ORCID is a non-profit organization that provides unique digital identifiers for researchers to connect them with their contributions and affiliations, alleviating problems of mistaken identity and enhancing discoverability. With over 2.2 million live ORCID IDs, the platform enables automation in research reporting and fosters collaboration among institutions to adopt research information standards. Benefits include improved speed and accuracy in reporting, better recognition for researchers, and enhanced trust in the research infrastructure.