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INDIFFERENCE CURVE
ANALYSIS : ORDINAL
UTILITY APPROACH
Name – Vipul gangwar
CONTENTS
• Definition of indifference curve
• Assumptions
• Indifference schedule
• Indifference curve
• Marginal rate of substitution
• Some properties of IC
DEFINITION: IC
An indifference curve(IC) is the locus of two
goods which give the same level of
satisfaction to the consumer.
Thus consumer is indifferent towards all the
combinations lying on the same
indifference curve. In other words,
consumer gives equal preference to all
such combinations
Assumptions
• Rational behavior of the consumer
• Utility is ordinal
• Consistency in choice
• Transitivity in choice making
• Utility is the function of quantity of the commodities.
Indifference Schedule:
     
Combinations Apples Mangoes
     
A 15 1
     
B 11 2
     
C 8 3
     
D 6 4
     
E 5 5
Indifference curve IC shows all possible combinations of apples and mangoes
between which a person is indifferent. Point A shows consumption bundle
consisting of 15 apples and one mango. Moving from point A to Point B, we
are willing to give up 4 apples to get a second mango (total utility is the same
at points A and B).
Indifference curve
MARGINAL RATE OF
SUBSTITUTION (MRS) 
The marginal rate of substitution of X 
for  Y  (MRSxy)  is  defined  as  the 
amount  of  Y,  the  consumer  is  just 
willing  to  give  up  to  get  one  more 
unit  of  X    and  maintain  the  same 
level of satisfaction. 
MRSMRSxyxy
=
Decrease in the Consumption of Y
Increase in the Consumption of X
= (-) ∆Y
∆X
PROPERTIES OF IC
1. An Indifference curve has negative slope i.e. it 
slope downwards from left to right.
Given a combination of commodity X and commodity Y, with 
every increase in X, the amount in Y should fall in order that 
the level of satisfaction from every combination should 
remain the same. 
2. Indifference curve is always convex to the
origin.
Convexity illustrates the law of diminishing marginal
rate of substitution.
PROPERTIES OF IC
PROPERTIES OF IC
3. Two Indifference curves can never intersect
each other.
Indifference curves can never intersect each other
because each indifference curve represents a specific
level of satisfaction. If two indifference curves intersect
each other, then at the point of intersection, the
consumer is experiencing two different levels of utility.
PROPERTIES OF IC
4. Higher indifference curve
represents higher satisfaction.
More is preferred to Less
Indifference map
PROPERTIES OF IC
5. Indifference curve touches
neither X-axis nor Y-axis.
12
10
8
6
4
2
0
1 2 3 4 5
Apples
Oranges IC1
A(0, 10)
X
Indifference curve analysis   ordinal utility approach

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Indifference curve analysis ordinal utility approach

  • 1. INDIFFERENCE CURVE ANALYSIS : ORDINAL UTILITY APPROACH Name – Vipul gangwar
  • 2. CONTENTS • Definition of indifference curve • Assumptions • Indifference schedule • Indifference curve • Marginal rate of substitution • Some properties of IC
  • 3. DEFINITION: IC An indifference curve(IC) is the locus of two goods which give the same level of satisfaction to the consumer. Thus consumer is indifferent towards all the combinations lying on the same indifference curve. In other words, consumer gives equal preference to all such combinations
  • 4. Assumptions • Rational behavior of the consumer • Utility is ordinal • Consistency in choice • Transitivity in choice making • Utility is the function of quantity of the commodities.
  • 5. Indifference Schedule:       Combinations Apples Mangoes       A 15 1       B 11 2       C 8 3       D 6 4       E 5 5
  • 6. Indifference curve IC shows all possible combinations of apples and mangoes between which a person is indifferent. Point A shows consumption bundle consisting of 15 apples and one mango. Moving from point A to Point B, we are willing to give up 4 apples to get a second mango (total utility is the same at points A and B). Indifference curve
  • 7. MARGINAL RATE OF SUBSTITUTION (MRS)  The marginal rate of substitution of X  for  Y  (MRSxy)  is  defined  as  the  amount  of  Y,  the  consumer  is  just  willing  to  give  up  to  get  one  more  unit  of  X    and  maintain  the  same  level of satisfaction.  MRSMRSxyxy = Decrease in the Consumption of Y Increase in the Consumption of X = (-) ∆Y ∆X
  • 8. PROPERTIES OF IC 1. An Indifference curve has negative slope i.e. it  slope downwards from left to right. Given a combination of commodity X and commodity Y, with  every increase in X, the amount in Y should fall in order that  the level of satisfaction from every combination should  remain the same. 
  • 9. 2. Indifference curve is always convex to the origin. Convexity illustrates the law of diminishing marginal rate of substitution. PROPERTIES OF IC
  • 10. PROPERTIES OF IC 3. Two Indifference curves can never intersect each other. Indifference curves can never intersect each other because each indifference curve represents a specific level of satisfaction. If two indifference curves intersect each other, then at the point of intersection, the consumer is experiencing two different levels of utility.
  • 11. PROPERTIES OF IC 4. Higher indifference curve represents higher satisfaction. More is preferred to Less Indifference map
  • 12. PROPERTIES OF IC 5. Indifference curve touches neither X-axis nor Y-axis. 12 10 8 6 4 2 0 1 2 3 4 5 Apples Oranges IC1 A(0, 10) X