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CLASS 4. SEPTEMBER 19, 2014 
Race and the 
Media 
Readings: 
Chapter 4. and 
“Three Faces of 
Eva: Perpetuation 
of The Hot-Latina 
Stereotype in 
Desperate 
Housewives”
CLASS GOALS 
1. Develop an understanding of racial 
stereotypes propagated in the media 
and new media. 
2. Develop an understanding of how 
stereotypes justify racial inequality. 
3. Develop an understanding of how 
representations are raced, classed, and 
gendered. 
4. Apply this understanding to specific 
representations.
PORTRAYALS OF AFRICAN-AMERICANS 
Women: 
Bitch 
Jezebel 
Bad mother 
Mammy 
Black Lady 
Men: 
Athlete 
Thug 
Hypersexed 
Sidekick 
Sissy
PORTRAYALS OF 
LATINOS 
Men: 
Latin Lover 
Greaser 
Gangbanger 
Gardener 
Buffoon 
Women: 
Hot-blooded 
Maid 
Abuelita 
Spitfire
PORTRAYALS OF 
ARABS 
Men: 
Immoral billionaire 
Haggler 
Terrorist 
Women: 
Exotic seductress 
Maiden 
Veiled Victim
PORTRAYALS OF 
ASIANS 
Men: 
Buddy 
Yellow peril 
Martial artist 
Corrupt 
businessman 
Women: 
Butterfly 
Dragon Lady
PORTRAYALS OF 
NATIVE AMERICANS 
Men: 
Savage 
Sidekick 
Wise elder 
Doomed warrior 
Women: 
Squaw 
Princess 
Matriarch
NEW MEDIA 
Does user-generated 
content 
hold out the 
possibility of 
reducing 
stereotypes?
HOW DO RACIAL STEREOTYPES 
JUSTIFY RACIAL INEQUALITY?
REEL INJUNS
CLASS GOALS 
1. Develop an understanding of racial 
stereotypes propagated in the media 
and new media. 
2. Develop an understanding of how 
stereotypes justify racial inequality. 
3. Develop an understanding of how 
representations are raced, classed, and 
gendered. 
4. Apply this understanding to specific 
representations.
WEEKLY QUESTION 
Pick one television show or movie that has a Native 
American character. Describe the show and the 
character. Assess the extent to which the Native 
American character conforms to stereotypes about 
Native Americans. How does this character resemble or 
differ from historical representations of Native 
Americans? Reflect on how this representation works 
to justify or to contest the economic and social 
marginalization of Native Americans. 
Post answer to class blog by 9/22 at 9pm 
Include: At least two links and one image. 
Send an email to racenracismfall2014@gmail.com with a link to 
your blog post.

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Powerpoint based on Chapter 4 of Race and Racisms: "Race and the Media"

  • 1. CLASS 4. SEPTEMBER 19, 2014 Race and the Media Readings: Chapter 4. and “Three Faces of Eva: Perpetuation of The Hot-Latina Stereotype in Desperate Housewives”
  • 2. CLASS GOALS 1. Develop an understanding of racial stereotypes propagated in the media and new media. 2. Develop an understanding of how stereotypes justify racial inequality. 3. Develop an understanding of how representations are raced, classed, and gendered. 4. Apply this understanding to specific representations.
  • 3. PORTRAYALS OF AFRICAN-AMERICANS Women: Bitch Jezebel Bad mother Mammy Black Lady Men: Athlete Thug Hypersexed Sidekick Sissy
  • 4. PORTRAYALS OF LATINOS Men: Latin Lover Greaser Gangbanger Gardener Buffoon Women: Hot-blooded Maid Abuelita Spitfire
  • 5. PORTRAYALS OF ARABS Men: Immoral billionaire Haggler Terrorist Women: Exotic seductress Maiden Veiled Victim
  • 6. PORTRAYALS OF ASIANS Men: Buddy Yellow peril Martial artist Corrupt businessman Women: Butterfly Dragon Lady
  • 7. PORTRAYALS OF NATIVE AMERICANS Men: Savage Sidekick Wise elder Doomed warrior Women: Squaw Princess Matriarch
  • 8. NEW MEDIA Does user-generated content hold out the possibility of reducing stereotypes?
  • 9. HOW DO RACIAL STEREOTYPES JUSTIFY RACIAL INEQUALITY?
  • 11. CLASS GOALS 1. Develop an understanding of racial stereotypes propagated in the media and new media. 2. Develop an understanding of how stereotypes justify racial inequality. 3. Develop an understanding of how representations are raced, classed, and gendered. 4. Apply this understanding to specific representations.
  • 12. WEEKLY QUESTION Pick one television show or movie that has a Native American character. Describe the show and the character. Assess the extent to which the Native American character conforms to stereotypes about Native Americans. How does this character resemble or differ from historical representations of Native Americans? Reflect on how this representation works to justify or to contest the economic and social marginalization of Native Americans. Post answer to class blog by 9/22 at 9pm Include: At least two links and one image. Send an email to racenracismfall2014@gmail.com with a link to your blog post.

Editor's Notes

  • #4: Examples of stereotypes that conform or don’t conform?
  • #5: Examples of stereotypes that conform or don’t conform?
  • #6: Examples of stereotypes that conform or don’t conform?
  • #7: Examples of stereotypes that conform or don’t conform?
  • #8: Examples of stereotypes that conform or don’t conform?