’t agree with. Firstly, the disagreement which has come up multiple times is that they have said about the writing on the pages of how small the writing which has been placed on to the page. As I only made the writing this size on Photoshop to see how it was going to look with writing on the pages. So, however, only actually final document of this I would use a bigger writing comparing to this one. So this would be an much easier size to both read and look at on the website. I also disagree with the fact that my peer has said there is a lack of negative space as there is apparently there is to much. However, I highly disagree with this statement because I think with my website designs and other websites designs they need to have an even amount of negative space compared to everything else on to the page. As I refer to the feedback of what the peer has said is, “One weakness is the size of the text on the purple banner, it could be increased or made bold/capitals so it fills up the negative space”. As I feel this shouldn’t change as by looking about website design with the purple banner as I don’t want it cover to much of the screen, as I want to keep that more of a clean look towards like these websites which I have looked up. As you can see with with these two websites which I have looked up they have used there banners with not covering most of the whole page at all, as they keeps make it look that more elegant for the older generation as this mainly for my appropriated targeted audience for this type of sector. Also by looking at the negative space here as well on the bottom website they have captured this website to not to be full on with it’s colours, so they have tried to pull away by this and so around the edges of the websites this used up for white space. Compare and contrast your original intentions with the outcomes you arrived at.
  • 19. What do you think my purpose of my project was? From reading my results from survey monkey from what they have seen from my numerous projects which I made around my particular social action project which was for Domestic Violence. By reading comments from the people who had decided to take this survey they all have said similar things to say for this particular question to answer to. Of what my peers had thought of what my purpose was through out my projects which I had created. From looking at my results is that they have mainly said that the purpose of my project was that they I should make people more aware of domestic violence. Also looking through looking at the different sectors of domestic violence of which parts it will cover. For instance, emotional, physical etc. By looking at my results which I had got back from this question I thought that my peers had the same idea as I did by seeing that the purpose of how I get to portray the same thing throughout my project which the peers have understood the message through my work. As the main for my purpose of my project was to make my peers and my audience more aware of this type of subject as most people won’t want to take about it at all, so this trying to get more people to speak it and all. Do they communicate your message clearly? I thought that with my projects which I had made was clearly processed for the people who are looking at my survey and also conveyed a clear message overall. As they could clearly get through it was about. Firstly, domestic violence and secondly, they I am trying to make people more aware of domestic violence as covers a huge sector. As I am glad to hear that all of my peers have got message clearly from looking at pictures and writing techniques.
  • 20. What message does it convey, through content and pictures which have been chosen? For this particular question which I have asked here, I have got a mixture of answers. Firstly, looking at the answers which cover the basis area of that people shouldn’t keep it with themselves as they should talk about it with someone else, also have some kind of guidance. As this shows this by looking at these answers, “That domestic abuse is horrible and there should be a awareness of it happening”, “People aren’t alone and should get help” and “To report abuse and speak to someone about it. Then secondly, looking at my answers that have covered the basis of how that domestic violence is a very bad thing which could be happening anywhere and that we are a society that should do something about this. As this is by looking at my pictures which I have used onto my projects which element this in their perspective. As this shows this by looking at their answers, “A strong message about why it’s bad and the pictures stand out”, “That domestic violence is being overlooked by the society” and “ The message your work conveys is that domestic abuse is bad and it happens to loads of people”. Lastly, looking these projects which I have made as important issue as everything else should be, as if it’s happening to someone you know or don’t know. As this shows this by this answer by saying, “Domestic violence is still an important issue in today’s society”. As you can see this conveys different points of views from different people. As either way you look at my pictures or my content can be betrayed in different ways of the different ways it can be expressed from different peoples views. As I totally agree with this these comments of what my public audience have said to this question. Do they communicate your message clearly? As this shows the message has been conveyed in three different ways of what I have got from my seven peers feedback. By particularly looking at the way I have made my posters that more darker side to domestic violence, by looking at my posters. As this shows with in the negative light of my posters and all.
  • 21. What impact will my adverts have on my public? Firstly by looking my question which states that, ‘What impact will my adverts have on my public?’ then by looking at my bar chart this shows that all of my public audience said that my project will be bring a big impact on to my individual adverts. From what they have seen to what have shown with them with my work. 2% of my audience of my public which have said that my adverts will have, “good impact”. The other half of my audience of my public have said about my adverts will have, “effective impact” about 5%. As they all thought that impact will have big difference on to the public. What impact do you think your advertising campaign will have on the public? I would say that my public would say about my adverts that they would make great big impacts to everyone in the society and also on to everyone’s lives. To hope change their minds of how feel about this particular subject. To stop this going on in today lives. As they have said my peers that my adverts would have an immediate effect onto everyone. What are the technical and aesthetic qualities of your work? From looking at my aesthetic parts of my work particularly looking at my work on my adverts and poster are a great impact with on my posters and all. Are your finished pieces fit for their intended purpose? I would say my finished product pieces do fit into within the intended purpose would be for adverts for domestic violence. As this by looking at all my earlier work which have done for this project, which is photos and content. As they it all works within the whole purpose.
  • 22. How effective is my work at raising awareness of domestic violence? I would say by looking at this bar chart that all of my peers have agreed that all my work is effective and gets how important it is. By going through pictures and content. Of how how I was to convey it to my audience. By using different kind of formats, posters, campaign posters, merchandise and websites. By looking these specific areas I would say they have tried to make domestic violence more aware of this type of horrible subject to my peers and the public audience. Also the way I have used different types of styles of fonts, colours and loads more which catched their eyes on these different kind of sorts of formats and worked well with it all.
  • 23. Is my work appropriate for the intended audience (18 and above) I would say both me and my peers feedback from the survey monkey both agree with that my work is appropriate for my intended audience which is 18 and above. This shows a straight forward answer of all my peers said yes to this question. As I thought that all my work was good for this particular level for my work to be up to there standards for the older generation. This is because of how I designed my work and also how illustrated my work over to them. As within a meaningful manner. As by using the correct terminology for this particular age and above.