Portfolio 1 pages-deleted
- 1. Anand Shah User experience designer | Researcher UX design portfolio April’18 01
- 2. Hello, I am Anand. I am a UX designer, based ut of Mumbai. I have total 5 years of experience in the industry. I am working as a Full-time UX designer since Jan’16. I have done Post graduation in User Experience Design from MIT Institute of design, Pune in 2016 I have graduated in B.E. Mechatronics from Gujarat Technological University in 2012. 02
- 3. User research and User journey map 03 Task flows, IA and Navigation Personas, Scenarios and Story boarding UX strategy, Scoping and Requirements document Ideation, Concept sketching and white boarding Interaction design and Wireframing Hi and low fidelity prototypes Usability testing I specialize in user research, interaction design and usability. I have worked as a UX designer as well as project lead for several projects which has enhanced my skills in communicating and understanding needs of users as well as stake- holders. Understanding and analysing user inputs and deriving actionable insights has helped in giving the interventions a value. I have strong understanding of Human behaviour and psychology. I am a critical thinker and I love to communicate thoughts and play a role of facilitator. Skills
- 4. 04 Academics & Experience 2008-2012 B.E. Mechatronics 2012-2013 Krish Industries 2013-2014 Perfect engine components 2014-2016 PG User Experience Design 2016 Animall 2016-2018 YUJ Designs Graduation in Engineering R & D and New product development Engineer Academics, Internships & Freelancing Full-time UX Designer & Consultant I have worked on around 25 projects in my tenure as a UX designer in Industry and Academics. I have worked on projects from scratch and have successfully delivered them with the team of designers and front- end developers. I have followed user centered design methods to work on my projects. I strive to deliver end to end solutions which involve the needs of the business and stake- holders and touch the important aspects of KPIs and ROI. My work also includes service design and UX design strategy for businesses. 2018 Capgemini India PVT LTD
- 5. 05 Process 1 2 3 4 5 6 Research & Explore Understand & Analyse Ideate & Create Details Develop Test & Refine Research the domain and user needs. Understand the technicalities and constraints along with the scope. Analyse the information gathered from the users and understand the stakeholders vision. Come up with ideas and concepts. Iterate the ideas to detail the design. Innovate and add value. Create wireframes and interaction design. add microinteractions. Create high fidelity interactivewireframe for realistic view. Create visual design strategy. Develop front end. Create visual design screens. Test the prototype with users or peers. Get insights understand their behaviour and improvise.
- 6. 06 Case studies E-discovery platform Vacation ownership and holiday booking portal Intranet redesign for leading insurance company On-boarding process for SaaS based E-commerce platform Personal finance manager application. 01 02 03 04 05 A platform for attorneys and corporate legal departments to process the data for matters and cases for digital activities of fraud and laundering. A portal which provides the users with booking of holidays, check availability, plan event and buy membership across resorts at different locations in India. A centralized system for the employees of the organization spread across different locations in India which helps users exchange information, look up for help, access primary and periphery tasks of their jobs. A platform which provides users to set up online store in mimimum steps. It supports borderless E-commerce A mobile applicaton to track personal expenses, set reminders for important dues and set budget and savings.
- 7. E-discovery Platform 07 Challenges • Designing a portal which complies to accessibility norms. • Design a white label system which follow certain guidelines and is also flexible according to user needs. • Provide users with actionable insights, reduce clutter and simple interaction to perform daily tasks. Role • Worked as the UX lead and project manager for the project. • Worked on creating pre-sales project scope, Initial domain research, Design brief document, Project plan, Timesheet, Visual design strategy, Design standards and specifications. • Worked hands-on on Persona, Taskflows, IA, Concepts, Interaction design and Wireframes. • Worked with the team of Visual designers and front-end developers till the delivery of HTML A platform which helps attorneys and legal teams of corporates to gather data and processit to find insightful information. There are four types of users 1. Legal Manager, 2. Legal User, 3. E-discovery Manager, 4. E-discovery User. Each of the user will look into different activities and would seek for different information. The platform gathers data from different data sources for the custodians. The gathered data is than processed for different parameters and narrowed down to a small set of information which can be helpful for proceedings. The design strategy was finalized considering 508 compliance, which involves the guidelines for accessibility.
- 9. Challenges • Create a value for users through the website to attract customers. • Simplify the booking process by providing information and guidance. • Provide the seamless experience to members with holiday updates and booking. • Digitize the process which was done manually by call or at office. Role • Part of all the meetings with stakeholders and worked hands on entire design process. • Sketching concepts and creating high fidelity wireframes. • Coordinated with visual designers and developers to deliver the high quality output. 08 Vacation ownership and holiday booking portal The project was to design a webapp which allows user to book holidays at different destinations and provides elaborate information about the services and products of the resort. Different features of it allow to plan events, design customized itineraries and become a member of the resort chain. The goal was to make the process hassle free and online so that it is accessible to remote users. We proposed to take all the activities like lead generation, membership sales online and the design included everything online so that users don’t have to connect to nearby offices. Get 1 night free on booking 3 nights or more for premium room 1. For dates selected in widget 2.shown on home or booking page 3.while selecting/comparing rooms 4.from offers 5. external sources Get 25% for booking between 20th Aug to 19th Sept for classic room Select one? Regular HSD booking No X offer selected for Destination from date a to b for 2 adults and 1 child(ren) Yes HSD/guest booking (room nights offers) Enter Destination/ Resort Check in/ Check out date No. of people, No. of rooms Travel Agent/ Corporate ID and Special access code Check availability
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- 11. Intranet redesign for leading insurance company A leading Insurance company had come up with a requirement to redesign the intranet. The organisation has around 80 different apps for employees across different departments and locations. Employees were not used to using intranet for their activities and work because mostly all of their routine tasks were done through different apps available. The Intranet was proposed to be the central hub for all primary and periphery tasks. It provides users with information, one login, updates, blogs, routine tasks etc. so users get one go-to platform for all their needs. Challenges • Redesign the application for consistent interaction and visual design. • Providing solutions for different levels of users and their requirements according to their needs at different locations. • Redesign the architecture for different users, design navigation. flow for simplicity. Role • Co-ordinate with different teams and understand requirements. • Create questionnaire, set up research strategy, conduct user research, gather data, analyse data and derive insights. • Conduct interaction with stake holders and spocs. understand their requirements.
- 12. 10 On-boarding process for SaaS based E-commerce platform Redesign of a platform which facilitates small vendors to set up online stores to expand their reach to customers. Animall is a SAAS based multi-tenant e-commerce platform. It provides online infrastructure for businesses to start their online stores. I worked on the platform redesign as lead UX designer. The biggest challenge was to make the system in such a way that it will be accepted across geographies with different languages, currencies and taxes. The redesign incorporates a system which has a smaller learning curve, thus implies lesser investment in training. The features are grouped together for a better navigation which narrows down for sub-tasks. Challenges • Redesigning the existing platform to make it simple, usable and easy to learn. • Design the on boarding process of setting up a store such that it is brief and easy to complete. • Designing the complex information architecture of the system. Role • Lead the project and collaborated with the team located at Hong-Kong for aligning the business and tech requirements. • Created interactive high fidelity wireframes and tested the same with users. • User interviews, creating personas, user journey maps, IA, Wireframes and Hi- Fidelity prototype.
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- 14. 11 Personal finance manager application. A unified tool to keep a check on all bank accounts at one place, set reminders for payment dates, set budget and transfer money to other accounts. A mobile app which one can rely on to do routine monetary activities. Business challenges • Provide all time banking to young, urban and working people who cannot spare time for routine banking tasks. Role: · Designing the application and concepts. · Ideation, user study, personas and scenarios. · Wire framing and prototyping. Name: Tanmay Rastogi Gender: Male Age: 28 Occupation: Executive manager Personality traits: Business minded, influencing personality, managing things, planner. Goal: Buying a flat, settle down, saving for future, enjoy family life. Motivators: family responsibility, social norms, per- sonal goals, Tasks: saving for house, managing accounts to make sure the smooth working. Tanmay is an executive manager working in an MNC. He stays away from home and handles accounts at both places. His main target is to main- tain certain balance in the accounts to avoid unwanted circumstances.
- 15. Loading screen 1 Data screen 5 Reminder screen 4 Loading screen 3 Log in screen 2