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Telling the
story
Multimedia Journalism
   By Holly Edgell
    October 2011
What kind of journalist are you?

          You may have a “first love” or affinity for a
           particular platform
           ď‚§   Audio
           ď‚§   Video
           ď‚§   Text
           ď‚§   Photography
           ď‚§   Graphics
Forget that for now!

ď‚§   Consider yourself a multimedia journalist

ď‚§   Assess your strengths and weaknesses.
      ď‚§   Technology?
      ď‚§   Visual approaches?
      ď‚§   Writing?
      ď‚§   Interviewing?
      ď‚§   Data?
      ď‚§   Research?
What’s the story?

ď‚§   People

ď‚§   Place

ď‚§   Process

ď‚§   Trends and data
VIDEO

ď‚§   Good for:
    ď‚§   Action
    ď‚§   Characters
        ď‚§   Example: Duck in a truck
    ď‚§   Crime
    ď‚§   Kids
    ď‚§   Animals
    ď‚§   Comedy
    ď‚§   Drama
    ď‚§   Food
    ď‚§   How-to
Video

How to tell a “concept” story:

Example: Economy in a box

What are some kinds of stories that may not
 be suited to Video?
Video

A few tips:

•   Avoid TELLING when you can SHOW
    •   WRITE to your video

•   Use sound bites for
    •   Emotion
    •   Insight
    •   Expertise

NOT: data, abstract concepts, information you
 can summarize or paraphrase
Photography

ď‚§   Photos are the most popular online media
    element.

ď‚§   Good for
    ď‚§   Emotion
    ď‚§   Central character
    ď‚§   Central places
    ď‚§   Reflection
    ď‚§   Detail
Photography


 ď‚§   NARRATIVE Example: Navigating the City
     without Sight
     ď‚§   Slideshow
 ď‚§   INTENSITY Example: President Obama
     and staff
     ď‚§   Slideshow
 ď‚§   EVENT Example: Palin& Beck event (St.
     Charles, MO Patch)
     ď‚§   Story
     ď‚§   Extra slideshow
Audio

ď‚§   Good for:
    ď‚§   Human voice
       “Taking you there”
    ď‚§   Creating a mood
    ď‚§   Reflection
Audio

ď‚§   Evocative stories
    ď‚§   EXAMPLE: Why is BART so noisy?
    ď‚§   EXAMPLE: Inside Haiti

ď‚§   Stand alone audio
    ď‚§   EXAMPLE: Michael Jackson 911 call
EXTRAS: Maps

ď‚§   Makes data and trends real

ď‚§   Provide context

ď‚§   Examples:
    ď‚§   Wichita Unsolved Murders
    ď‚§   Stink map
EXTRAS: Timelines

ď‚§   Great for trends, historical context, narrative
    ď‚§   Example: 1969 (New York Times)
    ď‚§   Example: Inventing the Wheel
Tools

ď‚§   Timelines
    ď‚§   Create your own: TimelineSetter
    ď‚§   Create your own: Dipity
    ď‚§   Create your own: Simile

ď‚§   Maps
    ď‚§   embed a MapQuest Map
    ď‚§   embed a Google Map
EXTRAS:

ď‚§   POLLS
    ď‚§   Example: PollDaddy

ď‚§   LINK (or embed) like crazy!
    ď‚§   Videos
        ď‚§   Example: Mac vs. PC
    ď‚§   Related articles
    ď‚§   Resources

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Telling the Story

  • 1. Telling the story Multimedia Journalism By Holly Edgell October 2011
  • 2. What kind of journalist are you? ď‚§ You may have a “first love” or affinity for a particular platform ď‚§ Audio ď‚§ Video ď‚§ Text ď‚§ Photography ď‚§ Graphics
  • 3. Forget that for now! ď‚§ Consider yourself a multimedia journalist ď‚§ Assess your strengths and weaknesses. ď‚§ Technology? ď‚§ Visual approaches? ď‚§ Writing? ď‚§ Interviewing? ď‚§ Data? ď‚§ Research?
  • 4. What’s the story? ď‚§ People ď‚§ Place ď‚§ Process ď‚§ Trends and data
  • 5. VIDEO ď‚§ Good for: ď‚§ Action ď‚§ Characters ď‚§ Example: Duck in a truck ď‚§ Crime ď‚§ Kids ď‚§ Animals ď‚§ Comedy ď‚§ Drama ď‚§ Food ď‚§ How-to
  • 6. Video How to tell a “concept” story: Example: Economy in a box What are some kinds of stories that may not be suited to Video?
  • 7. Video A few tips: • Avoid TELLING when you can SHOW • WRITE to your video • Use sound bites for • Emotion • Insight • Expertise NOT: data, abstract concepts, information you can summarize or paraphrase
  • 8. Photography ď‚§ Photos are the most popular online media element. ď‚§ Good for ď‚§ Emotion ď‚§ Central character ď‚§ Central places ď‚§ Reflection ď‚§ Detail
  • 9. Photography ď‚§ NARRATIVE Example: Navigating the City without Sight ď‚§ Slideshow ď‚§ INTENSITY Example: President Obama and staff ď‚§ Slideshow ď‚§ EVENT Example: Palin& Beck event (St. Charles, MO Patch) ď‚§ Story ď‚§ Extra slideshow
  • 10. Audio ď‚§ Good for: ď‚§ Human voice ď‚§ “Taking you there” ď‚§ Creating a mood ď‚§ Reflection
  • 11. Audio ď‚§ Evocative stories ď‚§ EXAMPLE: Why is BART so noisy? ď‚§ EXAMPLE: Inside Haiti ď‚§ Stand alone audio ď‚§ EXAMPLE: Michael Jackson 911 call
  • 12. EXTRAS: Maps ď‚§ Makes data and trends real ď‚§ Provide context ď‚§ Examples: ď‚§ Wichita Unsolved Murders ď‚§ Stink map
  • 13. EXTRAS: Timelines ď‚§ Great for trends, historical context, narrative ď‚§ Example: 1969 (New York Times) ď‚§ Example: Inventing the Wheel
  • 14. Tools ď‚§ Timelines ď‚§ Create your own: TimelineSetter ď‚§ Create your own: Dipity ď‚§ Create your own: Simile ď‚§ Maps ď‚§ embed a MapQuest Map ď‚§ embed a Google Map
  • 15. EXTRAS: ď‚§ POLLS ď‚§ Example: PollDaddy ď‚§ LINK (or embed) like crazy! ď‚§ Videos ď‚§ Example: Mac vs. PC ď‚§ Related articles ď‚§ Resources