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Indigenous Representations
+ Social Media
OUB110:Am I black enough?
Indigenous Australian representations
Leesa Watego
@IscariotMedia, @CriticalClassrm @DeadlyBloggers
Lecture for Dr Juliana McLaughlin, QUT, April 21, 2015
Current writings by Aboriginal and Torres Strait Islander
people belong within a cultural and historical continuity that
predates the invasion whilst utilising, adapting and challenging
the written genres and
forms of the colonising culture.
Anita Heiss
My name is Leesa, and it’s
lovely to meet you :-)
You can find me on Facebook, Twitter, LinkedIn,
Instagram, Snapchat, Slideshare Google+,
Pinterest, YouTube, Tumblr, Foursquare (either
as leesawatego &/or IscariotMedia). I invite you
to connect.
Indigenous Representations & Social Media (lecture)
some blogging/social
media terms
self-hosted
platform
blog
post
Storify
Twitter
msm
paid/owned/earned
what is “social” media?
- As distinct from “print” media?
- User-Generated Content on a
diverse range of platforms?
http://caudallure.wordpress.com/2012/01/30/racist-headline-in-tasmanian-newspaper/
Herald Sun, 11th April 2015
“We have been portrayed … as
negligent and abusive parents,
extremely violent, sexually
abusive, corrupt, alcoholic,
substance abusers and bludgers
on welfare, suffering from
cultural dysfunction …”
Aileen Moreton-Robinson, 2012
Indigenous Representations & Social Media (lecture)
Research tool (survey)
Feminism, Fashion,
Design, Lifestyle, Politics,
Education, Indigenous
Organisations, Language,
Culture, Health, Well-
being, Professional,
Writers, Literature,
Business, Arts,
Only a small percentage of
Aboriginal & Torres Strait
Islander people
Platforms - Blogger,
Wordpress, Tumblr. Majority
do not have self-hosted
spaces
Small percentage have more
than one blog
All self-taught. A few have
attended workshops.
Responses -
Why do you blog?
Expression - share my stories, my life, my ideas, my
travels,
Strategic - build a professional profile
Activism - blogging is about Freedom + Empowerment -
“no one can stop me”,
Professional - income generation
Responses -
Impact of blogging
1. Professional success
a. launch of an online magazine
b. professional writing gigs (msm), increased credibility,
speaking engagements
c. publishing contracts
2. Skills development
a. improve writing skills
b. better engagement
c. deeper connections
3. National culture
a. Archived in Pandora (National Library)
4. Personal
a. Feels good to have a place to “speak in my own voice”
Responses -
Racism and other forms of
discrimination
Of respondents, only a
small percentage indicated
they had experienced
racism as a result of their
blogging.
Usually in the comments
section.
Responses -
Most indicated they would
not be hesitant about
writing something because
of the likelihood of racist
attack.
A few indicated that they
have deleted tweets after
making them.
“some non-Indigenous
people Storify tweets out
of context”
Have you experienced racism as
a result of blogging?
Do you self-censor your posts to
limit racist responses?
Advice to others concerned about
racism
Take the good with the bad (like all of life)
Use a pseudonym if you’re concerned
Take time to post (sleep on it, edit again, before you
publish)
There will always be haters, be courageous
Don’t take it personally
Know the risks before you start. Think about privacy
before you start
Build a supportive network
Do not read the comments
Responses -
Your Blogging Goals
Responses -
Build an app and other products
Build a more professional blog
Earn a living
Generate more msm writing opportunities
Generate online products - films, screenwriting,
books
Build a regular readership
Biggest hurdles for Murris in the
blogosphere
Responses -
Technology
Access
Racism - from commenters, lateral violence
Promotion
Time!!!
Pigeonholed into “an Indigenous blogger” category
General comments
Because of blogging ...
I feel less alone
I’ve found my voice
I’ve found new direction, career
I’ve made new friends and partnerships
Blogging ...
Takes too much time
Is great, but the Australian media & trolls make it
very tough for Indigenous voices
=> Write what you love, don’t think of the $ yet
www.indigenousx.com.au
www.sosblakaustralia.com
www.blakhistorymonth.com
Blogging, & other forms of online publication, allow
writers to define themselves (and their Aboriginality). It
can provide a space where First Nations Peoples can
play, explore, create, debate, rant and vent, satirise, and
philosophise the world in which we live.
Online publication, like other forms of publication, are
defined by particular structures. Issues of access,
ownership, permanence, and security all impact on the
effectiveness of online publication for First Nations
Peoples. But the potential to throw down or bypass the
gatekeepers of traditional publication is too great to
ignore.
Additional Reading
● Melissa Sweet (2009) Is the media part of the Aboriginal Health problem, and part of the
solution?
● Luke Pearson at TEDx Canberra - discussing the inspiration for his development of
@IndigenousX
● Bronwyn Carlson (2014) Well-Connected Indigenous kids keen to tap new ways to save
lives

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Indigenous Representations & Social Media (lecture)

  • 1. Indigenous Representations + Social Media OUB110:Am I black enough? Indigenous Australian representations Leesa Watego @IscariotMedia, @CriticalClassrm @DeadlyBloggers Lecture for Dr Juliana McLaughlin, QUT, April 21, 2015
  • 2. Current writings by Aboriginal and Torres Strait Islander people belong within a cultural and historical continuity that predates the invasion whilst utilising, adapting and challenging the written genres and forms of the colonising culture. Anita Heiss
  • 3. My name is Leesa, and it’s lovely to meet you :-) You can find me on Facebook, Twitter, LinkedIn, Instagram, Snapchat, Slideshare Google+, Pinterest, YouTube, Tumblr, Foursquare (either as leesawatego &/or IscariotMedia). I invite you to connect.
  • 6. what is “social” media? - As distinct from “print” media? - User-Generated Content on a diverse range of platforms?
  • 8. Herald Sun, 11th April 2015
  • 9. “We have been portrayed … as negligent and abusive parents, extremely violent, sexually abusive, corrupt, alcoholic, substance abusers and bludgers on welfare, suffering from cultural dysfunction …” Aileen Moreton-Robinson, 2012
  • 11. Research tool (survey) Feminism, Fashion, Design, Lifestyle, Politics, Education, Indigenous Organisations, Language, Culture, Health, Well- being, Professional, Writers, Literature, Business, Arts, Only a small percentage of Aboriginal & Torres Strait Islander people Platforms - Blogger, Wordpress, Tumblr. Majority do not have self-hosted spaces Small percentage have more than one blog All self-taught. A few have attended workshops. Responses -
  • 12. Why do you blog? Expression - share my stories, my life, my ideas, my travels, Strategic - build a professional profile Activism - blogging is about Freedom + Empowerment - “no one can stop me”, Professional - income generation Responses -
  • 13. Impact of blogging 1. Professional success a. launch of an online magazine b. professional writing gigs (msm), increased credibility, speaking engagements c. publishing contracts 2. Skills development a. improve writing skills b. better engagement c. deeper connections 3. National culture a. Archived in Pandora (National Library) 4. Personal a. Feels good to have a place to “speak in my own voice” Responses -
  • 14. Racism and other forms of discrimination Of respondents, only a small percentage indicated they had experienced racism as a result of their blogging. Usually in the comments section. Responses - Most indicated they would not be hesitant about writing something because of the likelihood of racist attack. A few indicated that they have deleted tweets after making them. “some non-Indigenous people Storify tweets out of context” Have you experienced racism as a result of blogging? Do you self-censor your posts to limit racist responses?
  • 15. Advice to others concerned about racism Take the good with the bad (like all of life) Use a pseudonym if you’re concerned Take time to post (sleep on it, edit again, before you publish) There will always be haters, be courageous Don’t take it personally Know the risks before you start. Think about privacy before you start Build a supportive network Do not read the comments Responses -
  • 16. Your Blogging Goals Responses - Build an app and other products Build a more professional blog Earn a living Generate more msm writing opportunities Generate online products - films, screenwriting, books Build a regular readership
  • 17. Biggest hurdles for Murris in the blogosphere Responses - Technology Access Racism - from commenters, lateral violence Promotion Time!!! Pigeonholed into “an Indigenous blogger” category
  • 18. General comments Because of blogging ... I feel less alone I’ve found my voice I’ve found new direction, career I’ve made new friends and partnerships Blogging ... Takes too much time Is great, but the Australian media & trolls make it very tough for Indigenous voices => Write what you love, don’t think of the $ yet
  • 22. Blogging, & other forms of online publication, allow writers to define themselves (and their Aboriginality). It can provide a space where First Nations Peoples can play, explore, create, debate, rant and vent, satirise, and philosophise the world in which we live. Online publication, like other forms of publication, are defined by particular structures. Issues of access, ownership, permanence, and security all impact on the effectiveness of online publication for First Nations Peoples. But the potential to throw down or bypass the gatekeepers of traditional publication is too great to ignore.
  • 23. Additional Reading ● Melissa Sweet (2009) Is the media part of the Aboriginal Health problem, and part of the solution? ● Luke Pearson at TEDx Canberra - discussing the inspiration for his development of @IndigenousX ● Bronwyn Carlson (2014) Well-Connected Indigenous kids keen to tap new ways to save lives