Marketplace Edition Reveal with Broadleaf Commerce
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The document discusses the Broadleaf Marketplace Edition, a customizable framework for managing multiple vendors in various marketplace types such as vendor/product-based and competitive marketplaces. It highlights features like vendor on-boarding, centralized order fulfillment, and API integrations for managing vendor catalogs and orders. The document serves as an overview of the tools available for marketplace administration and vendor management within the Broadleaf ecosystem.
Marketplace Edition Reveal with Broadleaf Commerce
- 1. Marketplace Reveal: Managing Multiple Vendors with Broadleaf Discussion document - Strictly Confidential & Proprietary Elbert Bautista
- 2. ● Framework architected for building custom commerce applications ● Built on Java, Spring, and other open source technologies ● Rich administrative tooling for catalog, content, and order management ● 1,000+ extensible components Broadleaf Commerce
- 3. Broadleaf Editions Broadleaf is a framework for custom commerce with over 1,000 customizable components organized into editions that meet common needs Marketplace Vendor Management Solution Digital Experience Platform B2C B2B Multi-Site Multi-Tenant API Commerce Account Quotes, Self-Service Ordering Centralized Brand Management SaaS Enablement Platform Commerce as an API
- 4. We find several types of marketplaces that are applicable to our clients … ● Vendor / Product Based Marketplace ● Competitive Vendor Marketplace ● Vendor Portals What is a Marketplace?
- 5. Vendors manage disparate products to a single marketplace website … Vendor - Product Marketplace Vendor A Vendor Z Vendor A Products Vendor Z Products Marketplace Products
- 6. Vendors compete for the same products … Competitive Marketplace Vendor A Vendor Z Vendor A Products Vendor Z Products Marketplace Products Pencils Pencils - $99 / box Pencils - $2 / each $99 / box $2 / each
- 7. Provides vendors, distributors, and resellers their own application Marketplace Portal Vendor A Vendor Z Vendor A Products Vendor B Products Vendor A Website Vendor B Website
- 8. Key Marketplace Features Broadleaf Marketplace Edition provides tools for … ● Vendor on-boarding and marketplace site maintenance ● Vendor managed catalogs and orders via portal or API ● Marketplace additions, overrides, and approvals ● Centralized and Vendor specific order fulfillment tools and APIs ● Cross-vendor ordering, bundling, and merchandising
- 9. Demo Scenario - Catalog Organization
- 10. Demo Highlights In Review ● As a vendor, I have the ability to manage my catalog ● As a vendor, I can promote changes to the marketplace for approval ● As a marketplace admin, I have flexible control to review changes, make edits, and compose new products before deploying to production
- 11. Demo Scenario - Order and Fulfillment
- 12. Demo Highlights In Review ● As a customer, purchase items from different vendors ● As a vendor, view, fulfill, or cancel part of the order ● As a marketplace admin, manage the entire order
- 13. Marketplace API Marketplace Edition provides a combination of customizable APIs, RESTful Endpoints, and integration hook-points for … ● Managing and on-boarding new vendors ● Integrations with vendor fulfillment providers ● Inbound/Outbound order and fulfillment syncing ● Integration hook-points for order events (submission, fulfillment, cancel…)
- 14. Summary ● Support for various marketplace use cases ● Vendor maintenance and marketplace tooling ● Common marketplace order and fulfillment scenarios
- 15. Q&A To contact Broadleaf: ● EMAIL: sales@broadleafcommerce.com ● TWITTER: @broadleaf ● YOUTUBE: Broadleaf Commerce ● WEB: www.broadleafcommerce.com
- 16. In This Webinar We Will Cover: ● Broadleaf Marketplace Edition ● Product vs. Competitive vs. Vendor Portal Marketplaces ● Vendor and Marketplace Maintenance Tooling ● Vendor Catalog and Order Management ● Tooling and Merchandising Capabilities for Marketplace Admins ● Vendor Portals and APIs