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MAC 212
Live Programmes
Planning and top tips
Tip #1
Production Values are
important

       How can you do it better?
Tip #2

Think about the listener

          What do they want? Who are they?
From Powerful Radio…

 Over-Prep

 Do things the listeners do

 Structure your breaks BEFORE the mic opens

 Remember your audience composition when
  building in features

 Speak concisely. Edit copy or write down
  important items so you won’t get lost
Tip #3
Plan the programme fully –
And have a back-up
Tip #4
Plan each link and live
element

     Live is a risk but you can reduce the risk
Be Prepared

 Be prepared and on time for your show. What
  listeners respond to is the finished product. Our
  product is what comes out of the speakers on
  the radio. Our preparation is real but often
  invisible.

 Geller. 2012. P137
Producers

 Set the framework of the show

 Establish what the show is about / style

 Communicate their decisions and ideas

 Support the process

 Have an overview of the whole process

 Leading but not dictating
What a presenter wants
Tip #5

Script all cues and menus

        Allows creativity, structure and humour
Tip #6

Use signposts
          Coming up…..
          Now we have…
          Earlier you will heard….
Presenters

 Know what you want to say

 Think about who you are talking to

 Consider:
   The pace of what you say
   The mood? Are upbeat/happy? Or serious?
    Intimate? Friendly?
   Your accent and dialect. Pronounciation
Radio Four
Tip #7

Think Laterally
 Don’t do the obvious… ‘cos that’s been done
Tip #8

Be ambitious and be creative

                Go for it!!!
Tip #9

Look beyond these 4 walls

      What’s happening in the real world?
Tip #10

Use Textures and Colours
Creating Powerful Radio: P39
  extracts from Tommy Kramers Coaching Handbook



 Pull the listener with you

 Use real language

 Connect with the listener

 The rule of one

 Promote ahead

 Have a road map
 PART ONE: 1100-1200

 An idea for a 45 second link

 Plan it and do it

 Something new and fresh

                      PART TWO… until 1300

                      In your groups create a show brief and then
                      produce a 30 second trail for your show, play
                      it back next week
Trail Making
Trails

 What are you promoting?

 Are you showing? Telling? Teasing?

 What do you want the listener to do?

 What reason are you giving to listen?

 Do you use your voices? A station voice?
  Characters?

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MAC 212 live tips (week 4)

Mac 212 week 4

  • 2. Tip #1 Production Values are important How can you do it better?
  • 3. Tip #2 Think about the listener What do they want? Who are they?
  • 4. From Powerful Radio…  Over-Prep  Do things the listeners do  Structure your breaks BEFORE the mic opens  Remember your audience composition when building in features  Speak concisely. Edit copy or write down important items so you won’t get lost
  • 5. Tip #3 Plan the programme fully – And have a back-up
  • 6. Tip #4 Plan each link and live element Live is a risk but you can reduce the risk
  • 7. Be Prepared  Be prepared and on time for your show. What listeners respond to is the finished product. Our product is what comes out of the speakers on the radio. Our preparation is real but often invisible.  Geller. 2012. P137
  • 8. Producers  Set the framework of the show  Establish what the show is about / style  Communicate their decisions and ideas  Support the process  Have an overview of the whole process  Leading but not dictating
  • 10. Tip #5 Script all cues and menus Allows creativity, structure and humour
  • 11. Tip #6 Use signposts Coming up….. Now we have… Earlier you will heard….
  • 12. Presenters  Know what you want to say  Think about who you are talking to  Consider:  The pace of what you say  The mood? Are upbeat/happy? Or serious? Intimate? Friendly?  Your accent and dialect. Pronounciation
  • 14. Tip #7 Think Laterally Don’t do the obvious… ‘cos that’s been done
  • 15. Tip #8 Be ambitious and be creative Go for it!!!
  • 16. Tip #9 Look beyond these 4 walls What’s happening in the real world?
  • 17. Tip #10 Use Textures and Colours
  • 18. Creating Powerful Radio: P39 extracts from Tommy Kramers Coaching Handbook  Pull the listener with you  Use real language  Connect with the listener  The rule of one  Promote ahead  Have a road map
  • 19.  PART ONE: 1100-1200  An idea for a 45 second link  Plan it and do it  Something new and fresh PART TWO… until 1300 In your groups create a show brief and then produce a 30 second trail for your show, play it back next week
  • 21. Trails  What are you promoting?  Are you showing? Telling? Teasing?  What do you want the listener to do?  What reason are you giving to listen?  Do you use your voices? A station voice? Characters?