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Intro To Mobile Apps

J
joewheeler

The document discusses mobile applications, including what they are, statistics on adoption and revenue, reasons for developing mobile apps, whether to build a native or mobile web app, and distribution options. It provides information on the major mobile platforms (iOS, Android, Windows, Blackberry), development languages for each, and considerations for whether an organization has the ability to develop an app.

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Image credit Apple Inc http://www.apple.com/ipad/business/ipad-at-work/presentations.html Joe Wheeler – jwheeler@ignew.com – 502-272-1121 1
 What is a mobile application?  Mobile adoption and statistics  Why build a mobile application?  What should your mobile app do?  Native application or mobile site?  Can you build it?  Distribution Joe Wheeler – jwheeler@ignew.com – 502-272-1121 2
 Application software developed for handheld devices (smart phones &tablets) http://en.wikipedia.org/wiki/Mobile_application_development Apple Android HP Blackberry Windows 7 Joe Wheeler – jwheeler@ignew.com – 502-272-1121 3
Joe Wheeler – jwheeler@ignew.com – 502-272-1121 4
Joe Wheeler – jwheeler@ignew.com – 502-272-1121 5
Joe Wheeler – jwheeler@ignew.com – 502-272-1121 6
Total Apps Downloads $ To Developers $ To Apple 425,000 14,000,000,000 $3,000,000,000 $1,300,000,000 Total Apps Downloads $ To Developers $ To Google 200,000 3,000,000,000 $21,000,000 $0 Joe Wheeler – jwheeler@ignew.com – 502-272-1121 7
Engage with customers Make $$$ Advertise and notify Disrupt an aging industry Image credit Square Inc https://squareup.com Joe Wheeler – jwheeler@ignew.com – 502-272-1121 8
Create internal efficiencies Integrate through APIs Enable mobile workforce Solve your own problems Image credit EVERNOTE http://evernote.com Joe Wheeler – jwheeler@ignew.com – 502-272-1121 9
 Determine your use cases › What are my problems › What can be improved › Who should use it › Is there an app already that already does it  Write a mobile strategy statement  Determine ROI Joe Wheeler – jwheeler@ignew.com – 502-272-1121 10
Apple Android Objective-C Java Windows 7 HP .NET Mobile Web Site JavaScript Any web language C, C++ Optimized for mobile m.flickr.com amazon.com/gp/aw/h.html Blackberry JavaScript HTML5 CSS Joe Wheeler – jwheeler@ignew.com – 502-272-1121 11
 Do you have mobile dev experience › Native mobile languages › Mobile development platforms/interpreters › Multiple operating systems  Managing developers license  Application updates and security  Application distribution, marketing Joe Wheeler – jwheeler@ignew.com – 502-272-1121 12
Joe Wheeler Director, New Business Development & Communications igNew jwheeler@ignew.com 502-272-1121 Joe Wheeler – jwheeler@ignew.com – 502-272-1121 13

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Intro To Mobile Apps

  • 1. Image credit Apple Inc http://www.apple.com/ipad/business/ipad-at-work/presentations.html Joe Wheeler – jwheeler@ignew.com – 502-272-1121 1
  • 2. ď‚ž What is a mobile application? ď‚ž Mobile adoption and statistics ď‚ž Why build a mobile application? ď‚ž What should your mobile app do? ď‚ž Native application or mobile site? ď‚ž Can you build it? ď‚ž Distribution Joe Wheeler – jwheeler@ignew.com – 502-272-1121 2
  • 3. ď‚ž Application software developed for handheld devices (smart phones &tablets) http://en.wikipedia.org/wiki/Mobile_application_development Apple Android HP Blackberry Windows 7 Joe Wheeler – jwheeler@ignew.com – 502-272-1121 3
  • 4. Joe Wheeler – jwheeler@ignew.com – 502-272-1121 4
  • 5. Joe Wheeler – jwheeler@ignew.com – 502-272-1121 5
  • 6. Joe Wheeler – jwheeler@ignew.com – 502-272-1121 6
  • 7. Total Apps Downloads $ To Developers $ To Apple 425,000 14,000,000,000 $3,000,000,000 $1,300,000,000 Total Apps Downloads $ To Developers $ To Google 200,000 3,000,000,000 $21,000,000 $0 Joe Wheeler – jwheeler@ignew.com – 502-272-1121 7
  • 8. Engage with customers Make $$$ Advertise and notify Disrupt an aging industry Image credit Square Inc https://squareup.com Joe Wheeler – jwheeler@ignew.com – 502-272-1121 8
  • 9. Create internal efficiencies Integrate through APIs Enable mobile workforce Solve your own problems Image credit EVERNOTE http://evernote.com Joe Wheeler – jwheeler@ignew.com – 502-272-1121 9
  • 10. ď‚ž Determine your use cases › What are my problems › What can be improved › Who should use it › Is there an app already that already does it ď‚ž Write a mobile strategy statement ď‚ž Determine ROI Joe Wheeler – jwheeler@ignew.com – 502-272-1121 10
  • 11. Apple Android Objective-C Java Windows 7 HP .NET Mobile Web Site JavaScript Any web language C, C++ Optimized for mobile m.flickr.com amazon.com/gp/aw/h.html Blackberry JavaScript HTML5 CSS Joe Wheeler – jwheeler@ignew.com – 502-272-1121 11
  • 12. ď‚ž Do you have mobile dev experience › Native mobile languages › Mobile development platforms/interpreters › Multiple operating systems ď‚ž Managing developers license ď‚ž Application updates and security ď‚ž Application distribution, marketing Joe Wheeler – jwheeler@ignew.com – 502-272-1121 12
  • 13. Joe Wheeler Director, New Business Development & Communications igNew jwheeler@ignew.com 502-272-1121 Joe Wheeler – jwheeler@ignew.com – 502-272-1121 13