Ipsos MORI Issues Index June 2018
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The June 2018 Ipsos Mori Issues Index highlights key concerns among British adults, with Brexit/EU being the most significant issue at 46%, followed closely by concerns regarding the NHS/healthcare at 44%. The data reflects long-term trends in public sentiment regarding various issues such as crime, immigration, and the economy, showing fluctuations in importance over time. The survey was conducted with a representative sample of 974 British adults, emphasizing the shifting priorities of the public.
Ipsos MORI Issues Index June 2018
- 1. June 2018 IPSOS MORI ISSUES INDEX Contacts: Gideon.Skinner@ipsos.com Michael.Clemence@ipsos.com 020 7347 3000
- 2. 2 Issues Facing Britain – June Base: 974 British adults 18+, 1 – 12 June 2018 What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 46% 44% 20% 20% 19% 19% 19% 17% 14% 12% Common Market/Brexit/EU/Europe NHS/Hospitals/Healthcare Immigration/immigrants Crime/Law and Order/ASB Education/schools Housing Poverty/Inequality Economy Defence/foreign affairs/terrorism Unemployment +4 -3 -2 % Change since May: Position Top mentions % +1 +3 +2 +1 +1 -5 +3 +1 -1 +1-1 -1 +1 +1 -3 +1 +1
- 3. 3 Issues Facing Britain – June What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 46% 44% 20% 20% 19% 19% 19% 17% 14% 12% 30% 12% 8% 4% 2% 3% 5% 4% 3% 2% Common Market/Brexit/EU/Europe NHS/Hospitals/Healthcare Immigration/immigrants Crime/Law and Order/ASB Education/schools Housing Poverty/Inequality Economy Defence/foreign affairs/terrorism Unemployment Top mentions % MOST/OTHER IMPORTANT ISSUES MOST IMPORTANT ISSUE Base: 974 British adults 18+, 1 – 12 June 2018
- 4. 4 Issues Facing Britain: Long Term Trends Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 0 10 20 30 40 50 60 70 May 1997 May 1998 May 1999 May 2000 May 2001 May 2002 May 2003 May 2004 May 2005 May 2006 May 2007 May 2008 May 2009 May 2010 May 2011 May 2012 May 2013 May 2014 May 2015 May 2016 May 2017 May 2018 NHS UNEMPLOYMENT CRIME/LAW & ORDER ECONOMY IMMIGRATION EU/BREXIT
- 5. 5 Issues Facing Britain: Ten Year Trends Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 0 10 20 30 40 50 60 70 Jun 2008 Jun 2009 Jun 2010 Jun 2011 Jun 2012 Jun 2013 Jun 2014 Jun 2015 Jun 2016 Jun 2017 Jun 2018 NHS EU/BREXIT IMMIGRATION ECONOMY HOUSING UNEMPLOYMENT
- 6. 6 Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home 0% 10% 20% 30% 40% 50% 60% May-10 Feb-11 Nov-11 Aug-12 May-13 Feb-14 Nov-14 Aug-15 May-16 Feb-17 Nov-17 Issues Facing Britain: Single Biggest Issue 2010 - 2018 What do you see as the most important issue facing Britain today? Source: Ipsos MORI Issues Index NHS EU/BREXIT IMMIGRATION ECONOMY DEFENCE/ TERRORISM UNEMPLOYMENT
- 7. 7 Cameron becomes PM GE 2017Vote for Brexit; May becomes PM Issues Facing Britain: NHS / Hospitals / Healthcare What do you see as the most/other important issues facing Britain today? 0 10 20 30 40 50 60 70 80 May 1997 May 1998 May 1999 May 2000 May 2001 May 2002 May 2003 May 2004 May 2005 May 2006 May 2007 May 2008 May 2009 May 2010 May 2011 May 2012 May 2013 May 2014 May 2015 May 2016 May 2017 May 2018 Report says waiting lists have doubled under Labour Lowest score since December 1985 (12%) Highest score since April 2002 (61%) Source: Ipsos MORI Issues IndexBase: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
- 8. 8 GE 2017Vote for Brexit; May becomes PM Cameron becomes PM Issues Facing Britain: Common Market / Europe / EU / Brexit What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 0 10 20 30 40 50 60 May 1997 May 1998 May 1999 May 2000 May 2001 May 2002 May 2003 May 2004 May 2005 May 2006 May 2007 May 2008 May 2009 May 2010 May 2011 May 2012 May 2013 May 2014 May 2015 May 2016 May 2017 May 2018 Treaty of Accession: ten new EU Member States France and Holland reject ratification of EU constitution Lowest score recorded (1%) Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home 52%: Highest recorded score
- 9. 9 GE 2017Vote for Brexit; May becomes PM Cameron becomes PM Issues Facing Britain: Immigration / Immigrants Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home NB Until Sept 2014 the code was race relations/immigration/immigrants What do you see as the most/other important issues facing Britain today? 0 10 20 30 40 50 60 May 1997 May 1998 May 1999 May 2000 May 2001 May 2002 May 2003 May 2004 May 2005 May 2006 May 2007 May 2008 May 2009 May 2010 May 2011 May 2012 May 2013 May 2014 May 2015 May 2016 May 2017 May 2018 Border controls relaxed for “A8” EU Countries (Poland, etc.) Source: Ipsos MORI Issues Index EU Border controls relaxed for Romanians and Bulgarians Highest concern ever recorded (56%)
- 10. 10 GE 2017Vote for Brexit; May becomes PM Cameron becomes PM Issues Facing Britain: Economy / Economic situation What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 0 10 20 30 40 50 60 70 May 1997 May 1998 May 1999 May 2000 May 2001 May 2002 May 2003 May 2004 May 2005 May 2006 May 2007 May 2008 May 2009 May 2010 May 2011 May 2012 May 2013 May 2014 May 2015 May 2016 May 2017 May 2018 Global recession and Russian Financial crisis Highest score since 1992; Most important issue for the first time Sub-prime mortgage crisis in the US Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home Northern Rock nationalised Lowest score since December 2007 (17%)
- 11. 11 GE 2017Vote for Brexit; May becomes PM Cameron becomes PM Issues Facing Britain: Unemployment / Factory closure / Lack of industry What do you see as the most/other important issues facing Britain today? 0 10 20 30 40 50 May 1997 May 1998 May 1999 May 2000 May 2001 May 2002 May 2003 May 2004 May 2005 May 2006 May 2007 May 2008 May 2009 May 2010 May 2011 May 2012 May 2013 May 2014 May 2015 May 2016 May 2017 May 2018 Unemployment falls below 1 million for first time in 25 years Minimum wage introduced Unemployment in Britain rises to 5.5% Lowest ever score (5%) Youth unemployment reaches 1 million Lowest score since July 2008 (10%) Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home Source: Ipsos MORI Issues Index
- 12. 12 GE 2017Vote for Brexit; May becomes PM Cameron becomes PM Issues Facing Britain: Education / Schools What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 0 10 20 30 40 50 May 1997 May 1998 May 1999 May 2000 May 2001 May 2002 May 2003 May 2004 May 2005 May 2006 May 2007 May 2008 May 2009 May 2010 May 2011 May 2012 May 2013 May 2014 May 2015 May 2016 May 2017 May 2018 Introduction of university tuition fees; Education most important issue First City Academies introduced Lowest score since Dec 1985 (9%) Labour’s second term - pledge to improve failing secondary schools Highest score since September 2006 (27%) Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
- 13. 13 GE 2017Vote for Brexit; May becomes PMCameron becomes PM Issues Facing Britain: Crime / Law & Order / Violence / Vandalism / ASB Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 0 10 20 30 40 50 60 May 1997 May 1998 May 1999 May 2000 May 2001 May 2002 May 2003 May 2004 May 2005 May 2006 May 2007 May 2008 May 2009 May 2010 May 2011 May 2012 May 2013 May 2014 May 2015 May 2016 May 2017 May 2018 May day riots Riots across England Lowest score since March 1991 (8%) Highest score since November 2011 (23%)
- 14. 14 GE 2017Vote for Brexit; May becomes PM Cameron becomes PM Issues Facing Britain: Defence / Foreign Affairs / International terrorism What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 0 10 20 30 40 50 60 70 May 1997 May 1998 May 1999 May 2000 May 2001 May 2002 May 2003 May 2004 May 2005 May 2006 May 2007 May 2008 May 2009 May 2010 May 2011 May 2012 May 2013 May 2014 May 2015 May 2016 May 2017 May 2018 9/11 “7/7” London Bombing Invasion of Iraq UK withdraws from Iraq War in Kosovo Parliamentary vote against action in Syria NATO bombing in Libya Rise of IS Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home Paris attacks and Parliamentary vote for action against IS in Syria London Bridge attack
- 15. 15 GE 2017Vote for Brexit; May becomes PM Cameron becomes PM Issues Facing Britain: Poverty/inequality What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 0 5 10 15 20 25 May 1998 May 1999 May 2000 May 2001 May 2002 May 2003 May 2004 May 2005 May 2006 May 2007 May 2008 May 2009 May 2010 May 2011 May 2012 May 2013 May 2014 May 2015 May 2016 May 2017 May 2018 Sept 1999: Alastair Darling – “one child in three” living in poverty December 2016: highest score recorded (20%) January 2005: Make Poverty History campaign launched on New Year’s Day Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
- 16. 16 GE 2017Vote for Brexit; May becomes PM Cameron becomes PM Issues Facing Britain: Inflation/Prices What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 0 5 10 15 20 25 30 May 1997 May 1998 May 1999 May 2000 May 2001 May 2002 May 2003 May 2004 May 2005 May 2006 May 2007 May 2008 May 2009 May 2010 May 2011 May 2012 May 2013 May 2014 May 2015 May 2016 May 2017 May 2018 Lowest score since Sep 2007 (4%) Inflation rate hits 16 year peak Inflation rises to 3.4% Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
- 17. 17 GE 2017Vote for Brexit; May becomes PM Cameron becomes PM Issues Facing Britain: Housing What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 0 5 10 15 20 25 30 May 1997 May 1998 May 1999 May 2000 May 2001 May 2002 May 2003 May 2004 May 2005 May 2006 May 2007 May 2008 May 2009 May 2010 May 2011 May 2012 May 2013 May 2014 May 2015 May 2016 May 2017 May 2018 Highest score since October 1974 (22%) Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
- 18. 18 GE 2017Vote for Brexit; May becomes PMCameron becomes PM Issues Facing Britain: Pensions/Social Security/Benefits What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 0 5 10 15 20 25 30 May 1997 May 1998 May 1999 May 2000 May 2001 May 2002 May 2003 May 2004 May 2005 May 2006 May 2007 May 2008 May 2009 May 2010 May 2011 May 2012 May 2013 May 2014 May 2015 May 2016 May 2017 May 2018 Equitable Life sells its non-profit pension annuities Labour proposes ‘affluence testing’ to exclude the well-off from state benefits Gordon Brown unveils pension credits Pensions commission report – “more than 12 million working people are not saving enough for their retirement” Lowest ever score (3%) Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
- 19. 19 GE 2017Vote for Brexit; May becomes PMCameron becomes PM Issues Facing Britain: Pollution / Environment What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 0 5 10 15 20 May 1997 May 1998 May 1999 May 2000 May 2001 May 2002 May 2003 May 2004 May 2005 May 2006 May 2007 May 2008 May 2009 May 2010 May 2011 May 2012 May 2013 May 2014 May 2015 May 2016 May 2017 May 2018 Widespread flooding during wet autumn Nine killed in gales across Britain Winter flooding and storms Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
- 20. 20 GE 2017Vote for Brexit; May becomes PM Cameron becomes PM Issues Facing Britain: Low pay/minimum wage/fair wages What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 0 5 10 15 20 May 1999 May 2000 May 2001 May 2002 May 2003 May 2004 May 2005 May 2006 May 2007 May 2008 May 2009 May 2010 May 2011 May 2012 May 2013 May 2014 May 2015 May 2016 May 2017 May 2018 Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home Highest recorded score (15%)
- 21. 21 Issues Facing Britain: Party support What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 64% 45% 33% 24% 17% 16% 7% 17% 20% 10% 47% 54% 15% 19% 25% 26% 31% 22% 11% 14% Common Market/Brexit/EU/Europe NHS/Hospitals/Healthcare Immigration/immigrants Crime/Law and Order/ASB Education/schools Housing Poverty/Inequality Economy Defence/foreign affairs/terrorism Unemployment Top mentions % CONSERVATIVE SUPPORTERS LABOUR SUPPORTERS Base: 974 British adults 18+, 1 – 12 June 2018
- 22. 22 Issues Facing Britain: Men and women What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 51% 42% 20% 18% 17% 20% 17% 19% 13% 13% 41% 46% 20% 21% 21% 17% 20% 15% 14% 11% Common Market/Brexit/EU/Europe NHS/Hospitals/Healthcare Immigration/immigrants Crime/Law and Order/ASB Education/schools Housing Poverty/Inequality Economy Defence/foreign affairs/terrorism Unemployment Top mentions % MEN WOMEN Base: 974 British adults 18+, 1 – 12 June 2018
- 23. 23 Issues Facing Britain: Social grade What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 56% 50% 18% 17% 25% 20% 22% 21% 16% 10% 33% 37% 22% 23% 11% 17% 14% 13% 10% 14% Common Market/Brexit/EU/Europe NHS/Hospitals/Healthcare Immigration/immigrants Crime/Law and Order/ASB Education/schools Housing Poverty/Inequality Economy Defence/foreign affairs/terrorism Unemployment Top mentions % ABC1 C2DE Base: 974 British adults 18+, 1 – 12 June 2018
- 24. 24 Issues Facing Britain: Age group What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 36% 41% 11% 14% 19% 23% 22% 20% 14% 11% 45% 45% 23% 21% 21% 21% 22% 19% 13% 12% 54% 47% 25% 24% 17% 13% 12% 14% 14% 12% Common Market/Brexit/EU/Europe NHS/Hospitals/Healthcare Immigration/immigrants Crime/Law and Order/ASB Education/schools Housing Poverty/Inequality Economy Defence/foreign affairs/terrorism Unemployment Top mentions % 18-34 35-54 55+ Base: 974 British adults 18+, 1 – 12 June 2018
- 25. 25 Issues Facing Britain: Age and social grade What do you see as the most/other important issues facing Britain today? Top three issues by age and social grade Source: Ipsos MORI Issues Index 66% 53% 26% EU/Brexit NHS Education 54% 48% 27% EU/Brexit NHS Educati… Education/ Poverty 49% 47% 26% NHS EU/Brexit Poverty 42% 41% 32% EU/Brexit NHS Immigration 38% 31% 25% NHS EU/Brexit Crime 32% 23% 23% NHS Housing EU/Brexit 18-3435-5455+ ABC1 C2DE Social grade Agebracket Base: 974 British adults 18+, 1 – 12 June 2018
- 26. 26 Issues Facing Britain: Concern about Brexit/EU by subgroup What do you see as the most/other important issues facing Britain today? EU/Europe/Brexit Ipsos MORI Issues Index 18-24 25-34 35-44 45-54 55-64 65+ Concern about the EU/Brexit by age group: 67% 38% 42% 55% Concern by region: 46% 51% 41% 64% 47% 63% 49% 41% 26% Overall Concern about the EU/Brexit by key demographic groups: 38% 39% 34% 47% 57% 52%43% Men Women CON LAB AB C1 C2 DE Social GradeGender Party support Base: 974 British adults 18+, 1 – 12 June 2018
- 27. 27 Issues Facing Britain: Concern about the NHS by subgroup What do you see as the most/other important issues facing Britain today? NHS Ipsos MORI Issues Index 18-24 25-34 35-44 45-54 55-64 65+ Concern about the NHS by age group: 60% 44% 40% 49% Concern by region: 44% 42% 46% 45% 54% 52% 49% 45% 30% Overall Concern about the NHS by key demographic groups: 40% 39% 42% 42% 47% 47%48% Men Women CON LAB AB C1 C2 DE Social GradeGender Party support Base: 974 British adults 18+, 1 – 12 June 2018
- 28. 28 Issues Facing Britain: Concern about immigration by subgroup What do you see as the most/other important issues facing Britain today? Immigration/immigrants Ipsos MORI Issues Index 18-24 25-34 35-44 45-54 55-64 65+ Concern about immigration by age group: 17% 23% 19% 19% Concern by region: 11% 7% 15% 26% 24% 25% 20% 20% 20% 20% 33% 15% 17% 20% 16% 28% Overall Men Women CON LAB Social GradeGender Party support Base: 974 British adults 18+, 1 – 12 June 2018 AB C1 C2 DE Concern about immigration by key demographic groups:
- 29. June 2018 IPSOS MORI ISSUES INDEX For more information contact: Gideon.Skinner@ipsos.com Michael.Clemence@ipsos.com