More Than A Domain
- 2. There are known knowns. These are things we know that we know. There are known unknowns. That is to say, there are things that we know we don't know. But there are also unknown unknowns. There are things we don't know we don't know. -Donald Rumsfeld
- 3. 47%
- 4. Opportunities to learn from that
- 5. Source: European Domain Centre
- 7. Whats working? Whats not? • Events! • Driving customers to the retailer • Strong reseller/registrar/registry partnerships
- 8. CMAA (Club Managers Association of America) WebSummit Collision Conference TechCrunch Nightclub & Bar Show Nonprofit Technology Conference International Fundraising Congress Independent Sector
- 9. Some examples of how we have partnered with registrars for marketing • Org blurb?
- 11. • Did you Some graphic here
- 12. What we don’t know we don’t know • Everyone is in the same place right now with the new domain market • Customer confusion is high • Customer analytics leads to smarter more intuitive search
- 14. • resources
- 16. Mark Cuban 24 hours quote
Editor's Notes
- #2: Font = Helvetica Make important keywords the same green color as “Your” in our company logo.
- #3: Talk about what this means. How right now no one knows how to get ntld’s to really succeed, but we are all moving forward into the darkness making it light.
- #4: Us numbers based on Weebly and another study 47% of small businesses didn’t have a website at the beginning of 2015
- #5: Tying this back into .ngo people want to give, help, volunteer, etc. they truly don’t have the time