This document summarizes the challenges of conducting brand-specific influenza vaccine effectiveness studies in Europe. It notes that methodological issues like differences in vaccine administration, circulation of strains between countries, and study designs and settings make pooling data challenging. Existing surveillance systems like I-Move only estimate overall effectiveness, not brand-specific. The costs of expanding systems to allow brand-specific estimates would be very high, around 3-10 million euros per year. Additional challenges include low and varying vaccination rates, vaccine tenders that impact brand distribution, and lack of reliable brand-level data in most countries. Public health authorities control the data but manufacturers need oversight due to regulatory requirements. Improvements will take time and investment.