Michael zillmer
- 2. The Future of Online Games Michael Zillmer Founder & Managing Director
- 3. • Who am I, and what is InnoGames? • Where are we now? • What is to come in the online gaming industry? • Question and answer
- 4. Gamer from birth: • The Settlers • Command & Conquer • Age of Empires • LAN parties (Counter Strike) • First online game: 12 years old • Developed Tribal Wars (2003), during civilian service Michael Zillmer, InnoGames co-founder
- 5. The progression of InnoGames: 2008 2009 2010 2011 2005 2006 2007 2003 Tribal 40,000 Hobby InnoGames Second Third game Acquired license Start of the first Wars Tribal Wars turned founded game developed: for Bounty licenced game created players in profession developed: Grepolis Bounty Hounds Hounds Online Germany The West Online (XPEC Entertainment) 70 million registered players 3 employees 10 employees 25 employees 50 employees 100 employees 170 employees Michael Zillmer, InnoGames co-founder
- 6. Tribal Wars, 2003 Michael Zillmer, InnoGames co-founder
- 7. Grepolis, 2009 Tribal Wars, 2003 Michael Zillmer, InnoGames co-founder
- 8. Current Industry Trends: • Women in gaming – 42% of online gamers are female. • Social media platforms Coming up… • “Freemium” model Lagoonia, 2011 Grepolis, 2009 Tribal Wars, 2003 Michael Zillmer, InnoGames co-founder
- 9. Current Trends in Germany MMO Players • F2P growing rapidly Among all MMO players, 81% play F2P – 58% of those 16000000 have paid in-game 14000000 12000000 • Online MMO players doubled from 10000000 2009-2011, now: 13 million 8000000 6000000 • PC/Mac boxed game payers decreased from 19 to 17 million 4000000 2000000 0 NewZoo,2011 2009 2010 2011 2012 To come: 39% of non-gamers in Germany expect to play in the near future. (Bigger target group) Michael Zillmer, InnoGames co-founder 9
- 10. Smart Phones/Tablets • Roughly 200% more mobile 10000000 players in last 2 years 80000000 • iPhone 4S performance boost 60000000 Mobile Players comparable to XBOX USA 40000000 • Nearly 100 million tablets to Mobile Players be sold in 2011 20000000 Europe* 0 *= including UK, FR, GER, NED, BE 2009 2010 2011 2012 (Newzoo, 2011) 15.11.2011 Michael Zillmer, InnoGames co-founder 10
- 11. Cross-Platform Games Michael Zillmer, InnoGames co-founder
- 12. Cross-Platform Games • AAA quality on all platforms • “Access your game on any device, anywhere you want” • Must rely heavily on decisions made by providers – phone, TV, etc. Michael Zillmer, InnoGames co-founder 12
- 13. Boost in Technology Unity 3D Flash Molehill Michael Zillmer, InnoGames co-founder 13
- 14. • Unreal Tournament 3 performs better on browser than consoles • Epic Games Announces Unreal Engine 3 Support for Adobe Flash Player • WebGl 15.11.2011 Michael Zillmer, InnoGames co-founder 14