India Digital News Report slides | Reuters Institute
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The India Digital News Report, authored by Zeenab Aneeze and others, reveals a mobile-dominated news landscape with significant reliance on smartphones and social media for news consumption. It highlights widespread concern about fake news and low trust in news sources, particularly from social media. Key findings include that younger individuals prefer online news, with platforms like Facebook and WhatsApp being primary channels for news access.
India Digital News Report slides | Reuters Institute
- 1. #IDNR | @risj_oxford Reuters Institute Digital News Report By Zeenab Aneez, Taberez Ahmed Neyazi, Antonis Kalogeropoulos, and Rasmus Kleis Nielsen. Full report available here: https://reutersinstitute.politics.ox.ac.uk/our-research/india-digital- news-report
- 2. Methodology 2 Polling by Supported by • The India Digital News Report was produced by Zeenab Aneez, Taberez Ahmed Neyazi, Antonis Kalogeropoulos, and Rasmus Kleis Nielsen based on a survey conducted by YouGov used an online questionnaire in early January 2019. • The sample is reflective of the English-speaking population in India that has access to the internet. It is not representative of the wider Indian population and does not necessarily reflect the wider market. • The data were weighted to targets on age and region based on the online population of India. • Overall, we surveyed 1,013 individuals.
- 3. India Digital News Report - Key findings A mobile first market, with far greater reliance on smartphones than personal computers. Widespread concern over various kinds of “fake news” and disinformation both online and offline. High use of social media but majority concerned over possible implications of expressing their political view online. Distributed discovery via search engines, social media, and messaging applications dominant. Low trust in news both overall and when found via social media (but some brands are trusted).
- 4. Key findings #IDNR | @risj_oxford
- 5. 5 31% uses only a smartphone or tablet to get news India far more mobile-dominated than other markets
- 6. Gateways to news 6 Distributed gateways (e.g. Search, Social Media) are more popular gateways to news in India than most other countries.
- 7. Use of social networks for news – selected markets 7 Facebook (52%) and WhatsApp (52%) are widely used for news with 35% using both
- 8. Main source of news by age 8 Younger (U35) Indians more likely to get news online and via social media than via TV and print
- 9. News and participation on social media #IDNR | @risj_oxford
- 10. Overlap in use of social networks and messaging apps for news 10
- 11. Proportion that agree each attribute is important when deciding to click through a news story on social media 11
- 12. Proportion that use Facebook & WhatsApp for each activity 12
- 13. Proportion concerned about different consequences of openly expressing their political views online 13
- 14. News use #IDNR | @risj_oxford
- 15. News brands used last week 15
- 16. Groups of news users based on interest and access 16
- 17. Proportion that are aware of and used partisan and alternative news websites in the past week 17
- 18. Proportion that used partisan and alternative news websites in the past week by political allegiance 18
- 19. Trust in news #IDNR | @risj_oxford
- 20. Trust in news 20
- 21. Proportion that trust most news most of the time by political allegiance 21
- 22. News brand trust (0-10) 22
- 23. News brand trust by political allegiance 23
- 25. Concern and exposure over “fake news” 25
- 26. Proportion who thinks that each actor should solve the misinformation problem 26
- 27. Future trends #IDNR | @risj_oxford
- 28. Proportion that wants to see more online news video – selected markets 28
- 29. Proportion that say each reason would encourage them to use news alerts 29
- 30. Proportion that uses an ad-blocker – Selected Markets 30
- 31. Proportion that would pay for online news in the future – selected markets 31
- 32. Proportion that would donate to an outlet 32
Editor's Notes
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