MBI - Technology
- 2. APPROACH • Serve as the outsourced PR & marketing department, combining our own PR expertise and marketing resources with the outsourced strengths of experienced freelancers, providing access to a wide network of industry professionals • Assist our clients in identifying value-creating opportunities and develop strategies to capture that value • Building relationships based on mutual trust and respect
- 3. CORE STRENGTHS • Flexible – Decision-making process is fast and more effective, especially in a crisis • Cost effective: – Using outsourced freelance expertise only when needed, reducing overheads and the flexibility to work within restricted budgets • Personal: – Dedicated personalised attention to each client
- 4. CORE STRENGTHS • Innovative: – No preconceived ideas in PR or marketing, making each dollar count • Focused: – Our forte is IT-centric; our team understands and provides important local information • Passionate: – Our team works with a passion for its clients – going beyond contractual obligations
- 5. SERVICES (1 of 2) • Strategic – Strategic planning (facilitation and writing of business and marketing plans, identifying market segments, opportunities, lead generation and advice) – Advertising (media planning, buying and placement) – Public relations management (writing press releases, coordinating with media, and press conferences, etc) – Events (organising launches, exhibitions, promotions and/or event management) – Co-ordination with principals/suppliers/customers/staff
- 6. SERVICES (2 of 2) • Research – Market research (customer feedback) – Building and/or managing customer/client databases • Creative – Design & production of quality communication messages (print, direct mail, direct marketing, billboards, magazine, and electronic) – Design & production of corporate identities/logos, signage, printed materials (brochures, profiles, stationery, branded merchandise)
- 7. CLIENT RECOMMENDATIONS Hollis Krym, AMD “Market Buzz is a skilled IT communications company with great knowledge of the Middle Eastern market and media landscape. It demonstrates exceptional levels of enthusiasm, seeking out strategic opportunities and delivering strong results.” Annick Reyngoudt, NEC IT Platform Solutions “Market Buzz is one of the most dynamic and driven PR enablers of the region having excellent press connections. They make good things happen, with a smile. Market Buzz is hard-working, dedicated, and focused... a pleasure to work with!”
- 8. EDITOR RECOMMENDATIONS Julian Pletts, Editor, Network Middle East magazine, ITP “Mita is one of the most efficient, skilled and pleasant PRs that I have worked with; reliable and friendly. Market Buzz is a solid choice for a company and individual to represent your company's interests in Dubai and the wider Middle East region.” Dave Reeder, Editorial Director, CPI “I have always been impressed by Market Buzz’ energy, capability of thinking outside the box and deliver more than its clients expect. The company is constantly looking at new ways to expand its services and offer extra value. It is a tribute to Mita that, in a fast- moving industry, she cultivates long-term relationships.”
- 10. Select clients