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Link Labs
Preparing for the 2G, 3G, and CDMA Sunsets
January 2018
Agenda
• About Link Labs
• Technology overview of 2G, 3G, CDMA, and LTE
• Key timelines and milestones
• What does this mean for my IoT Strategy?
• What is the right technology to choose?
• Costs and benefits of transitioning now
2
How to ask a question
Many questions were submitted before the webinar
To submit additional questions visit http://forum.link-labs.com/
3
About Link Labs
4
Technology Overview
2G
• GPRS
• EDGE
• CDMA2000 – 1xRTT
3G
• UMTS
• HSPA
• HSPA+
• CDMA2000 – 1xEV-DO
5
4G
• LTE-Advanced / E-UTRA
• WiMAX
Technology Overview
6
Technology Generation Family
Peak DL
data rates
Major US Carriers
GPRS 2G GSM 85 Mbps AT&T, T-Mobile
EDGE 2G GSM 1.9 Mbps AT&T, T-Mobile
1xRTT 2G CDMA 150 kbps Verizon, Sprint, US Cellular
UMTS / HSPA 3G GSM 14 Mbps AT&T, T-Mobile
HSPA+ 3G 3GPP 168 Mbps* AT&T, T-Mobile
1xEV-DO 3G CDMA 5 Mbps Verizon, Sprint, US Cellular
LTE-A 4G 3GPP 300 Mbps All**
WiMAX 4G IEEE 802.16 365 Mbps Clearwire/Sprint (abandoned)
Shutdown dates
7
2016 2017/18 2019 2020 2021+
AT&T 2G
AT&T no longer
certifying 3G devices
AT&T 3G
Sprint CMDA*
TMO 2G/3G*
*Estimated
Verizon no longer certifying
CDMA devices
Verizon CDMA (2G/3G)
Shutdown dates
What does this mean for my IoT Strategy?
9
What is the right technology to choose?
• Power constraints
• Data throughput
• Latency
• Network Availability
• Cost
10
Typical Cellular IoT System
11
RF Frontend
Baseband Chipset
Power
Mgmt
Memory
SIM/UICC
Sensor(s) /
Actuator(s)
Other I/Os /
Peripherals
Host Application
Processor
Battery /
Power
Memory
eNodeB
EPC
PDN
IMS / Gateway /
VPN
Managed Services
Device Management
SIM Management
Application Enablement
Power and data management
Billing
FOTA
Application
U/I
Rules / Alerts
Reports
Billing
Cellular Module
12
Network Availability – LTE
2017 State of LTE Report –
http://opensignal.com/reports/2017/11/state-of-lte
(China had >70% coverage in 2016. Not surveyed in 2017)
LTE Overview
14
UE Category Peak DL Speed Peak UL Speed 3 GPP Release
0 1 Mbps 1 Mbps 12
1 10 Mbps 5 Mbps 8
2 50 Mbps 25 Mbps 8
3 100 Mbps 50 Mbps 8
4 150 Mbps 50 Mbps 8
5 300 Mbps 75 Mbps 8
6 300 Mbps 50/100 Mbps 10
M1 1 Mbps 1 Mbps 13
NB1 250 kbps 20 / 250 kbps 13
Network Availability – M1 / NB1
How much is this going to cost?
• Design
• Components
• Certification and testing
• Cellular service
• Managed services
16
Design
• Depends on complexity of device
• Lots of module vendors have similar footprints and interfaces to make
transition easier
• What other parts of the stack need to be added or modified?
• In-house or outsourced resources?
• What other product changes are being made?
• New data plan(s)/contract(s)
17
Components
18
• Assume 10K units per year
• Sensor, Host MCU, Memory, PCB,
connectors, other application-specific
components – $10-30
• Cellular Module, SIM, SIM holder, level
shifter(s), connectors – $20-30
• Antenna – $5-10
• Battery – $5-10
• Enclosure – $5-10
RF Frontend
Baseband Chipset
Power
Mgmt
Memory
SIM/UICC
Sensor(s) /
Actuator(s)
Other I/Os /
Peripherals
Host Application
Processor
Battery /
Power
Memory
Certification and testing
• PTCRB / GCF / Other carrier certifications
• FCC / IC / Other government regulatory agencies
19
100x more
expensive
per byte!
Cellular Service
Costs are driven by the amount of transmitted data
20
Traditional Cellular
MNO Low-Power IoT
(LTE-M, NB-IOT)
Connectivity Cost /
Metering
Low
~ $1/(100 MB)
per month
High
~ $1/(MB)
per month
If average device transmits
0.95 MB of data per month
If average device transmits
1.05 MB of data per month
Cost per device $1 $2
Number of
devices
1,000,000 1,000,000
Operating cost $1,000,000 per month $2,000,000 per month
Un-pooled Network Operator Rate Plan Example
Managed services
21
Managed Services
Device Management
SIM Management
Application Enablement
Power and data management
Billing
FOTA
Link Labs Approach
22
UART API Private APN IPSec Tunnel
Link Labs
HW Platform
Cellular Network
Virtual Private
Gateway and Router
REST API
End User Application
ConductorTM Managed
Service Platform
Virtual Private Cloud
How can Link Labs help you?
• Unbiased (relatively) expertise
• Experienced and flexible Professional Services team
• Risk-free transition assessment
23
Link Labs Professional Services
• Solutions Architecture
• Hardware and Embedded Firmware
• Project and Program Management
• Senior Leadership Consultation
• Partner Ecosystem Services
24
Risk-free transition assessment
• Avoid open-ended internal “research projects”
• Executive-grade cost and risk assessment
• Deliverables –
25
• Product Design Specification
• Product Viability Assessment
• Estimated BOM and Unit costs at various
volumes
• Estimated cellular data costs
• Estimated battery life
• Good Faith Estimate on future product
development costs (including testing and
evaluation)
• Good Faith Estimate on future certification costs
Where you can find us
• sales@link-labs.com
• www.link-labs.com
• store.link-labs.com
• https://www.digikey.com/en/supplier-centers/l/link-labs
• https://www.futureelectronics.com/en/manufacturers/link-
labs/Pages/index.aspx
• https://www.arrow.com/en/manufacturers/link-labs
26
Thank You
Contact
sales@link-labs.com

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Link labs 2 g 3g cdma transition webinar slides

  • 1. Link Labs Preparing for the 2G, 3G, and CDMA Sunsets January 2018
  • 2. Agenda • About Link Labs • Technology overview of 2G, 3G, CDMA, and LTE • Key timelines and milestones • What does this mean for my IoT Strategy? • What is the right technology to choose? • Costs and benefits of transitioning now 2
  • 3. How to ask a question Many questions were submitted before the webinar To submit additional questions visit http://forum.link-labs.com/ 3
  • 5. Technology Overview 2G • GPRS • EDGE • CDMA2000 – 1xRTT 3G • UMTS • HSPA • HSPA+ • CDMA2000 – 1xEV-DO 5 4G • LTE-Advanced / E-UTRA • WiMAX
  • 6. Technology Overview 6 Technology Generation Family Peak DL data rates Major US Carriers GPRS 2G GSM 85 Mbps AT&T, T-Mobile EDGE 2G GSM 1.9 Mbps AT&T, T-Mobile 1xRTT 2G CDMA 150 kbps Verizon, Sprint, US Cellular UMTS / HSPA 3G GSM 14 Mbps AT&T, T-Mobile HSPA+ 3G 3GPP 168 Mbps* AT&T, T-Mobile 1xEV-DO 3G CDMA 5 Mbps Verizon, Sprint, US Cellular LTE-A 4G 3GPP 300 Mbps All** WiMAX 4G IEEE 802.16 365 Mbps Clearwire/Sprint (abandoned)
  • 7. Shutdown dates 7 2016 2017/18 2019 2020 2021+ AT&T 2G AT&T no longer certifying 3G devices AT&T 3G Sprint CMDA* TMO 2G/3G* *Estimated Verizon no longer certifying CDMA devices Verizon CDMA (2G/3G)
  • 9. What does this mean for my IoT Strategy? 9
  • 10. What is the right technology to choose? • Power constraints • Data throughput • Latency • Network Availability • Cost 10
  • 11. Typical Cellular IoT System 11 RF Frontend Baseband Chipset Power Mgmt Memory SIM/UICC Sensor(s) / Actuator(s) Other I/Os / Peripherals Host Application Processor Battery / Power Memory eNodeB EPC PDN IMS / Gateway / VPN Managed Services Device Management SIM Management Application Enablement Power and data management Billing FOTA Application U/I Rules / Alerts Reports Billing
  • 13. Network Availability – LTE 2017 State of LTE Report – http://opensignal.com/reports/2017/11/state-of-lte (China had >70% coverage in 2016. Not surveyed in 2017)
  • 14. LTE Overview 14 UE Category Peak DL Speed Peak UL Speed 3 GPP Release 0 1 Mbps 1 Mbps 12 1 10 Mbps 5 Mbps 8 2 50 Mbps 25 Mbps 8 3 100 Mbps 50 Mbps 8 4 150 Mbps 50 Mbps 8 5 300 Mbps 75 Mbps 8 6 300 Mbps 50/100 Mbps 10 M1 1 Mbps 1 Mbps 13 NB1 250 kbps 20 / 250 kbps 13
  • 16. How much is this going to cost? • Design • Components • Certification and testing • Cellular service • Managed services 16
  • 17. Design • Depends on complexity of device • Lots of module vendors have similar footprints and interfaces to make transition easier • What other parts of the stack need to be added or modified? • In-house or outsourced resources? • What other product changes are being made? • New data plan(s)/contract(s) 17
  • 18. Components 18 • Assume 10K units per year • Sensor, Host MCU, Memory, PCB, connectors, other application-specific components – $10-30 • Cellular Module, SIM, SIM holder, level shifter(s), connectors – $20-30 • Antenna – $5-10 • Battery – $5-10 • Enclosure – $5-10 RF Frontend Baseband Chipset Power Mgmt Memory SIM/UICC Sensor(s) / Actuator(s) Other I/Os / Peripherals Host Application Processor Battery / Power Memory
  • 19. Certification and testing • PTCRB / GCF / Other carrier certifications • FCC / IC / Other government regulatory agencies 19
  • 20. 100x more expensive per byte! Cellular Service Costs are driven by the amount of transmitted data 20 Traditional Cellular MNO Low-Power IoT (LTE-M, NB-IOT) Connectivity Cost / Metering Low ~ $1/(100 MB) per month High ~ $1/(MB) per month If average device transmits 0.95 MB of data per month If average device transmits 1.05 MB of data per month Cost per device $1 $2 Number of devices 1,000,000 1,000,000 Operating cost $1,000,000 per month $2,000,000 per month Un-pooled Network Operator Rate Plan Example
  • 21. Managed services 21 Managed Services Device Management SIM Management Application Enablement Power and data management Billing FOTA
  • 22. Link Labs Approach 22 UART API Private APN IPSec Tunnel Link Labs HW Platform Cellular Network Virtual Private Gateway and Router REST API End User Application ConductorTM Managed Service Platform Virtual Private Cloud
  • 23. How can Link Labs help you? • Unbiased (relatively) expertise • Experienced and flexible Professional Services team • Risk-free transition assessment 23
  • 24. Link Labs Professional Services • Solutions Architecture • Hardware and Embedded Firmware • Project and Program Management • Senior Leadership Consultation • Partner Ecosystem Services 24
  • 25. Risk-free transition assessment • Avoid open-ended internal “research projects” • Executive-grade cost and risk assessment • Deliverables – 25 • Product Design Specification • Product Viability Assessment • Estimated BOM and Unit costs at various volumes • Estimated cellular data costs • Estimated battery life • Good Faith Estimate on future product development costs (including testing and evaluation) • Good Faith Estimate on future certification costs
  • 26. Where you can find us • sales@link-labs.com • www.link-labs.com • store.link-labs.com • https://www.digikey.com/en/supplier-centers/l/link-labs • https://www.futureelectronics.com/en/manufacturers/link- labs/Pages/index.aspx • https://www.arrow.com/en/manufacturers/link-labs 26