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AP Statistics – Ch 13

OBSERVATIONAL STUDIES
          &
 EXPERIMENTAL DESIGN
Definitions

 Observational Study – researchers simply observe or
  question the participants about opinions, behaviors,
  or outcomes. No treatment is imposed
 Experiment – researchers manipulate something
  and measure the effect of the manipulation on some
  outcome of interest.
 Confounding variable or lurking variable- a variable
  that both affects the response variable and is also
  related to the explanatory variable. Occurs more
  often in observational studies
Examples of Observational Studies

 Suppose that an observational study finds that
  people who take at least 500 mg of vitamin C every
  day get fewer colds than other people do.
 Another observational study found that attending
  church services extends the life span about as much
  as moderate exercise or not smoking.
 Another study found that a greater percentage of
  Southerners have high blood pressure than do
  people in any other region of the United States.
Observational Studies

 Observational studies can not determine a cause and
 effect relationship. They can only demonstrate an
 association.
Randomized Experiments

 Experimental Units – animals, plants, things.
  People are called subjects or participants
 Factors – explanatory variables
 Level – combining specific value of each of the
  factors (ex. Higher dosages of the same drug)
Example 1

 Researchers studying the absorption of a drug into
  the bloodstream inject the drug (the treatment) into
  25 people. The response variable is the
  concentration of the drug in a subject’s blood,
  measured 30 minutes after the injection.
 This experiment has a single factor with one level.
 If three different doses of the drug are injected, there
  is still a single factor (dosage of the drug), now with
  three levels.
Example 2
 A chemical engineer is designing       1. What are the explanatory and
  the production process for a new        response variables.
  product. The chemical reaction
  that produces the product may
  have higher or lower yield,
  depending on the temperature           2. How many factors are there?
  and the stirring rate in the vessel
  in which the reaction takes place.
  The engineer decides to                3. List the treatments.
  investigate the effects of
  combinations of two
  temperatures (50◦ C and 60◦ C)
  and three stirring rates (60 rpm,      4. How many experimental units
  90 rpm, and 120 rpm) on the             are required for the experiment?
  yield of the process. She will
  process two batches of the
  product at each combination of
  temperature and stirring rate.
Placebo Effect

 A placebo is a dummy treatment that can have no
 physical effect. A response without actual treatment
 is called the placebo effect.

 Placebo Pills, Placebo Surgeries
Three principles of a controlled experiment

 Control – control the effects of lurking variables such
  as the placebo effect.
 Randomization – randomly place participants in
  groups, all experimental units are allocated at
  random among all treatments.
 Replication – repeat treatment on several subjects
  (30 participants means treatment is repeated 30
  times)
Example 3
 A food company assesses         1. What is the factor(s)
 the nutritional quality of a
 new “instant breakfast”
 product by feeding it to a
 newly weaned male white
 rats. The response variable      2. There are 30 rats
 is a rat’s weight gain over a     available for this
 28 day period. A control          experiment. Describe how
 group of rats eats a              to randomly decide to
 standard diet but otherwise       which treatment group
 receives exactly the same         they belong.
 treatment as the
 experimental group.
Statistically Significant

 An observed effect is statistically significant when
 the effect is too large to attribute plausibly to chance
 variation.
Cautions

 Hidden bias – remember that bias is systematically
  favoring a certain outcome.
 Lack of realism – experiment in a lab setting may not
  be the same when implemented in the real world.
Double Blind Experiment

 Neither the participant nor the person measuring or
 evaluating the response is aware who receives the
 treatment/placebo.
Block Experiment

 A group of volunteers are sorted by some
  characteristic before being placed randomly into
  treatment groups.
 Blocking helps to reduce the chances of that
  characteristic from becoming a lurking variable
 If we block by gender, then we suspect that men and
  women may respond to treatment differently,
  therefore we split them up separately to begin with.
 Randomizing within blocks further reduces the
  effects of lurking variables.
Blocking continued

 When we block we are creating groups that are
  similar.

 This reduces variation…meaning the standard
  deviation of the measurements will be smaller.

 It will be easier for us to tell if our results are
  significant because of the reduced variation.
Matched Pairs Design

 1 – Two units are closely matched. A coin is flipped
 to see which unit receives the treatment and which
 one receives the placebo or standard treatment.



 2 – One subject receives both treatments. A coin is
 flipped to determine which treatment is tried first.

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Notes Ch13

  • 1. AP Statistics – Ch 13 OBSERVATIONAL STUDIES & EXPERIMENTAL DESIGN
  • 2. Definitions  Observational Study – researchers simply observe or question the participants about opinions, behaviors, or outcomes. No treatment is imposed  Experiment – researchers manipulate something and measure the effect of the manipulation on some outcome of interest.  Confounding variable or lurking variable- a variable that both affects the response variable and is also related to the explanatory variable. Occurs more often in observational studies
  • 3. Examples of Observational Studies  Suppose that an observational study finds that people who take at least 500 mg of vitamin C every day get fewer colds than other people do.  Another observational study found that attending church services extends the life span about as much as moderate exercise or not smoking.  Another study found that a greater percentage of Southerners have high blood pressure than do people in any other region of the United States.
  • 4. Observational Studies  Observational studies can not determine a cause and effect relationship. They can only demonstrate an association.
  • 5. Randomized Experiments  Experimental Units – animals, plants, things. People are called subjects or participants  Factors – explanatory variables  Level – combining specific value of each of the factors (ex. Higher dosages of the same drug)
  • 6. Example 1  Researchers studying the absorption of a drug into the bloodstream inject the drug (the treatment) into 25 people. The response variable is the concentration of the drug in a subject’s blood, measured 30 minutes after the injection.  This experiment has a single factor with one level.  If three different doses of the drug are injected, there is still a single factor (dosage of the drug), now with three levels.
  • 7. Example 2  A chemical engineer is designing  1. What are the explanatory and the production process for a new response variables. product. The chemical reaction that produces the product may have higher or lower yield, depending on the temperature  2. How many factors are there? and the stirring rate in the vessel in which the reaction takes place. The engineer decides to  3. List the treatments. investigate the effects of combinations of two temperatures (50◦ C and 60◦ C) and three stirring rates (60 rpm,  4. How many experimental units 90 rpm, and 120 rpm) on the are required for the experiment? yield of the process. She will process two batches of the product at each combination of temperature and stirring rate.
  • 8. Placebo Effect  A placebo is a dummy treatment that can have no physical effect. A response without actual treatment is called the placebo effect.  Placebo Pills, Placebo Surgeries
  • 9. Three principles of a controlled experiment  Control – control the effects of lurking variables such as the placebo effect.  Randomization – randomly place participants in groups, all experimental units are allocated at random among all treatments.  Replication – repeat treatment on several subjects (30 participants means treatment is repeated 30 times)
  • 10. Example 3  A food company assesses  1. What is the factor(s) the nutritional quality of a new “instant breakfast” product by feeding it to a newly weaned male white rats. The response variable  2. There are 30 rats is a rat’s weight gain over a available for this 28 day period. A control experiment. Describe how group of rats eats a to randomly decide to standard diet but otherwise which treatment group receives exactly the same they belong. treatment as the experimental group.
  • 11. Statistically Significant  An observed effect is statistically significant when the effect is too large to attribute plausibly to chance variation.
  • 12. Cautions  Hidden bias – remember that bias is systematically favoring a certain outcome.  Lack of realism – experiment in a lab setting may not be the same when implemented in the real world.
  • 13. Double Blind Experiment  Neither the participant nor the person measuring or evaluating the response is aware who receives the treatment/placebo.
  • 14. Block Experiment  A group of volunteers are sorted by some characteristic before being placed randomly into treatment groups.  Blocking helps to reduce the chances of that characteristic from becoming a lurking variable  If we block by gender, then we suspect that men and women may respond to treatment differently, therefore we split them up separately to begin with.  Randomizing within blocks further reduces the effects of lurking variables.
  • 15. Blocking continued  When we block we are creating groups that are similar.  This reduces variation…meaning the standard deviation of the measurements will be smaller.  It will be easier for us to tell if our results are significant because of the reduced variation.
  • 16. Matched Pairs Design  1 – Two units are closely matched. A coin is flipped to see which unit receives the treatment and which one receives the placebo or standard treatment.  2 – One subject receives both treatments. A coin is flipped to determine which treatment is tried first.