Using LinkedIn to Find a Job
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The document presents a guide by Coreen Tossona on how to effectively use LinkedIn for job searching, covering profile optimization, job search strategies, and networking techniques. Key points include completing your profile with relevant keywords and staying active to increase visibility to recruiters and hiring personnel. Tossona emphasizes the importance of customizing connection requests and participating in groups to enhance professional presence on the platform.
Using LinkedIn to Find a Job
- 1. Using LinkedIn to Find a Job & More Presenter Coreen Tossona www.linkedin.com/in/coreentossona
- 2. What You Will Learn Today 1. Why and how to create a strong LinkedIn profile 2. How to use LinkedIn in your job search 3. How to boost your chances of being found by recruiters and others looking to hire
- 3. Why Listen to Me? My experience with LinkedIn: As a social media/marketing consultant As a job seeker
- 5. Create a Strong Profile Your LinkedIn profile does 3 things: 1. Complements and reinforces your printed resume 2. Gives hiring personnel (and others) a quick impression of you 3. Lures in job recruiters and potential work opportunities
- 6. Keywords to Success The strength of your profile depends on how well you help people find you. 1. Complete your profile—100% (Yes, this means add a photo too!) 2. Use keywords relevant to your profession This means terms others would use to search for you 3. Stay active within the LinkedIn site
- 7. Your Personal Profile 120 characters for your headline—use it!
- 8. Summary (& Specialties) 2,000 characters available
- 9. Experience 2,000 characters per job position
- 10. Volunteer Experience & Causes Why fill out this section? Because it says more about you & gives you a chance for more keywords
- 11. Skills Skills are now meshed with Endorsements This is the edit page, in which you can select & remove skills
- 12. Recommendations vs. Endorsements Recommendations say more about you & your work Also an opportunity for more relevant keywords
- 13. Recommendations vs. Endorsements Endorsements can be gamed—not as meaningful
- 14. Jobs on
- 15. Jobs on LinkedIn: Jobs Home Page
- 16. Jobs on LinkedIn: Advanced Search
- 17. Jobs on LinkedIn: Sidebar on Job Listing Important info on the sidebar Are you connected? Yes? Take advantage!
- 18. Jobs on LinkedIn: Sidebar on Job Listing “You’re Linked to M Company”
- 19. Jobs on LinkedIn: Job Seeker Premium Is it worth it to upgrade?
- 20. Jobs Outside of LinkedIn You can still use your connections to help
- 21. Jobs Outside of LinkedIn: Advanced Search Results
- 23. Staying Active on LinkedIn The more active you are, the higher these numbers will go.
- 24. Staying Active: Building Your Network Inviting others to connect: Don’t just do it, do it right. Send a personal, customized note.
- 25. Staying Active: Status Updates Keep it relevant, show expertise, share good info!
- 26. Staying Active: Follow Companies Add a comment
- 27. Staying Active: LinkedIn Groups Stay active in groups— but not too active! • Be seen as an expert, a leader, not a pest or constant self-promoter
- 29. Staying Active: After You Land a Job Networking, thought leadership, career advancement Build your network and more opportunities can arise—both inside and out of your company.
- 30. Questions? Good luck with your search! Help: http://help.linkedin.com/app/home/ http://blog.linkedin.com/ Contact info: Coreen Tossona www.linkedin.com/in/coreentossona ctossona@gmail.com