ITC Limited, founded as Imperial Tobacco Company of India in 1910, is a diversified conglomerate headquartered in Kolkata, India, led by Chairman Y.C. Deveshwar. The company's strategic focus spans various sectors, including FMCG, hotels, and agri-business, with a mission to enhance stakeholder value while navigating challenges like government regulations and competition. A SWOT analysis indicates strengths in brand presence and distribution, but reveals vulnerabilities due to dependency on tobacco revenue and external market pressures.