Networking combo
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The document discusses networking strategies for journalists to enhance their stories and advance their careers by utilizing both formal and informal networks. It highlights the importance of mapping beats, building diverse connections, and leveraging online tools like LinkedIn and Twitter to expand job opportunities and gather information. Key concepts include the value of strong relationships, the power of loose ties, and the necessity of giving as much as one receives in building social capital.
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Networking combo
- 1. Networking for better stories and jobs
- 2. We will learn to use formal and informal networks to cover our beats and advance our careers. OVERVIEW
- 3. Beat mapping Building networks Online tools PART 1:
- 4. Inventory & topography Organizational charts Up and down the ladder Informal networks BEAT MAPPING
- 5. Draw a line around your turf Focus on high-value targets Plug vulnerabilities Inventory & topography
- 6. Organizational charts are silo maps Big piece of art
- 7. Horizontal slices Two sources Official & unofficial Formers Whistle-blowers Regulators Up and down the ladder
- 8. More business decisions occur over lunch and dinner … yet no MBA courses are given on the subject. Peter Drucker
- 9. Where there’s smoke … People and poodles Burger joints and The Club The gym Informal networks
- 10. Front door, back door Connect to hubs 2nd-degree connections BUILDING NETWORKS
- 11. Different people answer You get more stories Everyone uses the front door Front door, back door
- 12. Topography II It’s not who you know or what you know, it’s what the people you know, know. Connect to hubs
- 13. 2nd-degree connections cracked a tough nut
- 14. Always and all ways available LinkedIn RSS and Twitter sniff news ONLINE TOOLS
- 15. Use multiple channels You get more; more get you One size does not fit all Best: Face-to-face Always and all ways
- 16. LinkedIn … and more
- 17. Customized news sentries Use Twitter as a scout Know first, pass it on Be a fly on their walls RSS and Twitter
- 18. The donut gives you the hole
- 20. Better job networking Building social capital Adding strategic connections PART 2
- 21. The job bazaar never closes Relationships matter more More connections, new roles The strength of loose ties BETTER JOB NETWORKING
- 22. Literally always open Information and jobs fly We have to be ready We need back channels Job bazaar never closes
- 23. Relationships matter more (Does not mean more relationships matter.)
- 24. Maven, connector, sales Mentors and reverse mentors Hubs, nodes, rabbis Analyze your network More connections, new roles
- 25. Every job I have had came because of my connections. Ex-publisher, now a CEO
- 26. Connect widely Diversity = strength Who’s missing? Don’t copy The strength of loose ties
- 27. The law of reciprocity Networking with sincerity Give as much as you get BUILDING SOCIAL CAPITAL
- 28. Paradoxically, it is in helping others without expecting reciprocity in return that we invoke the power of reciprocity. Wayne E. Baker
- 30. Connect folks in your network Pass information along Recommend others Give as much as you get
- 32. Connect the connectors Watch where you’re growing
- 33. Benefits your network Info flows to and through you Raises power, status, visibility Six degrees of Kevin Bacon Connect the connectors
- 34. Extend network strategically Online networks first Meetups, groups, training Participate Watch where you’re growing
- 35. Actively network online Set a strategic course Reinvigorate old connections “ I RESOLVE TO …”