Principle of a good web design
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The document discusses essential principles of effective web design, emphasizing concepts such as precedence, navigation, typography, and spacing. It highlights the importance of guiding user focus through visual hierarchy and optimizing navigation for better user experience and conversions. Additionally, it underscores the significance of clear spacing and well-structured content to maintain clarity and engagement on the web page.
Principle of a good web design
- 1. Basic Principles for a good web designing Web designing may look simple with all those popular CMS tools available in the market. But it is not that easy as it being promoted widely. Achieving a visual coherent, brand promoting website development can prove to be deceptively difficult. Web designing should take care many human factor that is, it should be usable, pleasing, should have relevant content (Information) , should promote brand voice, and last but not the least should be visual coherent Below given are the main principles to be followed while designing a web 1.Precedence The basic principle of a good web designing should start from the concept precedence that means to decide on upper hand, on how much visual weigh should be given to different parts of your web page or the tab, For example the first thing you see for any web page is the logo of the company; and that we call it as precedence; while designing the web. In other words the user should be led through the web page according to the precedence, decided by the web designer giving weight to the different visual elements according to the priority of the brand.
- 2. A good web design can influence user eyes to follow a sequence of steps while browsing the web. For example, you may want your user to see your company logo then to the primary navigation bar then to the headline of the main body text with side navigation bar indicating a subpage or call to action (CTA) to keep your user engaged with your brand. Though theoretically it is the user who decides what he should look into the webpage but practically it should be guided by the web designer. So how do you achieve precedence in good web designing? The many tools at disposal for a web designer to achieve the precedence are element positioning, color, size and character weight and style. 2. Navigation To achieve high conversion on a web site, for both human and search engine, the main element to be optimized is the navigation. While on the design stage of a web site, greater important has to be given to the navigation element. The most important question you should as a good web designer is “where to go?” And “where am I”, that meant the two aspects of Navigation element are Navigate and Orientation.
- 3. 3. Typography Digital world is influenced by the content, a content rich web page is preferred by both user’s and search engine. When we talk of content, text is the most common element of the web designing. Text speaks both about your design and the brand (product / service) The different aspects of Text element to be considered during the designing are Font Font size Color Spacing Line length And leading 4. Spacing Most of the designer tends to fill the space with lot of information and navigation, but doing so, you will be discouraging your user to convert in your web page. Space in a web page will make the things clearer. The important aspects of Spacing to be considered by a good web designer
- 4. Line spacing- Too little space will make the eye to spill over to nearby text and too much space will make you to lose your focus on the previous statement. Padding:- Giving enough space between the text and the other element that is clearly distinguishing the neighboring elements for example text and image, text and table border White space- White space doesn’t need to be white. The term white space means clear space or empty space on a page. White space is used to guide you user eye to different elements of webpage. It will make your webpage clutter free.