Leonhard Dobusch

University of Innsbruck
Guest Lecture in the course „Understanding the digital economy“

December 18, 2019, Johannes Kepler University Linz
OPENNESS AS AN ORGANIZING PRINCIPLE

Open for Diversity or Exclusionary Openness?
CO
M
M
ERCIAL
BREAK
Dobusch, L. & Dobusch, L. (2019): The
Relation between Openness and Closure
in Open Strategy: Programmatic and
Constitutive Approaches to Openness. In
D. Seidl, G. von Krogh & R Whittington
(eds.), The Cambridge Handbook of
Open Strategy. Cambridge: Cambridge
University Press, 326-336
Openness as an Organizing Principle
11 EIRMA SIG III, 2005-10-20
Closed innovation
Our current
market
Our new
market
Other firm´s
market
Open innovation
External technology
insourcing
Internal
technology base
External technology base
Stolen with pride from Prof Henry Chesbrough UC Berkeley, Open Innovation: Renewing Growth from
Industrial R&D, 10th Annual Innovation Convergence, Minneapolis Sept 27, 2004
Internal/external
venture handling
Licence, spin
out, divest
a lesser extent in the arts and humanities).
0
50
100
150
200
250
2003 2004 2005 2006 2007 2008 2009 2010 2011
All SSCI B/M
Figure 1.2 Growth of publications on open innovation in Web of Science
Notes: Search criterion: “open innovation” in title, abstract or keyword or citing Chesbrough (2003a); All = SCI,
SSCI and A&HCI; SSCI = Social Science Citation Index; B/M = Business or Management category (within SSCI)
Open Innovation and
Strategy
Henry W. Chesbrough
Melissa M. Appleyard
A
new breed of innovation—open innovation—is forcing firms to
reassess their leadership positions, which reflect the performance
outcomes of their business strategies. It is timely to juxtapose
some new phenomena in innovation with the traditional acade-
mic view of business strategy. More specifically, we wish to examine the increas-
ing adoption of more open approaches to innovation, and see how well this
adoption can be explained with theories of business strategy. In our view, open
innovation is creating new empirical phenomena that exist uneasily with well-
established theories of business strategy. Traditional business strategy has guidedQuelle: David Lerner, https://en.wikipedia.org/wiki/File:Internet_troll.jpg, http://creativecommons.org/licenses/by-sa/3.0/
Open strategy … embraces
the benefits of openness as a
means of expanding value
creation for organizations
“ Chesbrough & Appleyard (2007)
Impression
Digital Openness of Organizations
Example: Buffer
Impression
Tool
Digital Openness of Organizations
Bild: Chris Potter, CC-BY 2.0, https://www.flickr.com/photos/86530412@N02/8334443952
Impression
Tool
Value
Digital Openness of Organizations
Openness as a Program
Quelle: David Lerner, https://en.wikipedia.org/wiki/File:Internet_troll.jpg, http://creativecommons.org/licenses/by-sa/3.0/
Increasing Openness as a PROGRAM
Tensions such as
“compromising speed” or
“burdening wider audiences
with the pressures of
strategy” (Hautz et al., 2017) as
limitations or hurdles for
achieving greater openness
IIIOpenness as the opposite 

of closure, representing two
endpoints of a continuum
from closed to open:
Inviting more actors, sharing
more information >> open++
open++ as a normative ideal
Openness as an Organizing Principle: Open for Diversity or Exclusionary Openness?
“Open forms of strategy-making with
more inside and outside
organizations and more of
different actors internally and externally.
Whittington et al. (2011, S.
531, Übersetzung L.D.)
transparency
inclusion
surveys dialogue ratinginformation
transparency inclusion
inclusion inclusion≠
How are openness and diversity connected?
How connected are openness and diversity?
Openness as an Organizing Principle: Open for Diversity or Exclusionary Openness?
Survey of 5.500 open source
developers on Github:
95% male, 3% female
(in comparison: ~20% of all
professional developers in the
USA are female)
Quellen: http://opensourcesurvey.org/2017/; https://www.wired.com/2017/06/diversity-open-source-even-worse-tech-overall/
Openness as an Organizing Principle: Open for Diversity or Exclusionary Openness?
Openness as an Organizing Principle: Open for Diversity or Exclusionary Openness?
Quelle: http://www.taz.de/!5127514/
Quelle: http://derstandard.at/2000022296889/Studie-Wikipedia-wird-vom-reichen-Westen-dominiert
Quelle: http://www.tagesanzeiger.ch/leben/gesellschaft/Der-Schwarm-bei-Wikipedia-schrumpft/story/11486176
Non-performativity of Openness?
Non-performatives
describes the “reiterative
and citational practice by
which discourse” does not
produce “the effects that it
names” (Butler 1993: 2)
“
Ahmed, S. (2012, p. 117)
Bild ShashiBellamkonda, CC BY 2.0, : https://www.flickr.com/photos/drbeachvacation/4623702054/
Why is open for "anyone" not open enough?
Exclusionary Openness
Openness as an Organizing Principle: Open for Diversity or Exclusionary Openness?
Photo: UNESCO, https://commons.wikimedia.org/wiki/File:Online_harassment_of_women_journalists.png. CC BY-SA 4.0
“non-anonymous
individuals are more
aggressive compared
to anonymous
individuals
Rost et al. (2016): Digital Social Norm
Enforcement: Online Firestorms in Social
Media, http://dx.doi.org/10.1371/
journal.pone.0155923
Lack of diversity in spite of radical openness?
because of
Bild: https://commons.wikimedia.org/wiki/File:Being_any_Gender_is_a_drag_-_World_Pride_London_2012_(7527764372).jpg,, CC BY 2.0, by xJason.Rogersx
Mirror of societal (gender) structures and inequalities?
Quelle: https://commons.wikimedia.org/wiki/File:Wikipedia_Zero_1_Mumbai_Guy_on_phone.jpg
Mirror of societal (gender) structures and inequalities?
Usability: Wiki-Syntax
Quelle: https://commons.wikimedia.org/wiki/File:Editing_Wikipedia_p_11,_wiki_markup_illustration_1.png
0
25
50
75
100
2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012
editcountinpercentperyearineachusergroup
Anonymous users Bots
Registered users
More edits of
algorithms
(»bots«):
Aus: Müller-Birn, C./Dobusch, L./Herbsleb, J. D. (2013): Work-to-
rule: the emergence of algorithmic governance in Wikipedia.
Proceedings of the 6th International Conference on Communities
and Technologies (C&T ’13), ACM, 80–89.
Quelle: David Lerner, https://en.wikipedia.org/wiki/File:Internet_troll.jpg, http://creativecommons.org/licenses/by-sa/3.0/
If your group has nine helpful
and polite members, and one
rude, sexist, loud member,
most women are going to
continue to stay away because
of that one member
“
Valeria Aurora (2002),
http://tldp.org/HOWTO/
Encourage-Women-
Linux-HOWTO/
Path dependence of (lack of) diversity?
Quelle: Sydow et al. (2009, p. 692)
Wikipedia-
specific
Societal
Closedness
Potential reasons 

for exclusion 

in Wikipedia
Hacker culture
Trolls
»Bots«
0
25
50
75
100
2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012
editcountinpercentperyearineachusergroup
Anonymous users Bots
Registered users
Figure 3: Development of edits per user group (registered user,
anonymous user, bot) in the Wikipedia’s administrative names-
pace 4.
continuously increasing in number. Since bots have shown their
usefulness for a wide variety of tasks in the main namespace, their
scope has steadily expanded, and more edits have taken place in
other namespaces.
This contradicts a community guideline that suggests the avoidance
of editing activities of bots outside the article namespace. However,
in 2012, these “outside” edits accounted for over 40 percent of all
bot edits. This emergence of bot activity all over the community
project is an indication of the growing importance of these “lit-
tle helpers” for the community’s activities. This relates to a study
that analyzed the diversification of human edits over the different
namespaces. In 2001, about 90 percent of all edits were carried
out in the article namespace, but in 2006, this number had already
decreased to 70 percent [15]. We assume that the change in the
community engagement of bot operators also expanded the reach
of bot edits. More interestingly, while human edits slowed down in
Wikipedia’s community space, edits carried out by bots increased
as shown in Figure 3. In this administrative space, 20 different bots
have been active on average (disregarding wikilink-bots).
In the next part of our analysis, we specifically look at the types of
activities bots carry out. Our interest is twofold: first, we classify
tasks executed by bots in order to understand their relatedness to
existing social governance mechanisms. Second, we examine our
assumption of increasingly algorithmic rule enforcement by bots.
We collected task descriptions from bots’ user pages to examine
the kinds of activities in which bots are participating in the Wiki-
pedia community. In single, doubtful cases we matched edits with
their task descriptions to identify discrepancies and exclude those
activities. Based on these data, we defined general activity types
that are indicated in the first column of the table 1. These general
activity types were defined in three steps. During the first round,
we coded existing task descriptions collaboratively (around 100)
until we had an almost stable set of activities. In the second round,
we separately coded the remaining task descriptions. In the third
round, we checked the assigned codes and compared them with
our own decisions, and collaboratively coded all task descriptions
that needed new activity types. In order to create a shared under-
standing of existing activity types, the second and third rounds were
an iterative process. Newly introduced activity types were always
cross-validated over the whole data set.
We clustered the manually defined sets of activities in activity types
(cf. second column of the table 1) and identified three foci of bot
activities (cf. fifth column of the table 1): (1) the content focus, (2)
the task focus, and (3) the community focus.
The first category contains mainly bots that are active in the article
namespace. These bots are created primarily to support the curat-
ing activities of their operators (for example, by using Autowiki-
browser – a semi-automated MediaWiki editor13
) or to connect dif-
ferent language versions of a page through interwiki-links. The
second category comprises bots that are used to support the main-
tenance work of editors by compiling working lists or by informing
editors about existing status changes on articles. The third category
- the community focus - refers to activities that are rather unrelated
to encyclopedic articles; they are more related to community rules
and their enforcement.
Four bots have a community focus: the CopperBot, GiftBot, Items-
bot and xqbot. The CopperBot is the German equivalent to the
HagermanBot of the English Wikipedia [8] that is responsible for
signing unsigned comments on discussion pages. The main task of
the Itemsbot was welcoming new users to the German Wikipedia
by leaving a message on their personal discussion pages. Probably
because of the aforementioned community consensus against bot
welcome messages, the bot stopped working within two months.
In 2008 and 2009, the operator of the Giftbot requested a bot flag
for her bot in order to correct spelling mistakes. In both cases, the
request was denied. In July 2010, the third request was successful.
This time, the bot tasks included the removal of processed flagged
revision requests, the dissemination of a newsletter that contains
information on new edits on pages such as polls, and requests for
banning users as well. All these activities were much more fo-
cused on specific community needs. We assume that the operator
of Giftbot learned much more about existing rules and guidelines
over time and was therefore much better able to meet the needs of
her fellows.
The last of the four community bots is introduced in more detail in
the next section. We show in an exemplary way how the activity
set employed by this bot changes over time.
5.3.1 Example: xqbot
In October 2008, the editor applied for a bot flag for her xqbot in
order to request speedy deletions of orphan pages14
or remains of
moved pages. In November 2008, the bot flag was assigned and
the bot started working. Soon after this, the bot activities included
over ten different tasks such as correcting double redirects, fixing
links on disambiguation pages, adding missing references tags in
articles, and the setting of interwiki-links. All these tasks were
mainly focused on quality improvements to encyclopedic articles.
In 2010, the focus changed in terms of additional tasks. This was
motivated mainly by a procedural problem that occurred during an
administrator re-election.
In January 2010, one participant initiated a discussion by question-
ing the procedure to take care of obsolete votes [31], [32]. The
13
http://en.wikipedia.org/wiki/Wikipedia:AutoWikiBrowse
14
Orphan pages on Wikipedia are articles that have no or very few
incoming links.
Usability
Mirror of societal structures
and relations
Access 

to Internet
Openness
Openness as an Organizing Principle: Open for Diversity or Exclusionary Openness?
Quelle: https://meta.wikimedia.org/wiki/File:Objective_Revision_Evaluation_Service_logo.svg
»Objective
Revision
Evaluation
Service«
»Objective
Revision
Evaluation
Service«
Quelle: https://commons.wikimedia.org/wiki/File:ORES_edit_quality_flow.svg
Wikipedia-
specific
Societal
Closedness
Potential reasons 

for exclusion 

in Wikipedia
Hacker culture
Trolls
»Bots«
0
25
50
75
100
2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012
editcountinpercentperyearineachusergroup
Anonymous users Bots
Registered users
Figure 3: Development of edits per user group (registered user,
anonymous user, bot) in the Wikipedia’s administrative names-
pace 4.
continuously increasing in number. Since bots have shown their
usefulness for a wide variety of tasks in the main namespace, their
scope has steadily expanded, and more edits have taken place in
other namespaces.
This contradicts a community guideline that suggests the avoidance
of editing activities of bots outside the article namespace. However,
in 2012, these “outside” edits accounted for over 40 percent of all
bot edits. This emergence of bot activity all over the community
project is an indication of the growing importance of these “lit-
tle helpers” for the community’s activities. This relates to a study
that analyzed the diversification of human edits over the different
namespaces. In 2001, about 90 percent of all edits were carried
out in the article namespace, but in 2006, this number had already
decreased to 70 percent [15]. We assume that the change in the
community engagement of bot operators also expanded the reach
of bot edits. More interestingly, while human edits slowed down in
Wikipedia’s community space, edits carried out by bots increased
as shown in Figure 3. In this administrative space, 20 different bots
have been active on average (disregarding wikilink-bots).
In the next part of our analysis, we specifically look at the types of
activities bots carry out. Our interest is twofold: first, we classify
tasks executed by bots in order to understand their relatedness to
existing social governance mechanisms. Second, we examine our
assumption of increasingly algorithmic rule enforcement by bots.
We collected task descriptions from bots’ user pages to examine
the kinds of activities in which bots are participating in the Wiki-
pedia community. In single, doubtful cases we matched edits with
their task descriptions to identify discrepancies and exclude those
activities. Based on these data, we defined general activity types
that are indicated in the first column of the table 1. These general
activity types were defined in three steps. During the first round,
we coded existing task descriptions collaboratively (around 100)
until we had an almost stable set of activities. In the second round,
we separately coded the remaining task descriptions. In the third
round, we checked the assigned codes and compared them with
our own decisions, and collaboratively coded all task descriptions
that needed new activity types. In order to create a shared under-
standing of existing activity types, the second and third rounds were
an iterative process. Newly introduced activity types were always
cross-validated over the whole data set.
We clustered the manually defined sets of activities in activity types
(cf. second column of the table 1) and identified three foci of bot
activities (cf. fifth column of the table 1): (1) the content focus, (2)
the task focus, and (3) the community focus.
The first category contains mainly bots that are active in the article
namespace. These bots are created primarily to support the curat-
ing activities of their operators (for example, by using Autowiki-
browser – a semi-automated MediaWiki editor13
) or to connect dif-
ferent language versions of a page through interwiki-links. The
second category comprises bots that are used to support the main-
tenance work of editors by compiling working lists or by informing
editors about existing status changes on articles. The third category
- the community focus - refers to activities that are rather unrelated
to encyclopedic articles; they are more related to community rules
and their enforcement.
Four bots have a community focus: the CopperBot, GiftBot, Items-
bot and xqbot. The CopperBot is the German equivalent to the
HagermanBot of the English Wikipedia [8] that is responsible for
signing unsigned comments on discussion pages. The main task of
the Itemsbot was welcoming new users to the German Wikipedia
by leaving a message on their personal discussion pages. Probably
because of the aforementioned community consensus against bot
welcome messages, the bot stopped working within two months.
In 2008 and 2009, the operator of the Giftbot requested a bot flag
for her bot in order to correct spelling mistakes. In both cases, the
request was denied. In July 2010, the third request was successful.
This time, the bot tasks included the removal of processed flagged
revision requests, the dissemination of a newsletter that contains
information on new edits on pages such as polls, and requests for
banning users as well. All these activities were much more fo-
cused on specific community needs. We assume that the operator
of Giftbot learned much more about existing rules and guidelines
over time and was therefore much better able to meet the needs of
her fellows.
The last of the four community bots is introduced in more detail in
the next section. We show in an exemplary way how the activity
set employed by this bot changes over time.
5.3.1 Example: xqbot
In October 2008, the editor applied for a bot flag for her xqbot in
order to request speedy deletions of orphan pages14
or remains of
moved pages. In November 2008, the bot flag was assigned and
the bot started working. Soon after this, the bot activities included
over ten different tasks such as correcting double redirects, fixing
links on disambiguation pages, adding missing references tags in
articles, and the setting of interwiki-links. All these tasks were
mainly focused on quality improvements to encyclopedic articles.
In 2010, the focus changed in terms of additional tasks. This was
motivated mainly by a procedural problem that occurred during an
administrator re-election.
In January 2010, one participant initiated a discussion by question-
ing the procedure to take care of obsolete votes [31], [32]. The
13
http://en.wikipedia.org/wiki/Wikipedia:AutoWikiBrowse
14
Orphan pages on Wikipedia are articles that have no or very few
incoming links.
Usability
Mirror of societal structures
and relations
Access 

to Internet
Openness
?
From radical openness to legitimate closure:

Exclusion for the benefit of openness?
Usage rights in the
English Wikipedia
none
all
Trademarks
Server infrastructure
Software development
Production of content
Deletion of content
Division of Labor 

Foundation/Community
Division of Labor 

Foundation/Community
Division of Labor 

Foundation/Community
Community
managers?
Openness as an Organizing Principle: Open for Diversity or Exclusionary Openness?
Conclusion and Outlook
Quelle: David Lerner, https://en.wikipedia.org/wiki/File:Internet_troll.jpg, http://creativecommons.org/licenses/by-sa/3.0/
Openness and Closure as CONSTITUTIVE
Analyzing the paradoxical
nature of openness (and
closure) by focusing on
legitimate forms closure.
e.g., official secrecy as a way
to enhance transparency
(Costas & Grey 2014)
IIIOpenness and closure as
inextricably linked and
interacting with each other
>> we find examples of
closure in all empirical
studies of open strategy
Explicating and addressing normativity inherent in (calls for) openness
from looking at degrees of openness to investigating combinations of
openness and closure desirable in organizations labelled as ‘open’
together with a switch
from exclusionary openness to inclusion through legitimate closure
allows moving
CONTACT
E-mail: 

Leonhard.Dobusch@uibk.ac.at
Twitter:
@leonidobusch
Websites:

bit.ly/LD-UIBK // www.dobusch.net
Research blogs:

governancexborders.com // osconjunction.net

More Related Content

PDF
Masses, Crowds, Communities, Movements. Collective Formations in the Digital ...
PDF
Offenheit als Organisationsprinzip: Offen für Diversität oder Exklusion durch...
PDF
Offen. Divers. Inklusiv. Thinking the Future of Organizations
PDF
Open Strategy as a Practice
PDF
Fehlende Diversität und Autorenschwund in der Wikipedia: 
Ausgrenzung durch g...
PDF
Opening ILRI’s knowledge and research: Initial reflections on results, outcom...
PPTX
WikiSym Poster
PPTX
Wikipedia and Libraries: Increasing your Library’s Visibilityi
Masses, Crowds, Communities, Movements. Collective Formations in the Digital ...
Offenheit als Organisationsprinzip: Offen für Diversität oder Exklusion durch...
Offen. Divers. Inklusiv. Thinking the Future of Organizations
Open Strategy as a Practice
Fehlende Diversität und Autorenschwund in der Wikipedia: 
Ausgrenzung durch g...
Opening ILRI’s knowledge and research: Initial reflections on results, outcom...
WikiSym Poster
Wikipedia and Libraries: Increasing your Library’s Visibilityi

Similar to Openness as an Organizing Principle: Open for Diversity or Exclusionary Openness? (20)

PPTX
Introducing The Open Business Program
PPTX
Introducing the Open Business Program
PPTX
The Open Economy; and the Networked World
PPT
MCIIS - Innovative Use Of Wikis
PPT
MCIIS - Innovative Use Of Wikis
PPTX
Open yet everywhere in chains: Where next for open knowledge?
PDF
Quora ML Workshop: Engineering at the Intersection of Productive Efficiency, ...
PDF
The Future of Business: the changing framework of the Open Economy (FDC Brazil)
PPTX
Engaging Your Community Through Cultural Heritage Digital Libraries
PDF
Work-to-Rule: The Emergence of Algorithmic Governance in Wikipedia
PPTX
ICT - more than technology
PPT
New Paradigms for Using Computers
PDF
Open Collaboration
PDF
Future of Open_Session 2
PDF
I-Open Interview and Conversation Research
PPTX
Improving Creation, Maintenance and Contribution in Wikis with Domain Specifi...
PPTX
New Technologies, New Ways of thinking
PDF
Parc floss-wikipedia
PDF
Lecture 3: Social Web Data Formats (2012)
PDF
Openness as an Organizing Principle
Introducing The Open Business Program
Introducing the Open Business Program
The Open Economy; and the Networked World
MCIIS - Innovative Use Of Wikis
MCIIS - Innovative Use Of Wikis
Open yet everywhere in chains: Where next for open knowledge?
Quora ML Workshop: Engineering at the Intersection of Productive Efficiency, ...
The Future of Business: the changing framework of the Open Economy (FDC Brazil)
Engaging Your Community Through Cultural Heritage Digital Libraries
Work-to-Rule: The Emergence of Algorithmic Governance in Wikipedia
ICT - more than technology
New Paradigms for Using Computers
Open Collaboration
Future of Open_Session 2
I-Open Interview and Conversation Research
Improving Creation, Maintenance and Contribution in Wikis with Domain Specifi...
New Technologies, New Ways of thinking
Parc floss-wikipedia
Lecture 3: Social Web Data Formats (2012)
Openness as an Organizing Principle
Ad

More from Dobusch Leonhard (20)

PDF
Science (Communication) and Wikipedia - Potentials and Pitfalls
PDF
Vom Platzhirsch zum Förster? Impulse für den ORF
PDF
Navigating Academia and Activism
PDF
Neues aus dem ZDF Verwaltungsrat
PDF
Nichtkommerziell. Dezentral. Offen. Zur Realutopie demokratisch-digitaler Me...
PDF
Openness as Organizing Principle: Dilemmas Across Domains
PDF
Welchen Fakten kann man noch trauen?
PDF
Openness as an Organizing Principle: Routines of Open Scholarship
PDF
Openness as an Organizing Principle: Open Organizing Routines
PDF
Weniger Netflix, mehr YouTube und Wikipedia: Zur Demokratisierung öffentlich-...
PDF
Wissenschaft und Aktivismus: (k)ein Widerspruch?
PDF
Open Access und Open Journal Systems zwischen Theorie und Praxis
PDF
Twitter Firestorms, Media Attention and Workload: Challenges of Impact Schol...
PDF
Public Service Media as an Open Ecosystem
PDF
Mehr Offenheit für ein Öffentlich-Rechtliches Ökosystem
PDF
Is Resisting Paths Futile? Der Fall Linux am Desktop in München
PDF
Freie Medien und Freie Lizenzen in digitalen Plattformöffentlichkeiten
PDF
Digital Strategy between Communicating Strategy and Strategic Communication
PDF
Der digitale Wandel in Wirtschaft und Arbeitsmarkt
PDF
Neue digitale Öffentlichkeit für neue Formen solidarischer Verantwortlichkeit
Science (Communication) and Wikipedia - Potentials and Pitfalls
Vom Platzhirsch zum Förster? Impulse für den ORF
Navigating Academia and Activism
Neues aus dem ZDF Verwaltungsrat
Nichtkommerziell. Dezentral. Offen. Zur Realutopie demokratisch-digitaler Me...
Openness as Organizing Principle: Dilemmas Across Domains
Welchen Fakten kann man noch trauen?
Openness as an Organizing Principle: Routines of Open Scholarship
Openness as an Organizing Principle: Open Organizing Routines
Weniger Netflix, mehr YouTube und Wikipedia: Zur Demokratisierung öffentlich-...
Wissenschaft und Aktivismus: (k)ein Widerspruch?
Open Access und Open Journal Systems zwischen Theorie und Praxis
Twitter Firestorms, Media Attention and Workload: Challenges of Impact Schol...
Public Service Media as an Open Ecosystem
Mehr Offenheit für ein Öffentlich-Rechtliches Ökosystem
Is Resisting Paths Futile? Der Fall Linux am Desktop in München
Freie Medien und Freie Lizenzen in digitalen Plattformöffentlichkeiten
Digital Strategy between Communicating Strategy and Strategic Communication
Der digitale Wandel in Wirtschaft und Arbeitsmarkt
Neue digitale Öffentlichkeit für neue Formen solidarischer Verantwortlichkeit
Ad

Recently uploaded (20)

PPTX
Unit 4 Computer Architecture Multicore Processor.pptx
PDF
HVAC Specification 2024 according to central public works department
DOCX
Cambridge-Practice-Tests-for-IELTS-12.docx
PPTX
Computer Architecture Input Output Memory.pptx
PDF
AI-driven educational solutions for real-life interventions in the Philippine...
PDF
LIFE & LIVING TRILOGY - PART - (2) THE PURPOSE OF LIFE.pdf
PDF
Τίμαιος είναι φιλοσοφικός διάλογος του Πλάτωνα
PDF
Hazard Identification & Risk Assessment .pdf
PDF
MBA _Common_ 2nd year Syllabus _2021-22_.pdf
PDF
Journal of Dental Science - UDMY (2021).pdf
PDF
LIFE & LIVING TRILOGY- PART (1) WHO ARE WE.pdf
PDF
FORM 1 BIOLOGY MIND MAPS and their schemes
PDF
Vision Prelims GS PYQ Analysis 2011-2022 www.upscpdf.com.pdf
PPTX
Education and Perspectives of Education.pptx
PDF
David L Page_DCI Research Study Journey_how Methodology can inform one's prac...
PDF
BP 505 T. PHARMACEUTICAL JURISPRUDENCE (UNIT 2).pdf
PDF
Skin Care and Cosmetic Ingredients Dictionary ( PDFDrive ).pdf
PDF
Mucosal Drug Delivery system_NDDS_BPHARMACY__SEM VII_PCI.pdf
PPTX
ELIAS-SEZIURE AND EPilepsy semmioan session.pptx
PPTX
Share_Module_2_Power_conflict_and_negotiation.pptx
Unit 4 Computer Architecture Multicore Processor.pptx
HVAC Specification 2024 according to central public works department
Cambridge-Practice-Tests-for-IELTS-12.docx
Computer Architecture Input Output Memory.pptx
AI-driven educational solutions for real-life interventions in the Philippine...
LIFE & LIVING TRILOGY - PART - (2) THE PURPOSE OF LIFE.pdf
Τίμαιος είναι φιλοσοφικός διάλογος του Πλάτωνα
Hazard Identification & Risk Assessment .pdf
MBA _Common_ 2nd year Syllabus _2021-22_.pdf
Journal of Dental Science - UDMY (2021).pdf
LIFE & LIVING TRILOGY- PART (1) WHO ARE WE.pdf
FORM 1 BIOLOGY MIND MAPS and their schemes
Vision Prelims GS PYQ Analysis 2011-2022 www.upscpdf.com.pdf
Education and Perspectives of Education.pptx
David L Page_DCI Research Study Journey_how Methodology can inform one's prac...
BP 505 T. PHARMACEUTICAL JURISPRUDENCE (UNIT 2).pdf
Skin Care and Cosmetic Ingredients Dictionary ( PDFDrive ).pdf
Mucosal Drug Delivery system_NDDS_BPHARMACY__SEM VII_PCI.pdf
ELIAS-SEZIURE AND EPilepsy semmioan session.pptx
Share_Module_2_Power_conflict_and_negotiation.pptx

Openness as an Organizing Principle: Open for Diversity or Exclusionary Openness?

  • 1. Leonhard Dobusch
 University of Innsbruck Guest Lecture in the course „Understanding the digital economy“
 December 18, 2019, Johannes Kepler University Linz OPENNESS AS AN ORGANIZING PRINCIPLE
 Open for Diversity or Exclusionary Openness?
  • 2. CO M M ERCIAL BREAK Dobusch, L. & Dobusch, L. (2019): The Relation between Openness and Closure in Open Strategy: Programmatic and Constitutive Approaches to Openness. In D. Seidl, G. von Krogh & R Whittington (eds.), The Cambridge Handbook of Open Strategy. Cambridge: Cambridge University Press, 326-336
  • 3. Openness as an Organizing Principle
  • 4. 11 EIRMA SIG III, 2005-10-20 Closed innovation Our current market Our new market Other firm´s market Open innovation External technology insourcing Internal technology base External technology base Stolen with pride from Prof Henry Chesbrough UC Berkeley, Open Innovation: Renewing Growth from Industrial R&D, 10th Annual Innovation Convergence, Minneapolis Sept 27, 2004 Internal/external venture handling Licence, spin out, divest
  • 5. a lesser extent in the arts and humanities). 0 50 100 150 200 250 2003 2004 2005 2006 2007 2008 2009 2010 2011 All SSCI B/M Figure 1.2 Growth of publications on open innovation in Web of Science Notes: Search criterion: “open innovation” in title, abstract or keyword or citing Chesbrough (2003a); All = SCI, SSCI and A&HCI; SSCI = Social Science Citation Index; B/M = Business or Management category (within SSCI)
  • 6. Open Innovation and Strategy Henry W. Chesbrough Melissa M. Appleyard A new breed of innovation—open innovation—is forcing firms to reassess their leadership positions, which reflect the performance outcomes of their business strategies. It is timely to juxtapose some new phenomena in innovation with the traditional acade- mic view of business strategy. More specifically, we wish to examine the increas- ing adoption of more open approaches to innovation, and see how well this adoption can be explained with theories of business strategy. In our view, open innovation is creating new empirical phenomena that exist uneasily with well- established theories of business strategy. Traditional business strategy has guidedQuelle: David Lerner, https://en.wikipedia.org/wiki/File:Internet_troll.jpg, http://creativecommons.org/licenses/by-sa/3.0/ Open strategy … embraces the benefits of openness as a means of expanding value creation for organizations “ Chesbrough & Appleyard (2007)
  • 7. Impression Digital Openness of Organizations Example: Buffer
  • 9. Bild: Chris Potter, CC-BY 2.0, https://www.flickr.com/photos/86530412@N02/8334443952 Impression Tool Value Digital Openness of Organizations
  • 10. Openness as a Program
  • 11. Quelle: David Lerner, https://en.wikipedia.org/wiki/File:Internet_troll.jpg, http://creativecommons.org/licenses/by-sa/3.0/ Increasing Openness as a PROGRAM Tensions such as “compromising speed” or “burdening wider audiences with the pressures of strategy” (Hautz et al., 2017) as limitations or hurdles for achieving greater openness IIIOpenness as the opposite 
 of closure, representing two endpoints of a continuum from closed to open: Inviting more actors, sharing more information >> open++ open++ as a normative ideal
  • 13. “Open forms of strategy-making with more inside and outside organizations and more of different actors internally and externally. Whittington et al. (2011, S. 531, Übersetzung L.D.) transparency inclusion
  • 16. How are openness and diversity connected?
  • 17. How connected are openness and diversity?
  • 19. Survey of 5.500 open source developers on Github: 95% male, 3% female (in comparison: ~20% of all professional developers in the USA are female) Quellen: http://opensourcesurvey.org/2017/; https://www.wired.com/2017/06/diversity-open-source-even-worse-tech-overall/
  • 26. Non-performatives describes the “reiterative and citational practice by which discourse” does not produce “the effects that it names” (Butler 1993: 2) “ Ahmed, S. (2012, p. 117)
  • 27. Bild ShashiBellamkonda, CC BY 2.0, : https://www.flickr.com/photos/drbeachvacation/4623702054/
  • 28. Why is open for "anyone" not open enough?
  • 32. “non-anonymous individuals are more aggressive compared to anonymous individuals Rost et al. (2016): Digital Social Norm Enforcement: Online Firestorms in Social Media, http://dx.doi.org/10.1371/ journal.pone.0155923
  • 33. Lack of diversity in spite of radical openness? because of
  • 37. 0 25 50 75 100 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 editcountinpercentperyearineachusergroup Anonymous users Bots Registered users More edits of algorithms (»bots«): Aus: Müller-Birn, C./Dobusch, L./Herbsleb, J. D. (2013): Work-to- rule: the emergence of algorithmic governance in Wikipedia. Proceedings of the 6th International Conference on Communities and Technologies (C&T ’13), ACM, 80–89.
  • 38. Quelle: David Lerner, https://en.wikipedia.org/wiki/File:Internet_troll.jpg, http://creativecommons.org/licenses/by-sa/3.0/ If your group has nine helpful and polite members, and one rude, sexist, loud member, most women are going to continue to stay away because of that one member “ Valeria Aurora (2002), http://tldp.org/HOWTO/ Encourage-Women- Linux-HOWTO/
  • 39. Path dependence of (lack of) diversity? Quelle: Sydow et al. (2009, p. 692)
  • 40. Wikipedia- specific Societal Closedness Potential reasons 
 for exclusion 
 in Wikipedia Hacker culture Trolls »Bots« 0 25 50 75 100 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 editcountinpercentperyearineachusergroup Anonymous users Bots Registered users Figure 3: Development of edits per user group (registered user, anonymous user, bot) in the Wikipedia’s administrative names- pace 4. continuously increasing in number. Since bots have shown their usefulness for a wide variety of tasks in the main namespace, their scope has steadily expanded, and more edits have taken place in other namespaces. This contradicts a community guideline that suggests the avoidance of editing activities of bots outside the article namespace. However, in 2012, these “outside” edits accounted for over 40 percent of all bot edits. This emergence of bot activity all over the community project is an indication of the growing importance of these “lit- tle helpers” for the community’s activities. This relates to a study that analyzed the diversification of human edits over the different namespaces. In 2001, about 90 percent of all edits were carried out in the article namespace, but in 2006, this number had already decreased to 70 percent [15]. We assume that the change in the community engagement of bot operators also expanded the reach of bot edits. More interestingly, while human edits slowed down in Wikipedia’s community space, edits carried out by bots increased as shown in Figure 3. In this administrative space, 20 different bots have been active on average (disregarding wikilink-bots). In the next part of our analysis, we specifically look at the types of activities bots carry out. Our interest is twofold: first, we classify tasks executed by bots in order to understand their relatedness to existing social governance mechanisms. Second, we examine our assumption of increasingly algorithmic rule enforcement by bots. We collected task descriptions from bots’ user pages to examine the kinds of activities in which bots are participating in the Wiki- pedia community. In single, doubtful cases we matched edits with their task descriptions to identify discrepancies and exclude those activities. Based on these data, we defined general activity types that are indicated in the first column of the table 1. These general activity types were defined in three steps. During the first round, we coded existing task descriptions collaboratively (around 100) until we had an almost stable set of activities. In the second round, we separately coded the remaining task descriptions. In the third round, we checked the assigned codes and compared them with our own decisions, and collaboratively coded all task descriptions that needed new activity types. In order to create a shared under- standing of existing activity types, the second and third rounds were an iterative process. Newly introduced activity types were always cross-validated over the whole data set. We clustered the manually defined sets of activities in activity types (cf. second column of the table 1) and identified three foci of bot activities (cf. fifth column of the table 1): (1) the content focus, (2) the task focus, and (3) the community focus. The first category contains mainly bots that are active in the article namespace. These bots are created primarily to support the curat- ing activities of their operators (for example, by using Autowiki- browser – a semi-automated MediaWiki editor13 ) or to connect dif- ferent language versions of a page through interwiki-links. The second category comprises bots that are used to support the main- tenance work of editors by compiling working lists or by informing editors about existing status changes on articles. The third category - the community focus - refers to activities that are rather unrelated to encyclopedic articles; they are more related to community rules and their enforcement. Four bots have a community focus: the CopperBot, GiftBot, Items- bot and xqbot. The CopperBot is the German equivalent to the HagermanBot of the English Wikipedia [8] that is responsible for signing unsigned comments on discussion pages. The main task of the Itemsbot was welcoming new users to the German Wikipedia by leaving a message on their personal discussion pages. Probably because of the aforementioned community consensus against bot welcome messages, the bot stopped working within two months. In 2008 and 2009, the operator of the Giftbot requested a bot flag for her bot in order to correct spelling mistakes. In both cases, the request was denied. In July 2010, the third request was successful. This time, the bot tasks included the removal of processed flagged revision requests, the dissemination of a newsletter that contains information on new edits on pages such as polls, and requests for banning users as well. All these activities were much more fo- cused on specific community needs. We assume that the operator of Giftbot learned much more about existing rules and guidelines over time and was therefore much better able to meet the needs of her fellows. The last of the four community bots is introduced in more detail in the next section. We show in an exemplary way how the activity set employed by this bot changes over time. 5.3.1 Example: xqbot In October 2008, the editor applied for a bot flag for her xqbot in order to request speedy deletions of orphan pages14 or remains of moved pages. In November 2008, the bot flag was assigned and the bot started working. Soon after this, the bot activities included over ten different tasks such as correcting double redirects, fixing links on disambiguation pages, adding missing references tags in articles, and the setting of interwiki-links. All these tasks were mainly focused on quality improvements to encyclopedic articles. In 2010, the focus changed in terms of additional tasks. This was motivated mainly by a procedural problem that occurred during an administrator re-election. In January 2010, one participant initiated a discussion by question- ing the procedure to take care of obsolete votes [31], [32]. The 13 http://en.wikipedia.org/wiki/Wikipedia:AutoWikiBrowse 14 Orphan pages on Wikipedia are articles that have no or very few incoming links. Usability Mirror of societal structures and relations Access 
 to Internet Openness
  • 44. Wikipedia- specific Societal Closedness Potential reasons 
 for exclusion 
 in Wikipedia Hacker culture Trolls »Bots« 0 25 50 75 100 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 editcountinpercentperyearineachusergroup Anonymous users Bots Registered users Figure 3: Development of edits per user group (registered user, anonymous user, bot) in the Wikipedia’s administrative names- pace 4. continuously increasing in number. Since bots have shown their usefulness for a wide variety of tasks in the main namespace, their scope has steadily expanded, and more edits have taken place in other namespaces. This contradicts a community guideline that suggests the avoidance of editing activities of bots outside the article namespace. However, in 2012, these “outside” edits accounted for over 40 percent of all bot edits. This emergence of bot activity all over the community project is an indication of the growing importance of these “lit- tle helpers” for the community’s activities. This relates to a study that analyzed the diversification of human edits over the different namespaces. In 2001, about 90 percent of all edits were carried out in the article namespace, but in 2006, this number had already decreased to 70 percent [15]. We assume that the change in the community engagement of bot operators also expanded the reach of bot edits. More interestingly, while human edits slowed down in Wikipedia’s community space, edits carried out by bots increased as shown in Figure 3. In this administrative space, 20 different bots have been active on average (disregarding wikilink-bots). In the next part of our analysis, we specifically look at the types of activities bots carry out. Our interest is twofold: first, we classify tasks executed by bots in order to understand their relatedness to existing social governance mechanisms. Second, we examine our assumption of increasingly algorithmic rule enforcement by bots. We collected task descriptions from bots’ user pages to examine the kinds of activities in which bots are participating in the Wiki- pedia community. In single, doubtful cases we matched edits with their task descriptions to identify discrepancies and exclude those activities. Based on these data, we defined general activity types that are indicated in the first column of the table 1. These general activity types were defined in three steps. During the first round, we coded existing task descriptions collaboratively (around 100) until we had an almost stable set of activities. In the second round, we separately coded the remaining task descriptions. In the third round, we checked the assigned codes and compared them with our own decisions, and collaboratively coded all task descriptions that needed new activity types. In order to create a shared under- standing of existing activity types, the second and third rounds were an iterative process. Newly introduced activity types were always cross-validated over the whole data set. We clustered the manually defined sets of activities in activity types (cf. second column of the table 1) and identified three foci of bot activities (cf. fifth column of the table 1): (1) the content focus, (2) the task focus, and (3) the community focus. The first category contains mainly bots that are active in the article namespace. These bots are created primarily to support the curat- ing activities of their operators (for example, by using Autowiki- browser – a semi-automated MediaWiki editor13 ) or to connect dif- ferent language versions of a page through interwiki-links. The second category comprises bots that are used to support the main- tenance work of editors by compiling working lists or by informing editors about existing status changes on articles. The third category - the community focus - refers to activities that are rather unrelated to encyclopedic articles; they are more related to community rules and their enforcement. Four bots have a community focus: the CopperBot, GiftBot, Items- bot and xqbot. The CopperBot is the German equivalent to the HagermanBot of the English Wikipedia [8] that is responsible for signing unsigned comments on discussion pages. The main task of the Itemsbot was welcoming new users to the German Wikipedia by leaving a message on their personal discussion pages. Probably because of the aforementioned community consensus against bot welcome messages, the bot stopped working within two months. In 2008 and 2009, the operator of the Giftbot requested a bot flag for her bot in order to correct spelling mistakes. In both cases, the request was denied. In July 2010, the third request was successful. This time, the bot tasks included the removal of processed flagged revision requests, the dissemination of a newsletter that contains information on new edits on pages such as polls, and requests for banning users as well. All these activities were much more fo- cused on specific community needs. We assume that the operator of Giftbot learned much more about existing rules and guidelines over time and was therefore much better able to meet the needs of her fellows. The last of the four community bots is introduced in more detail in the next section. We show in an exemplary way how the activity set employed by this bot changes over time. 5.3.1 Example: xqbot In October 2008, the editor applied for a bot flag for her xqbot in order to request speedy deletions of orphan pages14 or remains of moved pages. In November 2008, the bot flag was assigned and the bot started working. Soon after this, the bot activities included over ten different tasks such as correcting double redirects, fixing links on disambiguation pages, adding missing references tags in articles, and the setting of interwiki-links. All these tasks were mainly focused on quality improvements to encyclopedic articles. In 2010, the focus changed in terms of additional tasks. This was motivated mainly by a procedural problem that occurred during an administrator re-election. In January 2010, one participant initiated a discussion by question- ing the procedure to take care of obsolete votes [31], [32]. The 13 http://en.wikipedia.org/wiki/Wikipedia:AutoWikiBrowse 14 Orphan pages on Wikipedia are articles that have no or very few incoming links. Usability Mirror of societal structures and relations Access 
 to Internet Openness ?
  • 45. From radical openness to legitimate closure:
 Exclusion for the benefit of openness?
  • 46. Usage rights in the English Wikipedia none all
  • 47. Trademarks Server infrastructure Software development Production of content Deletion of content Division of Labor 
 Foundation/Community
  • 48. Division of Labor 
 Foundation/Community
  • 49. Division of Labor 
 Foundation/Community Community managers?
  • 52. Quelle: David Lerner, https://en.wikipedia.org/wiki/File:Internet_troll.jpg, http://creativecommons.org/licenses/by-sa/3.0/ Openness and Closure as CONSTITUTIVE Analyzing the paradoxical nature of openness (and closure) by focusing on legitimate forms closure. e.g., official secrecy as a way to enhance transparency (Costas & Grey 2014) IIIOpenness and closure as inextricably linked and interacting with each other >> we find examples of closure in all empirical studies of open strategy
  • 53. Explicating and addressing normativity inherent in (calls for) openness from looking at degrees of openness to investigating combinations of openness and closure desirable in organizations labelled as ‘open’ together with a switch from exclusionary openness to inclusion through legitimate closure allows moving
  • 54. CONTACT E-mail: 
 Leonhard.Dobusch@uibk.ac.at Twitter: @leonidobusch Websites:
 bit.ly/LD-UIBK // www.dobusch.net Research blogs:
 governancexborders.com // osconjunction.net