Michael Vercruyssen, the HR manager of a new IT startup called Odoo, decides to use the Odoo Recruitment Apps to manage the company's recruitment process. This includes creating job positions, handling applications received via email or the company website, conducting interviews and recruitment tests, and ultimately deciding whether to hire or reject applicants. The recruitment apps provide dashboards and forms to manage each step of the process from initial applications to final hiring decisions. Vercruyssen then demonstrates how the apps can be used to streamline and automate recruiting at Odoo.