Lightning Talk #11: Designer spaces by Alastair Simpson
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The document discusses the concept of design thinking and its application within office environments to foster creativity, collaboration, and customer-centric solutions. It highlights various acquisitions in the design field by major companies and the importance of creating versatile design spaces that enhance productivity. The principles of design thinking are emphasized, along with the need for iterative and inclusive processes in fostering a culture of innovation.
Lightning Talk #11: Designer spaces by Alastair Simpson
- 1. Designer Spaces Diffusing design through the office environment ALASTAIR SIMPSON @ALANSTAIRS
- 2. • Big cool statistic • 2,56 9 • Add-Ons in Marketplace @ALANSTAIRS
- 3. @ALANSTAIRS
- 4. • Big cool statistic • 2,56 9 • Add-Ons in Marketplace @ALANSTAIRS
- 5. • Big cool statistic • 2,56 9 • Add-Ons in Marketplace @ALANSTAIRS
- 7. @ALANSTAIRS Deep empathy Design with a big D Localisation Design thinking Brand storytelling Context transparency Thought leadership Content strategy Agile UX Synergy Value added Culture change Native advertising Growth hacking Viewability Newsjacking Customer-centricity Engagement marketing Omnichannel retailing Neuromorphics Immersive design Media agnostic Design thinking
- 8. August IBM Plans to hire 100 designers KPMG Acquires Cynergy March Facebook Acquires Hot Studio May Accenture Acquires Fjord 2013 2014 March July GE Opens Design Studio BCG Acquires Strategic & Creative October Capital One Acquires Adaptive Path 2015 January Facebook Acquires Teehan+Lax April BBVA Acquires Spring Studio May McKinsey Acquires Lunar Wipro Acquires Designit July @ALANSTAIRS
- 9. @ALANSTAIRS Isolated designInfuse design thinking
- 10. @ALANSTAIRS Design thinking Design thinking is a formal method to define problems and ideate a number of creative, yet customer centric solutions, and iterate to ensure an improved future result. ideate creative iterate
- 14. Design sparring
- 15. Art critique
- 18. • Big cool statistic • 2,56 9 • Add-Ons in Marketplace Codify design @ALANSTAIRS
- 21. @ALANSTAIRS
- 31. @ALANSTAIRS QUICK HACKS Shuffle Drive certain work Facilitation items
- 42. @ALANSTAIRS QUICK HACKS Key walls Set context Encourage feedback Update regularly
- 56. @ALANSTAIRS QUICK HACKS Express yourself! Define the essence Diffuse
- 66. @HUMPHREYBC Welcome to our office @ALANSTAIRS