Tools and Techniques for mobile learning
14 likes3,766 views
Qualcomm focuses on developing mobile learning tools while emphasizing agility, user experience, and the use of visual prototypes to enhance app design. The company has seen significant employee growth and provides various resources for workplace mobile learning, including an employee app store and a range of content types. Key takeaway messages stress the importance of launching quickly, learning iteratively, and prioritizing mobile web solutions before native apps.
Tools and Techniques for mobile learning
- 1. Tools Techniques Approaches How Qualcomm is creating mobile learning tools, apps and systems Geoff Stead, Head of Mobile Learning @geoffstead Qualcomm
- 2. 2 If you remember 5 things . . . Five key messages from this presentation Plan for Agility ! Launch. Learn. Improve. Iterate 1 UX is king ! To succeed, your app HAS to feel good to use 2 Visual Protoypes save time, money and arguments ! Use mobile prototypes to test out designs, and ideas before coding ! They form a “shared language” between all stakeholders 3 Web first, then Native ! Mobile web is quicker, cheaper, safer. Often a good starting place. 4 WorkLearnMobile.org ! Find out more about excellence in workplace mobile learning 5
- 3. 3 Who is Qualcomm? The biggest mobile company you haven’t heard of . . . Global leader in mobile and wireless engineering development Partners with wireless operators, device manufacturers, software vendors and distribution suppliers
- 4. 4 Qualcomm employee landscape Over 31,000 employees ! ~65% have engineering backgrounds 175 worldwide locations ! Headquartered in San Diego, CA ! 24% of employees located internationally Employee growth ! Total employee base grew 90% in past five years ! International employee base grew 200% in past five years
- 5. 5 Qualcomm mobile learning team focus: Developing and licensing apps to make work life easier Making mobile content available wherever and whenever our employees need it Supporting Employee Performance Learning what works for Qualcomm, then sharing with partners
- 6. 6 Content and Tech Challenges Everywhere Multiple OS platforms Hundreds of device types Access restrictions / Security Mobile enabled content
- 7. 7 Content and Tech Challenges Everywhere Multiple OS platforms Hundreds of device types Access restrictions / Security Mobile enabled content
- 8. 8 Content and Tech Challenges Everywhere Multiple OS platforms Hundreds of device types Access restrictions / Security Mobile enabled content Content
- 9. 9 Content and Tech Challenges Everywhere Multiple OS platforms Hundreds of device types Access restrictions / Security Mobile enabled content Content
- 10. 10 Mobile content has changed the landscape of Qualcomm learning delivery 70% 20% 10% 40% 30% 5% 25% 2011 2014 Instructor Led Training Leader/Expert Led Online* Mobile
- 11. 11 Qualcomm Internal mobile audience 61% 32% 6.5% AppStore Android iOS WinPhone BB ! Mobile Learning available to all employees (BYOD support) ! Qualcomm constantly monitors employee mobile access, to ensure widest support ! Android dominates, but iOS comes a close second ! Small but significant WinPhone audience, with strong regional variation
- 12. 12 Qualcomm Uses A Variety of Content Use individually or in combination to provide your employees the resources they need Vendor Custom-built or off-the-shelf Qualcomm Developed Internally developed for higher degree of context or showcase in-house expertise User Generated Curated, freely available content from global sources
- 13. 13 The Qualcomm Employee App Store Open ecosystem. BYOD. Web apps. Android apps. iOS apps Homemade apps. Vendor apps Wide range: • Engineering Development • Leadership Development • Learning • Productivity • Culture & Orientation • Reference Made with: Wordpress +
- 14. 14 Apps in our pipeline = opportunities to try many tools At any moment we might have 20 new apps, or tools in development. We’re constantly learning, iterating, improving, experimenting Trello = simple management
- 15. 15 In mobile, there are no absolutes (I am sure of that!) HTML5 vs Native Tablet vs Smartphone Web vs App iOS vs Android vs BB vs Win Apple vs Samsung vs Huawei vs ZTE vs Nokia LMS vs mLMS vs no LMS etc etc etc Launch, and learn Go for widest reach (and avoid these debates!)
- 16. 16 App development: approaches Time to market / complexity / functionality Interoperability Mobile Site Web App Web distribution Hybrid App Native App App store distribution
- 17. 17 Mobile web / Web App
- 18. 18 Who Knows? Made with: Askbot Made with: HTML5 Guru Talks
- 19. 19 The Forgetting Curve (and power of repetition) Micro-repetitions are perfectly suited to mobile Spaced Repetition Leitner system Ebbinghaus
- 20. 20 QC Lingo tiny.cc/oldelingo Hybrid game engine + Leitner memorizing system Made with: HTML5 on Node.JS
- 21. 21 Timeline apps (QMuseum) Embedded Video Swipable timeline Web-based Made with: HTML5,TimelineJS Demo link: http://tiny.cc/museumtimeline Qualcomm How2 guide at http://tiny.cc/how2timelinejs
- 22. 22 Moving to Native Apps
- 23. 23 From web app to native app Embedded Video Swipable timeline Web-based Knows your location to push relevant content Offline viewing of video possible Native app
- 25. 25 Exec Photo Booth. http://bit.ly/QMuseumTour http://bit.ly/virtualpb Museum Tour
- 26. 26 Qualcomm Virtual Photo Booth http://bit.ly/virtualpb
- 27. 27 QMaps ! Building map and information ! Key features − Search for Qualcomm buildings and get navigation info − View building amenities − View floor maps − View shuttle routes and call shuttle iOS & Android Google Maps
- 28. 28 Compliance apps Mobile Foreign Corrupt Practices Act, Preventing Sexual Harassment app ! Business critical ! Performance support ! Development challenges − Legal reviews − Approvals ! Web apps − Speed and agility
- 29. 29 Top Tips For Making your Own
- 30. 30 Communication: Finding a shared language for all stakeholders is critical!
- 31. 31 Spend time in Wireframes & Rich Prototypes A shared language between all stakeholders. Easy way to preview & test out an app
- 32. 32 Qualcomm’s top 10 tools for building mobile prototypes: ! Invisionapp ! FluidUI ! Flinto ! Proto.io ! Concept.Ly ! Fieldtestapp ! PopApp ! Easel.io ! Xiffe ! Solidify Download our Top 10 list here: tiny.cc/top10prototools
- 33. 33 > Start Simple > Launch and Learn > Refine > Repeat
- 34. 34 ! Start small, and grow ! Plan for multiple iterations ! Include stakeholders ! Incorporate user feedback ! Launch. Learn. Improve. Be Agile Agile = essential for development AND implementation
- 35. 35
- 36. 36 Enterprise Mobile Learning Model Mobile Learning Employee Needs Device Characteristics Employer / Organization Needs Security Logistics Content Personalized Engaging Don’t expect to solve every challenge at once. One size can never fit all Best solution is a balance between device, employee & employer Success is often broader than a simple Learning Outcome Stead, 2012 Usability www.worklearnmobile.org/articles/a-model-for-corporate-mobile-learning/
- 37. 37 If you remember 5 things . . . Five key messages from this presentation Plan for Agility ! Launch. Learn. Improve. Iterate 1 UX is king ! To succeed, your app HAS to feel good to use 2 Visual Protoypes save time, money and arguments ! Use mobile prototypes to test out designs, and ideas before coding ! They form a “shared language” between all stakeholders 3 Web first, then Native ! Mobile web is quicker, cheaper, safer. Often a good starting place. 4 WorkLearnMobile.org ! Find out more about excellence in workplace mobile learning 5
- 38. 38 WorkLearnMobile.org Case Studies Trends and ideas News & Views Insights from Qualcomm’s m- learning team Resources Links to m-learning info Expert Insights Free advice from experts Geoff Stead Sr Director, Qualcomm @geoffstead