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Showcase & developer QnA
Geoff Stead, Snr Director, Mobile Learning
@geoffstead
Starring:
Khoa Lam,
Jon Brasted,
Mahdi Barakat,
John Polaschek
2
In mobile, there are no absolutes
(I am sure of that!)
HTML5 vs Native
Tablet vs Smartphone
Web vs App
iOS vs Android vs BB vs Win
Apple vs Samsung vs Huawei vs ZTE vs Nokia
LMS vs mLMS vs no LMS
etc etc etc
3
An m-learning ecosystem for the enterprise
To support multiple vendors, and rapid iteration
Authentication
Social
Content
Analytics
Hosting
QC core
Services
Vendor
supplied
Fullyexternal
Licensed.external
4
The Qualcomm Employee App Store
V1: Based on Wordpress
V2: Based on Drupal
5
The Qualcomm Employee App Store
Web apps. Android apps. iOS apps
Homemade apps. Vendor apps
Wide range:
• Engineering Development
• Leadership Development
• Learning
• Productivity
• QC Culture
• QC Orientation
• Reference
5,000 employee visits: 50% desktop, 30% Android, 15% iOS
6
“Web applications or native
mobile applications”?
7
Depends on the content and use cases
Native applications
− Typically more frequent use with richer interactivity
Web applications
− More informational in style
− Quicker to develop
Web applications or native mobile applications?
Mixture is best
The most important thing is...
Make the content look inviting
8
Web application
New2Q
Responsive design
Rich visuals with bold color
Customized UI widgets
(e.g. loading widget)
jQuery Mobile
Easy, intuitive navigation
Customized info popups
9
Native application
QMaps
Call shuttle
Maps of Qualcomm
buildings and facilities
Data sync from backend
database
Google Maps API
Other POI incl. shuttle
routes
Customized info popups
10
Native application
Executive Photo Booth
Take picture with CEO or CTO
using Augmented Reality
Camera
Qualcomm VuforiaTM SDK
Share by email, Facebook
and Twitter
11
Web application
Qualcomm Museum
Information popups
Virtual flythrough tour
Embedded video using
Popcorn Maker
TimelineJS
Timeline view
Embedded videos from
YouTube
12
Native application
QMuseum (iOS only – Android in development)
Videos of museum docent
explaining historical
significance of each station
Virtual guide in walking
through museum
Embedded videos from
YouTube
GimbalTM proximity
sensing
13
How to make this real in a business
• Challenges
• IT
• Security
• Legal
• Opportunities
• Find a stakeholder
• Find an easy or big win (demo showcase)
• Take it the top
14
WorkLearnMobile.org
Free news, advice and
resources from across
the industry
Nothing to sell, but
better m-learning for all! Case Studies
Find out what others are
doing
News & Views
Insights from Qualcomm’s
m-learning team
Resources
Links to all the resources
that matter
Expert Insights
Free advice from the experts

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mLearnCon 2013 - Developer session, Geoff Stead, Head of Mobile Learning, Qualcomm

  • 1. Showcase & developer QnA Geoff Stead, Snr Director, Mobile Learning @geoffstead Starring: Khoa Lam, Jon Brasted, Mahdi Barakat, John Polaschek
  • 2. 2 In mobile, there are no absolutes (I am sure of that!) HTML5 vs Native Tablet vs Smartphone Web vs App iOS vs Android vs BB vs Win Apple vs Samsung vs Huawei vs ZTE vs Nokia LMS vs mLMS vs no LMS etc etc etc
  • 3. 3 An m-learning ecosystem for the enterprise To support multiple vendors, and rapid iteration Authentication Social Content Analytics Hosting QC core Services Vendor supplied Fullyexternal Licensed.external
  • 4. 4 The Qualcomm Employee App Store V1: Based on Wordpress V2: Based on Drupal
  • 5. 5 The Qualcomm Employee App Store Web apps. Android apps. iOS apps Homemade apps. Vendor apps Wide range: • Engineering Development • Leadership Development • Learning • Productivity • QC Culture • QC Orientation • Reference 5,000 employee visits: 50% desktop, 30% Android, 15% iOS
  • 6. 6 “Web applications or native mobile applications”?
  • 7. 7 Depends on the content and use cases Native applications − Typically more frequent use with richer interactivity Web applications − More informational in style − Quicker to develop Web applications or native mobile applications? Mixture is best The most important thing is... Make the content look inviting
  • 8. 8 Web application New2Q Responsive design Rich visuals with bold color Customized UI widgets (e.g. loading widget) jQuery Mobile Easy, intuitive navigation Customized info popups
  • 9. 9 Native application QMaps Call shuttle Maps of Qualcomm buildings and facilities Data sync from backend database Google Maps API Other POI incl. shuttle routes Customized info popups
  • 10. 10 Native application Executive Photo Booth Take picture with CEO or CTO using Augmented Reality Camera Qualcomm VuforiaTM SDK Share by email, Facebook and Twitter
  • 11. 11 Web application Qualcomm Museum Information popups Virtual flythrough tour Embedded video using Popcorn Maker TimelineJS Timeline view Embedded videos from YouTube
  • 12. 12 Native application QMuseum (iOS only – Android in development) Videos of museum docent explaining historical significance of each station Virtual guide in walking through museum Embedded videos from YouTube GimbalTM proximity sensing
  • 13. 13 How to make this real in a business • Challenges • IT • Security • Legal • Opportunities • Find a stakeholder • Find an easy or big win (demo showcase) • Take it the top
  • 14. 14 WorkLearnMobile.org Free news, advice and resources from across the industry Nothing to sell, but better m-learning for all! Case Studies Find out what others are doing News & Views Insights from Qualcomm’s m-learning team Resources Links to all the resources that matter Expert Insights Free advice from the experts