Intelligence solution BLINK

How to sustain an active external intelligence &
monitoring activity at a minimal cost? BLINK

INFORMATION is the key competitive
advantage.
“Not being aware of…” is no longer an acceptable excuse
to justify bad performance or lost opportunities.
“The Knowledge Economy” is structure around creating,
finding, analyzing, distributing and using information,
both internally and externally.
Every organization today is investing in “Business
Intelligence” systems that allows the exploitation of
information collected from its clients.
But what about information that is being published on
the Internet, is available but no one is looking at?
© BlinkLogics - Canada www.blinklogics.com 2

What kind of information should an
organization monitor?
Technological intelligence: every R&D, innovation,
technical breakthrough that is happening within your
industry, but also within related industries.
Market intelligence: macro-economic information,
regulations, consumers trends, micro-economic
information, distribution channels, social trends affecting
buyers behavior.
Competitive intelligence: current competitors news and
update, but also potential competition coming from new
market entrants or related industries horizontal
expansion.

Where, how and who?
Information is everywhere on the Internet: “too
much information makes it unusable”.
How to filter the credible sources of "fake news" and
other "bots"?
Who in the company should be responsible for the
watch?

Where, how and who? Our answers
Information is everywhere on the Internet: BLINK offers
you a smart tool to help you find relevant information.
How to filter the credible sources of "fake news" and
other "bots"? BLINK analyzes your readings and
automatically learns to eliminate sources that you do
not consider credible.
Who in the company should be responsible for the
watch? We believe that everyone should be
responsible for monitoring in their own field, for this
we propose a new approach easily adoptable.

Process
Define the type
of information
needed
Identify
information
sources
Regularly fetch
information
Sort, assess and
classify
Optimize list of
sources and
information
types
Analyze, detect
links and
patterns
Visualize
analytical
results
Select and
distribute

If you are facing any of these
challenges ...
You have so many sources of information to follow to ensure your
competitive intelligence, technological and economic, but you never
find enough time to read all these articles ...
Between RSS feeds, Twitter and websites ... you can not sort all this
information and organize it efficiently ...
Informing your teams about the latest advances in your business field
is crucial for your organization, but you are missing a simple tool for
sharing information ...
You are looking for early detection of trends, innovations, mergers,
acquisitions around the world, but it is difficult to track in real time all
the international news in sectors increasingly specialized ...
You want to be alerted about innovations and technologies that you
do not know yet (and therefore do not follow yet!)

So what is BLINK?
It is a SaaS platform for intelligent tracking and information
analysis.
It is a web service, available on the main browsers.
8© BlinkLogics - Canada www.blinklogics.com

How does BLINK function?
BLINK uses natural language processing, inferential statistics,
relevance ranking, sentiment analysis, automatic searches,
and continuous improvement of source lists to create graphs
and alerts.
BLINK automatically identifies the names of people, locations,
businesses, and organizations, and measures how often these
names appear over time.
BLINK alerts you in real time whenever a frequency of
keyword citation increases rapidly.

Why would you need it?
BLINK allows you to save a lot of time spent skimming the
various sources of information to hope to detect a trend.
BLINK allows you to first detect news that may become
important phenomena.
BLINK allows you to search for keywords in thousands of
articles, with a 5-month follow-up, even if the sources of
these articles have changed the URLs.
BLINK allows you to visualize the frequencies, trends and
correlations between different words, thanks to a dynamic
graphical representation.

Who is it for?
• All organizations that want to do more effective business
intelligence, while spending less time on it.
• CEOs, Strategy Directors, Business Managers / Watch and
Compliance Officers, CIO and CKO.
• Government organizations on the lookout for new technological,
commercial and industrial opportunities.
• Business analysts, consultants, lawyers and other players from the
world of investment, mergers and acquisitions.
• SMEs that can not afford to allocate all the necessary resources to
ensure a good performance.
• Experts who want to stay on the cutting edge of news in their area
of experƟse.

Thank you!
Contacts:
• +1.514.800.5392
• +1.438.503.9721
Omar.momtaz@nteo.ca
Robert.bolduc@nteo.ca
www.blinklogics.com
BLINK LOGICS
4169A rue Saint-Denis,
Montréal, H2W 2M7
Québec - Canada

Intelligence solution BLINK

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