MyEventApps at OAAS 2015
Download as PPTX, PDF0 likes378 views
The document outlines a workshop led by Allan Isfan, CEO of Mobile App 101, focusing on the significance of mobile applications in today's post-PC world. It highlights the increased reliance on smartphones, the transition from web to app usage, and offers insights into app features and sponsorship opportunities for events. The agenda includes building a mobile app, engaging audiences, and strategies for promoting apps effectively.
MyEventApps at OAAS 2015
- 1. Allan Isfan, CEO Mobile App 101 – Case Studies & Workshop OAAS 2015
- 2. The Day things Changed
- 3. Agenda The mobile wave What’s new Apps vs Responsive Websites Hands on – let’s build an app Getting your board on board Discussion 3
- 5. 5 There are now more smartphones than computers! We’re well into the post PC world where smartphones matter more than computers
- 8. 8 78% of users are Mobile! 30% user are MOBILE ONLY
- 10. 10 Mobile Only!
- 11. 11
- 12. Native App + Responsive Web 12 Responsive Web
- 13. 13 Apps are eating mobile web
- 14. We’ve built hundreds of apps … a few recent clients
- 15. Happy Customers, Award Winning Apps 15
- 16. Temecula balloon and wine festival 16
- 17. Strathmore Stampede – The Basics 17
- 18. Russell Fair - Premium 18
- 19. 19
- 20. Why your event needs an app 20 Make people happy1 Engage with youth (and everyone else) Reduce print & go green Broadcast messages, contests, photo tools, GPS directions … Sponsorship: $5,000/yr+ 2 3 4 5
- 21. Getting your board on board: Education! 21 https://www.youtube.com/watch?v=reEOSt9Qhgo
- 22. 22 Mobile: +1 613-799-6300 allan.isfan@favequest.com twitter: @isfan linkedin: linkedin.com/in/allanisfan Allan Isfan, CEO
- 23. App Features & Sponsorship opps ($5,000-$10,000+) Welcome Home Banners Mapvertising FrameItCam Photo Contest Win a car lease from Tesla! Your email Submit Activations Flash app for entry to an exclusive night sponsored by Exclusives Push Notifications
- 24. 24 Welcome page
- 25. 25 Home page
- 27. Event Page 27 Tickets Check out The Skycoaster @rocevents May 10 at 6:00PM get the app http://xyz and win prizes Social Media Link to ticketing Sponsored by
- 28. Lists: Vendors, Artists, Merchandize … 28
- 29. •Dynamic GPS map including sponsorship •Branded pins to promote sponsors •Each pin leads to a full page that can include sponsor information and promotions 29 Maps & Mapvertising
- 30. Links to social media presence (opens in app) 30
- 31. Win a car lease from Tesla! Your email Submit •Provide “something” in exchange for your contact information •Can be a service, prize, discount or contest •Sponsors LOVE this! 31 Sponsor Activation Win a car lease from Tesla!
- 32. FrameItCam and Photo Contests 32
- 33. Push Notifications & Mobile Surveys 33
- 34. 5 Easy Steps 34 Select a package ($2,900 - $4,900) Select Features (Schedule, Map …) Enter Data and Graphics (we do it for you) We upload apps to app store (we do it for you) You promote the app (we can help) 1 2 3 4 5
Editor's Notes
- #7: http://www.nielsen.com/us/en/insights/news/2014/mobile-millennials-over-85-percent-of-generation-y-owns-smartphones.html Fairs need to attract youth – they re nearly all using smartphones. However, nearly 50% of those 65+ have smartphones!
- #13: A demo is not a bad idea but the focus here is more on the ability to deliver an app + website that talk to each other and stay in sync. Furthermore, the website is responsive … it adapts to the screen size. An easy way to show that is to resize your browser window and images resize and the menu ends up collapsing. Note that in this case, the customer chose to have the app only for the fair itself while the website covers the fair as well as the Essa Agriplex where the fair takes place. The website costs $4,900 for year 1 and $2,400 for following years which includes support and hosting.
- #15: Russell Fair, Old Home Week PEI, Strathmore Stampede, Barrie Fair, Vermilion AG Society, Richmond Fair, Lloydminster Exhibition, Norfolk Country
- #18: I recommend switching to ipad and doing a demo of the app and state that this is an example of an that uses The Basics package. It has a great FrameItCam. I would then switch to the CMS and show how the app comes together with focus on home page background, buttons, events … State that since the app can change over time, it can be used for year round events.
- #19: Again, I recommend a demo of all the buttons. The camera frame is great as well. Russell Fair went with a Premium app for two years. They wanted more features to promote attractions, their Amazing Race and Contests. We created a mockup for them and helped them put together a sponsorship power point deck which they used to pitch to some local real estate developers. This is part of the Premium package which is more expensive but in this case, the sponsors covered the cost for two years!
- #21: People love apps: has anyone ever shown you an awesome mobile website?